• OPENTOPIC  |  SATURDAY, JUNE 25, 2016
    [Business, Business Blogging] Don’t Overlook These Foundational Tools When Developing Your Content Strategy Content Curation Marketing Business Blog
    Opentopic blog >> opentopic.com Yes, the majority of companies are increasing content marketing investment—75 percent to be exact, based upon a recent survey of 1,030 marketers. What’s a great start. Marketing ROI Cmo marketing roi
  • OPENTOPIC  |  FRIDAY, JUNE 24, 2016
    [Business, Business Blogging] Don’t Overlook These Foundational Tools When Developing Your Content Strategy Content Curation Marketing Business Blog
    Opentopic blog >> opentopic.com Yes, the majority of companies are increasing content marketing investment—75 percent to be exact, based upon a recent survey of 1,030 marketers. What’s a great start. Marketing ROI Cmo marketing roi
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 21, 2016
    [Business, Business Blogging] B2B Business Blogging Tips: How to Generate More Leads and Sales Opportunities
    In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious […]. Content Marketing
  • WRITING ON THE WEB  |  FRIDAY, JUNE 17, 2016
    [Business, Business Blogging] Better Business Blogs: Correct Those Broken Links
    Are you keeping your business blog fresh? If If you’re like me, and you’ve been blogging for a number of years, chances are some of your links may no longer work. This This guest post, from Susan Boggs, offers tips for successful bloggers and blogs on how to find and correct broken links. Ah, yes, nirvana.
  • WRITING ON THE WEB  |  MONDAY, MAY 30, 2016
    [Business, Business Blogging] Starting a New Blog?6 Things a Business Blog Must Have
    Are you starting a new blog ? What should you include in your blog if you want to use it to attract clients? I’ve been talking about how to start a blog in my recent series of posts. They won’t stay, they won’t get to know you and they won’t subscribe to your blog. Branding and Your Blog.
  • PUREB2B  |  SUNDAY, MAY 29, 2016
    [Business, Business Blogging] 20 Handy B2B Lead Generation Resources
    The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. Blogs, Slideshares, and Infographics. Check out their blog to see how the pros do it. The article is a useful resource for business owners and marketing teams alike. But never fear! Callbox.
  • PUREB2B  |  SUNDAY, MAY 29, 2016
    [Business, Business Blogging] 20 Handy B2B Lead Generation Resources
    The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. Blogs, Slideshares, and Infographics. Check out their blog to see how the pros do it. The article is a useful resource for business owners and marketing teams alike. But never fear! Callbox.
  • BIZNOLOGY  |  FRIDAY, MAY 27, 2016
    [Business, Business Blogging] 4 ways a website redesign can improve your digital marketing NOW
    Whether you’ve got an introduction video telling what your brand does on your homepage, or you post regular videos on your blog, both are great marketing strategies. Blog: If you don’t have a business blog, this is an easy fix. Looking for a way to boost your digital marketing efforts? Fresh Look Can Attract New Visitors.
  • WRITING ON THE WEB  |  MONDAY, MAY 23, 2016
    [Business, Business Blogging] How Do You Choose a Blog Platform?
    How do you choose a blog platform ? . In my last post,  How to Start a Blog: 7 Steps BEFORE You Blog , I shared important information you want to consider before your first post, including signing up for a trial blog. Congratulations on deciding to start a blog! The same is true of your blog at WordPress.com.
  • PUREB2B  |  WEDNESDAY, MAY 18, 2016
    [Business, Business Blogging] B2B Business Blogging Tips: How to Generate More Leads and Sales Opportunities
    In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Why You Should Blog for Your Business. Blogging can help you generate leads. Be Consistent.
  • PUREB2B  |  WEDNESDAY, MAY 18, 2016
    [Business, Business Blogging] B2B Business Blogging Tips: How to Generate More Leads and Sales Opportunities
    In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Why You Should Blog for Your Business. Blogging can help you generate leads. Be Consistent.
  • WRITING ON THE WEB  |  THURSDAY, MAY 12, 2016
    [Business, Business Blogging] How to Start a Blog: 7 Steps BEFORE You Blog
    How do I start a blog ? . hear it all the time:  smart professionals, who are great at what they do, don’t know how to start a business blog , and probably wouldn’t have time to blog even if they did start one. Later, when they get stuck, they complain about not having “enough time” to blog. Loud and clear.
