Lead Liaison

DECEMBER 28, 2017

Business blogs have become one of the most powerful and cost-effective marketing tools available. It is as effective for growing fortune 500 businesses as it is for small start-ups. Here are some great tips to keep in mind when planning your blog. Include Call to Actions in Your Business Blog.

Business Blogging 56

Business Blogging Sales Qualified Leads Lead Liaison Generation 56

Writing on the Web

MARCH 14, 2012

Blogging for your business doesn’t work that way. Steady as you go, writing at least twice a week, at least 350 words, focusing on the key words that drive results for your business, mixing information with stories, always keeping the reader in mind. Business blogging is like tennis: you want to keep the ball in play.

Business Blogging 100

Business Blogging Business Newsletter Consulting 100

Biznology

JANUARY 12, 2015

Blogs have been around for quite some time now. Although they were not widely used by businesses at their conception, they have been around since the 1980’s and 1990’s. Business blogs just started to go mainstream about 10 years ago. Here are 10 reasons why you should maintain a blog for your business: Blogging is easy.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Webbiquity

AUGUST 22, 2017

It enables your business to occupy a sizeable amount of public mindspace and consistently drive more customers. A memorable brand is self-propelling and can grow a business to dizzying heights. But’s it’s also vital for businesses like Microsoft and IBM that drive a significant amount of revenue from B2B customers.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. He is the Founder & President of Tiecas, Inc. –

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Writing on the Web

DECEMBER 16, 2015

Do you know how to blog for your business using personality yet remaining professional? No, seriously – there’s an ongoing trend to be personal with blogs. I see it everywhere – blogs, email, newsletters. I can’t stop myself from reading her blog and newsletters. Au contraire.

Personalization 100

Personalization Business Lock-In Newsletter 100

Marketing Insider Group

FEBRUARY 23, 2021

In 2020, 87% of consumers read local business reviews online. Clearly, people care about what others have to say about businesses they’re considering. They’ll also gain valuable and memorable insights into your business strategies. It will help confirm that your business is the right choice for them. Source: BrightLocal.

Case Studies 282

Case Studies Case Study Studies Top of Funnel 282

Anything Goes Marketing

MAY 26, 2007

Do you have an email newsletter? Many B2B and B2C companies produce a newsletter or newsletters that are geared to a specific audience or audiences. Here's the issue: How can you distinguish your newsletter from your competitors and take it to the next level? Email Newsletter 2.0 In the "new world" of web 2.0,

Newsletter 100

Newsletter Web 2.0 Lead Qualification Salesforce.com 100

Writing on the Web

JULY 23, 2014

If you’re a leadership coach or a consultant to leaders you know how time-consuming it is to write quality leadership articles and blogs. Here’s a professional writing service just for you providing leadership articles for your newsletters and blogs. Contact us by email , or give us a call.

Marketing Management 100

Marketing Management Service Newsletter Content 100

Anything Goes Marketing

JULY 23, 2006

While blogs and newsletters seem different, Mark White over at Better Buisness Blogging points out ways that you can leverage both newsletters and blogs in your marketing efforts. You could even re-purpose blog content for other purposes. Tune into September's upcoming newsletter - subscribe now!"

Newsletter 100

Newsletter Tagging Business Blogging Advertisements 100

Anything Goes Marketing

JULY 27, 2006

As a business blogger, one thing that probably won't work too well is to include in every post some sort of call to action to buy your products or services. At least it will generate a few comments. :) However, this is not what the blogging community wants to hear about. Bannan regarding " Keeping Newsletter Readers Engaged ".

Newsletter 100

Newsletter Lead Nurturing Leads Lead 100

Writing on the Web

DECEMBER 26, 2012

Most businesses (be they blog owners, start-ups, or established brands) now know that if they want a competitive advantage, they have to keep information-hungry customers in a ready supply of fresh, relevant, and interesting content. Depending on the type of the business, content might also be expected to be awe-inspiring.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. But maybe I’m being too business-focused. If not, don’t take up time.

Personalization 100

Personalization Ning Business Content 100

Writing on the Web

AUGUST 13, 2014

Why can’t we have a report for our blogs? Or for e-newsletters? On Monday mornings, for example, you log into your “Content Marketing Impact” account and get a free print out of how well your content has impacted readers: Blog…82%. E-newsletter 75%. Or for overall Web content marketing?

Content Marketing 100

Content Marketing Planning Content Landing Pages 100

Webbiquity

MAY 6, 2020

There are numerous benefits of blogging for business. Every month, 409 million people view more than 20 billion blog pages. 57% of businesses have acquired customers through blogging. Businesses with blogs get double the traffic than companies that don’t blog. Check out a few stats here.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

ClearVoice

APRIL 21, 2022

Business blogs are a vital tool for any company looking to improve its online presence. Not only does a blog improve your search engine optimization, but it can also showcase your expertise, hone your brand identity, build customer relationships, and offer a space to create shareable content. Get your blog rolling.

Business Blogging 98

Business Blogging Business Paid Search Agency Lead Scoring 98

Hubspot

JULY 23, 2010

The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Writing on the Web

OCTOBER 30, 2014

If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. Here’s My Back Story… One day, while sitting in a busy airport between client appointments, I bumped into a colleague. So I put together my first newsletter. I can help.

