WebMarketCentral

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The Four P's of Effective Business Blogging

WebMarketCentral

I was recently invited to give a presentation on the "do's and don'ts" of creating a successful business blog. In thinking about the topic, words beginning with the letter "p" kept coming to mind: Persistence: the number one reason, by far, that blogs fail is that they aren't maintained.

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Business Blogs: PR Tool or Marketing Tool?

WebMarketCentral

However, Online-PR.com (which has a very nice list of blog directories and aggregators, by the way) lists about three times as many blogs devoted to PR as focused on marketing. There's an excellent post about using blogging for PR here from the Top Rank SEO blog, though the marketing vs. PR angle seems a bit confused.

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Best of 2008: Blogging for Business, Part 3

WebMarketCentral

Find the answers to these questions and others here in WebMarketCentral's final list of the best posts on business blogging from the last year. You're representing your business. Can you come up with three things to write that won't include one shred of marketing B.S. about your organization? about your organization?

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Best of 2009 (So Far): Blogging for Business, Part 2

WebMarketCentral

Use email to extend the reach of your blog? And most importantly, use a company blog to drive real business results? Find the answers to these questions and others here in more of the best articles and blog posts on business blogging so far this year. Build links and traffic?

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Best of 2008: Blogging for Business, Part 2

WebMarketCentral

Everyone who writes a business blog ultimately wants the same thing—more traffic. A more broadly helpful post from this blog is 7 Steps to Better Business Blogging guest contributor Ann Handley of MarketingProfs.

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Best of 2007: Blogging for Business

WebMarketCentral

Blogs are becoming a hugely popular, almost mainstream tool for indirect business promotion. When used properly , a blog establishes the author—and by extension, the author's company—as a knowledgeable and influential voice within a particular industry or community.

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Best of 2008 (So Far) - Blogging for Business, Part 1

WebMarketCentral

How can you more effectively convert blog readership into revenue? What SEO tactics are crucial to incorporate on your blog? Learn all of this and more in the articles and posts highlighted below, some of this year's best so far on business blogging. How can you get the most out of your RSS feed(s)? Aune del.icio.us

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