  • WRITING ON THE WEB  |  WEDNESDAY, APRIL 27, 2016
    [Business, Business Blogging] 5 Ways Blog Analytics Improve Your Business Blog
    How do you use your blog analytics ? There There are many easy-to-use blogging analytics tools out there, but the really successful bloggers know their results and tailor their blogs accordingly. This is the fifth element in the CAST system for effective blog content : C ontent (compelling). ssets (free). ocial Media.
  • ACTIVEDEMAND  |  MONDAY, APRIL 18, 2016
    [Business, Business Blogging] Building Your Brand Strategy
    It is vital to know what your brand strategy is going to encompass, what it’s built on and how it’s going to be reflected in all aspects of your communication – whether that’s via website, email, social media or even a blog. One of the principal shortcomings of businesses is failing to firmly establish a RECOGNIZABLE BRAND.
  • WRITING ON THE WEB  |  WEDNESDAY, APRIL 13, 2016
    [Business, Business Blogging] 7 Social Media Mistakes Bloggers Should Avoid
    Because if you want to engage your business blog readers and grow your reader base, you need to use social media. We’ve been writing about the CAST system for effective blog content: C ontent (compelling). Poor responses to customer complaints may be perceived as a reflection of the poor services your business offers.
  • BIZNOLOGY  |  THURSDAY, APRIL 7, 2016
    [Business, Business Blogging] 10 essentials missing from your business website
    You want a business website that sells. It’s hard to get someone to comment on your blog when the act of leaving a comment is so difficult! There are two things a solid brand identity and your business website absolutely need to succeed. Believe it or not, this could mean the difference between winning and losing business.
  • WEBBIQUITY  |  TUESDAY, MARCH 22, 2016
    [Business, Business Blogging] Five Ways to Draw Traffic to a Blog Post
    As buyers spend more time with online articles, blog posts and reviews, and rely less on advertising for product information , companies have quickly caught onto the fact that they need great content to attract new customers and retain their current ones. Just make sure that you’re reformatting your blog post to match the platform.
  • HUBSPOT  |  WEDNESDAY, MARCH 16, 2016
    [Business, Business Blogging] How the HubSpot Marketing Blog Actually Generates Leads (Hint: It's Not How You Think)
    Business blogging "best practices" instruct bloggers to include a relevant call-to-action at the bottom of every blog post. This is nothing groundbreaking -- it's how you convert visitors to your blog into valuable inbound leads for your business. Here’s how an end-of-post banner CTA might look on our blog.
  • WEBBIQUITY  |  TUESDAY, MARCH 15, 2016
    [Business, Business Blogging] 16 Enigmatic Business Blogging and Other Marketing Stats
    This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? ” Blogging is the ideal vehicle for communicating brand purpose, beyond just “selling stuff.”
  • HUBSPOT  |  THURSDAY, MARCH 10, 2016
    [Business, Business Blogging] The Ultimate Dictionary of Marketing Terms You Should Know
    Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. Learn more about how marketers can use APIs here. B. 4) B2B (Business-to-Business). An adjective used to describe companies that sell to other businesses. 81) Small-to-Medium Business (SMB).
  • HUBSPOT  |  WEDNESDAY, MARCH 2, 2016
    [Business, Business Blogging] 12 Critical Building Blocks to a Successful Digital Marketing Campaign
    This is where you will be able to build out a more well-rounded profile of a qualified persona and how your company can successfully win business. Search each of your competitors’ sites for a blog. If they have one look at how often they blog, what they are blogging about, and what kind of engagement they are receiving.
  • WEBBIQUITY  |  THURSDAY, FEBRUARY 25, 2016
    [Business, Business Blogging] How Small Businesses Can Use Real-Time Case Studies to Acquire New Clients
    Blogmore is a gifted writer, but his blogs never make it past the spam email folder of his clients. He sends a small, yet powerful, email message along with his blogs to the clients. As a result, his business flourishes. His blog’s search engine ranking improves by 15%. Guest post by Bill Achola. Ned J. And so on.
  • HUBSPOT  |  TUESDAY, FEBRUARY 23, 2016
    [Business, Business Blogging] How One Company’s Investment in Blogging & SEO Increased Traffic By Over 2,500% in One Year
    Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Setting Up a Blog Strategy. Read this blog post to learn more about the benefits of business blogging.).
  • WRITING ON THE WEB  |  THURSDAY, FEBRUARY 11, 2016
    [Business, Business Blogging] Get Found Online: 6 Principles of Quality Content
    While your blog needs good Search Engine Optimization, it has to start with quality content. It’s great advice for any consultant and small business owner responsible for getting found.). There are times you want people to do something like invest in your business. How to get found online. during our recent client interviews.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, FEBRUARY 4, 2016
    [Business, Business Blogging] Putting content marketing on time out for a moment
    Are you in the content marketing business, or are you in the content creation business? Last week I saw this provocative and interesting blog post title: “The Top 100 Blog Posts About Content Marketing in 2015.” How to Start a Business Blog: Seven Essentials for Success. Is there a difference?