Personalization 100

Personalization Storytelling Thought Leadership Newsletter 100

Writing on the Web

FEBRUARY 11, 2016

It is based on six principles that anyone can and should apply to their writing, whether it be for their business blog, e-newsletters, or e-books and websites. It’s great advice for any consultant and small business owner responsible for getting found.). 6 Principles of Quality Content. Be consistent. Be best of breed.

Content 100

Content Consulting Newsletter Opinions 100

Hubspot

MARCH 31, 2020

But, how do blog owners, like Sweet Simple Vegan's Jasmine Briones, know whether social media is the right choice for their blogs? And … does every blog need social media? Every business is unique, and so are each business' goals. How to Know if Your Company Blog Needs Social Media.

Social Media 89

Social Media Advertising Channels Media Work Management 89

ClickZ

JUNE 15, 2023

As a result, blogs are neglected, and employees are in no way motivated to make their ecommerce business blog a success. Blogs can do wonders in terms of attracting new customers, but only when ecommerce blogging is done right. You need to become an entity to maintain a consistent search presence.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Writing on the Web

AUGUST 26, 2011

If you’re writing for your business, how much of yourself should you include? Everyone agrees that blogs are a place to have a conversation. How do you keep the YOU in Business Blogging and still make it work for business? There’s an ongoing trend to be personal with business communications.

Personalization 100

Personalization Tips Lock-In Business Blogging 100

Writing on the Web

MARCH 31, 2014

How can you develop more productive blog writing habits ? I know many small business owners who purposely procrastinate on writing and finance tasks they hate. This is how I’m tackling my hated chores and business obligations this weekend. When are you going to stick to your content marketing calendar ?

Tips 100

Tips Product Work Management Marketing Management 100

Writing on the Web

OCTOBER 23, 2013

Professionals on the Web" src="[link] width="292" height="284" title="6 Content Marketing Rules for Professionals on the Web" /> For busy professionals who want to get found on the Web, writing quality content that not only informs but generates business leads is a challenge. Write quality content that does just that. Be consistent.

Rules 100

Rules Content Marketing Content Thought Leadership 100

Brandpoint

DECEMBER 27, 2018

It has the power to grow a business. Although it doesn’t take much to sign up for an email newsletter, it’s at least a small indicator someone is interested in your brand and your content. Related content – The Case Study Template: How to Share Your Company’s Success & Win Business ].

Lead Generation 131

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 131

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses. What’s working for you?

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Industrial Marketing Today

SEPTEMBER 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

KoMarketing Associates

MAY 24, 2012

places that your errant C-level exec might actually be searching in the middle of the night: business blogs, periodicals, and specialized forums). 3) Leverage Your Newsletter. By placing your retargeting pixel on your newsletter, you can ensure that anyone opening your email becomes part of your retargeting list.

B2B Marketing 120

B2B Marketing Marketing Management Sales Qualified Leads Allocation 120

Writing on the Web

MAY 22, 2014

Blogging for your business doesn’t work that way. Steady as you go, writing at least twice a week, at least 350 words, focusing on the keywords that drive results for your business, mixing information with stories, always keeping the reader in mind. Business blogging is like tennis: you want to keep the ball in play.

Content Marketing 100

Content Marketing Thought Leadership Work Management Content 100

Convince & Convert

JUNE 4, 2014

It’s something that comes up again and again: Your business has a blog, and a team of people responsible for the strategy, content creation, execution, and overall success of that blog. The team of people is actually one or two people partially allocated to the blog. A team of people. They have to execute. Tweet this. )

Allocation 158

Allocation Storytelling Barriers Hubspot 158

Hubspot

JULY 10, 2019

Where target audiences vary the most, though, is between individual consumers and businesses. Marketing to businesses is very different than marketing to individual consumers. HubSpot’s customers are other businesses, not individual consumers. B2B and B2C (business-to-consumer) marketing are very different.

Paid Content 101

Paid Content B2B Marketing Work Management Marketing Management 101

Writing on the Web

MARCH 27, 2013

I get calls from small business professionals who want to start a blog or an e-newsletter. Content should be focused on readers, not you and your business. There’s a reason to publish a blog for your business, and it should be aligned with your business goals. What are their struggles?

Content Marketing 100

Content Marketing Content Copywriting Social Media 100

Webbiquity

AUGUST 17, 2011

For example, included in the July 25 th edition on Social Media Informer are these posts (among others): • How Small Businesses Can Use LinkedIn to Grow. • Fifteen Incredible Mobile Statistics. • Web Presence Optimization, Reloaded. Topics on B2B Marketing Zone include social media , inbound marketing and business blogging.

Social Media 100

Social Media Paid Search Agency Features Social Marketing 100

Anything Goes Marketing

AUGUST 26, 2006

If you're sending out a email newsletter, break out a list between those who have subscribed to your newsletter vs. those that are part of a list that you may have purchased. You can even dig down deeper to break out the list between those that have signed up say in the last 2 months vs. the rest of the newsletter subscription group.

Email Marketing 100

Email Marketing Tips Newsletter Blogger 100

Writing on the Web

SEPTEMBER 26, 2012

Because if you license them so that people who repost them must credit your blog, you can build another channel of traffic flow to your blog. It can be as simple as creating an email newsletter or making your blog accessible to RSS feeds. Related posts: Content Marketing Results: 18 Ways to NOT Get Blog Traffic.

Traffic 100

Traffic Blogger RSS Opinions 100