  • WEBBIQUITY  |  THURSDAY, JANUARY 28, 2016
    [Business, Business Blogging] How to Make B2B Content Curation a Win-Win [Podcast]
    What role should content aggregation play in your B2B blogging strategy? The Fairy Blog Mother) and Mykl Roventine , who’ve helped improve the look and functionality of Webbiquity. Business Blogging Content MarketingWhat value does content syndication provide to B2B bloggers?
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 25, 2016
    [Business, Business Blogging] 5 SMART Blogging Goals To Set In 2016
    So let’s make some of those apply to your blog. What should your blogging goals be? Dave Schneider contributes a monthly column on Blogging. He writes about blogging for businesses, entrepreneurship, and has a love for travel, having visited over 40 countries. Bloggingrecommend you create S.M.A.R.T. goals.
  • THE POINT  |  THURSDAY, JANUARY 21, 2016
    [Business, Business Blogging] [Infographic] 10 Ways to Generate More Leads from Your Business Blog
    The social media landscape is littered with business blogs that, on the surface, do everything right. Most of those same blogs, however, do little to generate leads, subscribers, or any other kind of measurable engagement or ROI. Here are 10 tips for generating more leads from your blog, drawn from this earlier post.
  • SYNECORE  |  WEDNESDAY, JANUARY 20, 2016
    [Business, Business Blogging] 8 Ways to Improve Your Online Content Marketing
    Detailed buyer personas help guide content development, allowing you to provide the right messaging and resources to your target audience and enabling you to attract the most valuable visitors, leads, and customers to your business. Yes, we still have eBooks, blogs, and whitepapers, but even they are getting more visual and interactive.
  • WINDMILL NETWORKING  |  WEDNESDAY, DECEMBER 30, 2015
    [Business, Business Blogging] How To Get Your Blog Ready For The New Year
    As a result, I find it’s the perfect time to tidy up your blog and make sure you’re starting off the new year on the right foot with everything in order. Dave Schneider contributes a monthly column on Blogging. He writes about blogging for businesses, entrepreneurship, and has a love for travel, having visited over 40 countries.
  • B2B MARKETING INSIDER  |  WEDNESDAY, DECEMBER 30, 2015
    [Business, Business Blogging] SEO Best Practices For Your Blog
    If so many other companies are blogging too, why should you invest time and resources in business blogging? Business blogging is no longer a nice-to-have for your company, it is a must for several […]. The post SEO Best Practices For Your Blog appeared first on Marketing Insider Group. Wrong.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 23, 2015
    [Business, Business Blogging] 5 Ecommerce Companies Using Content Wisely this Holiday Season
    Content marketing is so much more than a business blog, but many forget that little fact when trying to boost their business. When the holidays roll around, there are only so many blogs you can write, right? Some of these ecommerce shops show you what content marketing is all about. Coach. Target. Burberry. Wayfair.
  • WRITING ON THE WEB  |  WEDNESDAY, DECEMBER 16, 2015
    [Business, Business Blogging] How to Blog for Your Business Using Personality
    Do you know how to blog for your business using personality yet remaining professional? No, seriously – there’s an ongoing trend to be personal with blogs. I see it everywhere – blogs, email, newsletters. If you’re writing for business, you want to connect with your readers by using personal stories.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, DECEMBER 10, 2015
    [Business, Business Blogging] Straight talk on Patreon and patronage for content
    welcomed the opportunity to say thanks and thought others might appreciate this opportunity on my site, too. 2) Honestly, the time I put into blogging is probably out of whack with the needs of the business. In other words, I could cut back, cut out comments (like many others) and still have a viable business blog.
  • HUBSPOT  |  TUESDAY, DECEMBER 1, 2015
    [Business, Business Blogging] Should Publishers Blog?
    Once upon a time, blogging was considered amateur. The biggest value proposition that blogging brought to the table was the democratization of great ideas. Anyone could launch their own blog and start writing--there was no formal education or media job required. That’s why blogging caught on. So, Should Publishers Blog?
  • WRITING ON THE WEB  |  WEDNESDAY, NOVEMBER 25, 2015
    [Business, Business Blogging] Great Blog Content:2 Reasons for Writing Stories
    Are you writing stories with feeling on your business blog? If your blog post doesn’t resonate emotionally, you can’t do a good job of building relationships, inspiring trust, and moving people into taking action. My background in psychology has been essential in learning how to write effective content for a business blog.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 20, 2015
    [Business, Business Blogging] 5 Companies That Are Doing Blogging RIGHT!
    They’re known for having epic blogs, and it’s not just about traffic or social shares – they do something different. For example, some of the blogs we’ve featured build communities around their posts, others are extremely data driven. Regardless, here are 5 companies whose blogs inspire us to be better […]. Bloggin
  • WEBBIQUITY  |  TUESDAY, NOVEMBER 17, 2015
    [Business, Business Blogging] What Exactly Do You Do?
    common enough question, but it got me thinking: in more than five years and nearly 500 posts about web presence optimization, SEO, SEM, content marketing, social media, and inbound marketing on this blog, I’ve never actually answered that question here. And thanks as always for reading the Webbiquity blog. click to enlarge).
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 10, 2015
    [Business, Business Blogging] Nobody can blog for you, but maybe they can blog WITH you
    In business, trust always has been, and always will be, the killer app. Or what if you offer a service to businesses? They may be turning over the most critical elements of their company – whether that is their financial records, the equipment they rely on daily, or the time and money they invest in marketing their business.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 28, 2015
    [Business, Business Blogging] Build a Product Funnel on Your Blog:Make Your Content Marketing Profitable
    Are you building a product funnel on your blog? In my recent blog posts, I’ve been talking about ways to earn money blogging  using two different methods: Sell products directly through your blog  (or website). Sell products or services because of your blog , or indirectly. Next Steps. From Free to Fee. Stay tuned!
  • HUBSPOT  |  TUESDAY, OCTOBER 27, 2015
    [Business, Business Blogging] 7 Places to Find Quality Email Newsletter Templates
    If done well, though, email newsletters can do wonders to help you build an engaged subscriber base , keep your business top-of-mind, and nurture leads that are already making their way down the funnel. If you had to guess, how many email newsletters do you think you're subscribed to? Twenty? Fifty? To be honest, I've lost count. Price: Free.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 21, 2015
    [Business, Business Blogging] How to Make Money Blogging
    Do you know how to make money blogging? Let me ask you this: Are you earning money because of your blog?  If so, your blog is a means of indirect sales. As I talked about in my last post , there are two different methods you can earn money blogging: Directly. How to Make Money Indirectly from a Business Blog.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 14, 2015
    [Business, Business Blogging] How to Make Money Blogging:Yes – You Can Still Make Money Blogging!
    Can you still make money blogging ? As I shared in my last post , the blogging has rapidly changed, but it’s not too late to start a blog, or turn your existing blog in to a source of income. How to Make Money Directly from a Business Blog. which eventually grew into a portfolio of 85 blogs.
  • WINDMILL NETWORKING  |  MONDAY, OCTOBER 12, 2015
    [Business, Business Blogging] Whose Job Is It To Blog At Your Company?
    Many companies struggle to implement blogging as a marketing initiative. One reason is companies just don’t “understand” blogging, specifically the ROI part. Dave Schneider contributes a monthly column on Blogging. Whose Job Is It To Blog At Your Company? by Dave Schneider - Maximize Social Business. Blogging
  • WINDMILL NETWORKING  |  FRIDAY, OCTOBER 9, 2015
    [Business, Business Blogging] How an App Can Help You Build Loyal Blog Readers [Free Webinar]
    My good friend and brand marketing expert  Tim Tyrell-Smith sometime ago wrote a great post about how to blog for a transient audience. Tim at the time was targeting a job searching audience who were transient because they would leave his blog once they found a job. Blogging Content Marketing MobileAuthor information.
  • WRITING ON THE WEB  |  THURSDAY, OCTOBER 8, 2015
    [Business, Business Blogging] A Brief History of Business Blogging (And How to Make It Profitable)
    How do you make money from business blogging? Most blogs aren’t profitable, but people devote a great deal of time and energy to them. You need to understand how to use business blogging to suit your business goals. Things have changed in the blogging stratosphere, rapidly.
  • CRIMSON MARKETING  |  FRIDAY, OCTOBER 2, 2015
    [Business, Business Blogging] #BADMarketing at a Store
    Image: Courtesy of The Education Business Blog . This is anything but simple… #BADMarketing. The post #BADMarketing at a Store appeared first on. BADMarketing bad marketing marketing fail
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 30, 2015
    [Business, Business Blogging] Blogging Strategies for End-of-Year Business Blogs
    How are you doing on your business blogging strategies for 2015 ?  If you haven’t set any goals, or you’re just starting out, here’s how you can still get in the game and get some traction in 2015. 4 th Quarter Blogging Strategies. If you need a blog review, don’t hesitate to  contact me.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 30, 2015
    [Business, Business Blogging] Why Blog? The Benefits of Blogging for Business and Marketing
    I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. So, the first benefit of blogging? Whoops.
  • VERTICAL RESPONSE  |  TUESDAY, SEPTEMBER 29, 2015
    [Business, Business Blogging] No Time to Maintain a Business Blog? Use LinkedIn Instead
    Creating and maintaining a blog is time-consuming , which is why many business owners give up on it. If you don’t want to take the time to set up and contribute to a full-fledged blog, consider writing a few posts each month on your LinkedIn page. Ready to start blogging on LinkedIn? ” What to post.
  • THE POINT  |  WEDNESDAY, SEPTEMBER 23, 2015
    [Business, Business Blogging] 10 Ways to Generate More Leads from Your Business Blog
    If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. Optimize post titles for search.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 23, 2015
    [Business, Business Blogging] Business Blogging: 4 Tips PLUS 1 Great Video on Creativity
    Business blogging can be frustrating for professionals. talk to professionals all the time who are ‘blog publishing shy’ Perhaps the most crucial stage of business blogging is implementation: PUBLISH THE POST! Business blogging is creative but it also follows steps. What do you think? 
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 16, 2015
    [Business, Business Blogging] 5 Blogs With Comments You'll Actually Want to Read
    Copyblogger rocked the blogging world when they stopped facilitating comments on their blog and instead encouraged people to take the comments to social or to their own blogs. Lucky for us, there are still a multitude of great marketing blogs that welcome our comments. That one blog post has 392 comments on it.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 16, 2015
    [Business, Business Blogging] Tips on Writing a Great Blog Post:Give it a Rest
    But I’m having trouble with my blog writing.  So I pull out my bag of great blog post tricks, and determine where I’m stuck in the process.  As I mentioned in my last blog post , Graham Wallas observed that creative solutions appear sequentially: Preparation => Incubation => Illumination => Implementation.
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 15, 2015
    [Business, Business Blogging] 3 Types Of Blog Posts That Will Bring 100s Of Visitors A Week
    Dave Schneider contributes a monthly column on Blogging. He writes about blogging for businesses, entrepreneurship, and has a love for travel, having visited over 40 countries. Types Of Blog Posts That Will Bring 100s Of Visitors A Week by Dave Schneider - Maximize Social Business. BloggingDave Schneider.
  • WEBBIQUITY  |  THURSDAY, SEPTEMBER 10, 2015
    [Business, Business Blogging] Want to Double Your Blog Earnings? Take the Zero to Blogging Hero Challenge
    The brilliant Ann Smarty and her team at MyBlogU are launching a new blogging contest which could win your new blog a big prize—if you’re up for the challenge. The contest offers an opportunity for blogging pros to build a new web presence and a great way for newbie bloggers to find ways to succeed! Intrigued?
  • WEBBIQUITY  |  TUESDAY, SEPTEMBER 8, 2015
    [Business, Business Blogging] Megaposts vs. Themed Blog Series – Which Draw More Traffic?
    Or do busy professionals really prefer “content snacking” to a big sit-down meal of information? ” Business Blogging Social Media Marketing Twitter blogging Buffer Deion Sanders research social media statisticsPeople may click on them. And they definitely share them. But do they read them?
  • HUBSPOT  |  FRIDAY, SEPTEMBER 4, 2015
    [Business, Business Blogging] What Makes Top Company Blogs So Successful? [New Data]
    Anyone who runs a business blog knows how much of a challenge it is. Developing a great blog with great content that attracts lots of readers and subscribers requires you to be consistent, resourceful, and creative on a daily basis. So what's the "right" strategy for growing a blog? Finding the Top 10 Business Blogs.
  • WRITING ON THE WEB  |  FRIDAY, SEPTEMBER 4, 2015
    [Business, Business Blogging] The 4 Step Creative Process for Writing Blogs: (& Happy Birthday to WOW Blog)
    Do you struggle with the creative process of writing blogs ? Do you cringe when you need to find a topic for your blog? Over the past 11 years, I’ve written a ton of information about writing great blog posts and newsletters, as well as e-books, white papers and articles to increase your visibility. You’re not alone.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 1, 2015
    [Business, Business Blogging] Compounding Posts Generate 38% of Your Blog's Traffic: Here's What HubSpot's Look Like
    Did you know that there is a certain type of blog post that makes up 10% of a blog's repertoire, but are responsible for generating 38% of total blog traffic? In a recent study, we investigated these standout posts, which we call “compounding posts," and discovered that they're found in all types of business blogs.
  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 26, 2015
    [Business, Business Blogging] Business Blogging Time-Saving Tips for You (and Your Cat)
    When it comes to business blogging , how do you save time and still get results? How do you make blog tasks so easy your cat could do it? Which is why it’s even more important to me to save time when blogging. Over the years I’ve  purr-fected my blogging system. Doodles and Buster would have a cat fit.
  • SYNECORE  |  WEDNESDAY, AUGUST 19, 2015
    [Business, Business Blogging] Why Your Sales Team Needs to Embrace an Inbound Marketing Strategy
    Instead of buying display ads in print publications, they could create a business blog that people would look forward to reading. The most common way to do this is by blogging and using social media to talk about the problems their target audience of potential customers cares about. OUT OUT OUT OUT OUT OUT OUT OUT.
  • WINDMILL NETWORKING  |  TUESDAY, AUGUST 18, 2015
    [Business, Business Blogging] 12 Relationship Building Tactics That Get Influencers Attention
    We’ve all heard about how necessary it is to engage with influencers to take our blog to the next level. Usually, we think to do the obvious – comment on their blog posts or link to them in a post (and then tell them about it, asking for […]. Dave Schneider contributes a monthly column on Blogging. Blogging
  • HUBSPOT  |  TUESDAY, AUGUST 18, 2015
    [Business, Business Blogging] Compounding Blog Posts: The Best Way to Grow Your Blog's Traffic [New Data]
    We've all dreamt about writing a blog post so good that it generates more and more traffic each month after it's published. We recently found that there are unique blog posts in the archives of many business blogs that generate compounding traffic month over month and year over year. Sounds like a pipe dream. right?
  • MODERN B2B MARKETING  |  FRIDAY, AUGUST 14, 2015
    [Business, Business Blogging] Anatomy of a Marketing Gaffe: What We Can Learn from BIC’s Failed “Look Like a Girl” Ad
    The first explained that it had adopted the tagline from a “women in businessblog. Author: Marissa Lyman A popular social media company throws a frat-themed party following allegations of a misogynistic company culture. major PR firm calls a celebrity’s suicide a publicity “opportunity” for mental health groups. Act like a lady.
  • SYNECORE  |  SATURDAY, AUGUST 8, 2015
    [Business, Business Blogging] The Easiest Way to Implement Inbound Marketing
    The following five steps should be just enough information for you to easily implement results-producing inbound marketing methodologies into your business. To begin the journey toward implementing inbound marketing for your business, you must first assess the overall effectiveness of your website. Step 3: Implement a Blog.
  • VERTICAL RESPONSE  |  WEDNESDAY, JULY 22, 2015
    [Business, Business Blogging] 7 Ways to Use Marketing Automation to Grow Your Business [GUIDE]
    We know that small business owners have no shortage of tasks on their daily to-do lists , and we’re here to help you shorten it even more. This guarantees that new contacts get valuable information about your business in a timely fashion, even while you sleep. 3. Reasons Your Business Needs a Welcome Email. 3. Save time.
  • WINDMILL NETWORKING  |  TUESDAY, JULY 21, 2015
    [Business, Business Blogging] How to Make Blogging Pay Dividends for Your Business
    I get it – you don’t have time to blog. Dave Schneider contributes a monthly column on Blogging. He writes about blogging for businesses, entrepreneurship, and has a love for travel, having visited over 40 countries. How to Make Blogging Pay Dividends for Your Business by Dave Schneider - Maximize Social Business.
  • OPENTOPIC  |  WEDNESDAY, JULY 1, 2015
    [Business, Business Blogging] Want to Connect with Consumers? Stop the Business Jargon Now
    They probably won’t cringe if they read that your business philosophy is “client-centric” or that you think “outside the box.” Here are some tips on how to write cleanly and avoid even the sneakiest business jargon: 1) Rephrase clichés. Content Marketing Content Writing Business Blogging Blogging Tips Blog Strategy Writing Tips
  • MARKETING ACTION  |  THURSDAY, JUNE 25, 2015
    [Business, Business Blogging] Business Blogging as an Equalizer for Small and Medium Businesses
    One of the most powerful ways to harness the power of content marketing is through a business blog. According to a LinkedIn study , blogging is one of the top three tactics used by content marketers. So how does a small or medium business make it into the 10K Business Blogging Club? marketing your marketing.
  • WEBBIQUITY  |  TUESDAY, JUNE 16, 2015
    [Business, Business Blogging] 34 Compelling Content Marketing Stats and Facts
    And trying to use content too blatantly to drive sales often backfires. •  Blog. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Yet just 31% of Fortune 500 enterprises now maintain an official blog. •  Make email a key component. – Blogs (62%).
  • WINDMILL NETWORKING  |  WEDNESDAY, JUNE 10, 2015
    [Business, Business Blogging] 7 Must Read Blogging Articles
    The number of blogging resources on the web is astounding. quick search for blogging returns 120 million results in Google. You want to start a blog, but you don’t know where and how to begin. Dave Schneider contributes a monthly column on Blogging. Must Read Blogging Articles by Dave Schneider - Maximize Social Business.
  • WRITING ON THE WEB  |  THURSDAY, JUNE 4, 2015
    [Business, Business Blogging] Write with this Easy Expert Ebook Outline
    Just as business blogs caught fire in 2004-2005, expert ebooks are what smart professionals use as a key marketing tool to  get found, get known and get clients. So let’s get busy. Are you an expert? Then you need to write and publish an  expert ebook.   Now.  Trust me on this one. Traditional publishing barriers have fallen.
  • B2B MARKETING INSIDER  |  MONDAY, JUNE 1, 2015
    [Business, Business Blogging] 7 Biggest Content Marketing Mistakes And How To Avoid Them
    In that time, Liz has totally upped her game on her personal blog , Twitter , Linkedin and Instagram  (pretty amazing photos there Liz). She not only creates amazing content for our sales team, and our content marketing strategy customers, but now she also creates great stuff for our business blog. This is one of her best yet.
  • WINDMILL NETWORKING  |  WEDNESDAY, MAY 13, 2015
    [Business, Business Blogging] 4 Ways to Incorporate Influencers into Your Blogging Strategy
    But simply linking to an individual influencer and hoping they’ll notice, grows tiresome rather quickly, You need diverse ways to incorporate influencers into your blogging strategy. […] Author information Dave Schneider Dave Schneider contributes a monthly column on Blogging. Blogging
  • HUBSPOT  |  THURSDAY, MAY 7, 2015
    [Business, Business Blogging] A Beginner's Guide to Publishing on LinkedIn
    Before you dive into a post, it's important to note that LinkedIn's publishing platform is a little different than your company blog. While this is a without a doubt a valuable audience to tap into, you'll want to be sure that you're using their platform in combination with your actual business blog where your niche audience lives.
  • CRIMSON MARKETING  |  FRIDAY, MAY 1, 2015
    [Business, Business Blogging] 4 Ways The B2B Buying Process Has Changed in 2015
    Increased competition: An increasing trend toward self-conducted research means that your content is battling for visibility and engagement, with visitors consuming ten pieces of third-party content for every one piece created by your business. Vendor blogs. Let’s explore the four key ways B2B buying is changing: 1. ” 2.
  • HUBSPOT  |  MONDAY, APRIL 27, 2015
    [Business, Business Blogging] Not Getting What You Want From Blogging? Ask These 11 Questions
    You started blogging for your business. If you’re having a hard time demonstrating a measurable return from your efforts, it's likely that your blogging strategy is lacking direction. Below are some questions designed to help you assess your blogging strategy and ensure that you’re getting the results you deserve. Gasp!).
  • EMAGINE B2B BLOG  |  THURSDAY, APRIL 23, 2015
    [Business, Business Blogging] Face The Facts: Your B2B Needs A Blog
    In today’s digital age, having a blog for your company website is no longer an option, it’s a necessity. Any B2B marketing maven should know a business blog is an absolute must have for a successful content strategy. Whether you want to believe it or not, a blog truly is one of the most important pages on your website.
  • WINDMILL NETWORKING  |  FRIDAY, APRIL 17, 2015
    [Business, Business Blogging] 5 Signs Your Company’s Blog Is Failing
    So chances are you’ve started a blog. The problem is, we’re business owners, not bloggers, and our blog is not always our primary concern. […]. Dave Schneider contributes a monthly column on Blogging. Signs Your Company’s Blog Is Failing by Dave Schneider - Maximize Social Business. Blogging
  • HUBSPOT  |  THURSDAY, APRIL 9, 2015
    [Business, Business Blogging] How Often Should Companies Blog? [New Benchmark Data]
    "Blog early, blog often.". After all, blogs help businesses attract new website visitors and convert them into leads. The question is, how often does a company need to blog? To help answer this question, we pulled some blogging data from HubSpot''s 13,500+ customers. Blogging Analytics Daily Overall.
  • WEBBIQUITY  |  TUESDAY, MARCH 31, 2015
    [Business, Business Blogging] 22 Exceptional Business Blogging Guides, Tips & Tactics
    A well-written and consistently updates business blog is a vital core element of a successful content marketing program. As noted below, blogs are among the most effective tools for increasing website traffic, generating leads, and acquiring customers. What are the key elements of a successful business blog?
  • WEBBIQUITY  |  MONDAY, MARCH 30, 2015
    [Business, Business Blogging] 12 of the Best Guides and Sources for Free Stock Images
    At the core of any successful blog is valuable content—helping readers solve a problem, increase their knowledge, work more effectively. But text alone isn’t enough; to really make a blog stand out, it needs to include compelling images as well. As noted on the CyberChimps blog , “a picture is worth a thousand words.
  • WEBBIQUITY  |  THURSDAY, MARCH 26, 2015
    [Business, Business Blogging] Five Expert Guides to the Best Blogging Tools
    Blogging, like any other task, is faster and easier with the right tools. What the best blogging tools based on your objectives and level of expertise? Which tools are the favorites of top blogging pros? What are the best tools for increasing your blogging productivity? Image credit: Twelveskip. Worse, they outrank you.
  • WEBBIQUITY  |  WEDNESDAY, MARCH 25, 2015
    [Business, Business Blogging] 13 Great Guides to Growing Your Blog Audience
    You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Find guidance on those topics and more here in a baker’s dozen of the best guides to growing your blog audience from the past year or so. Email?
  • WEBBIQUITY  |  TUESDAY, MARCH 24, 2015
    [Business, Business Blogging] Welcome to Blogging for Business Week!
    It’s blogging for business week on Webbiquity. Along the lines of the content marketing week series presented here previously, starting tomorrow and running through next Tuesday, a series of posts will cover business blogging strategies, tactics, tools and resources. Blogging increases web traffic by 55% for brands.
  • MARKETING ACTION  |  THURSDAY, MARCH 19, 2015
    [Business, Business Blogging] How to Optimize a Blog Post (No SEO Wizard’s Hat Required)
    One of the biggest reasons companies start a business blog is to drive more search engine traffic to their site. But as you know, “if you build it, they will come” is not a smart business strategy. You can pour thousands of dollars and dozens of posts into a company blog only to see it sit silent. Unread. Unshared. Great.
  • HUBSPOT  |  THURSDAY, MARCH 19, 2015
    [Business, Business Blogging] A Vivid Vision for HubSpot's Content
    Would we have a blog? imagined teaching a Columbia J-school class on business blogs. heard several students rebuke me for hobbling “real” journalism. I pre-lived a conversation with the managing editor of our blog, who insisted writers should get bonuses based on scoops, not leads. Destination: 2018. President’s term.
  • HUBSPOT  |  WEDNESDAY, MARCH 18, 2015
    [Business, Business Blogging] 11 Expert Tips for Growing Your Company's Blog
    Most marketers dream about the day their blog has "made it.". Or maybe, it''s when your blog makes a "blogs to watch" roundup. Recently, we launched a new ranking tool called Inboundrank -- using different parameters like traffic, domain authority, and social shares, we ranked the top marketing blogs in the U.K.
  • HUBSPOT  |  WEDNESDAY, MARCH 11, 2015
    [Business, Business Blogging] 7 Stats You Should Know About Business Blogging in 2015
    Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. If you consistently blog, you will reap the benefits. Blogging
  • WRITING ON THE WEB  |  THURSDAY, MARCH 5, 2015
    [Business, Business Blogging] Business Blog Writing: How to Avoid Time-Suck
    How do you avoid time-sucking traps when it comes to blog writing ? You sit down with your coffee, open email, and an hour later still haven’t posted on your blog. Ninety minutes later, you still haven’t started a new blog post. These types of projects can easily turn into a blog post: Emails. Sound familiar?
  • BIZNOLOGY  |  FRIDAY, FEBRUARY 27, 2015
    [Business, Business Blogging] How to get 50% more leads with smart content marketing
    One tool many small businesses don’t use is the highly-targeted landing page. Let’s say you sell credit card processing software, and you have several target markets: small businesses, restaurants, and farmer’s market vendors. Targeted content can be published on your business blog or guest posts you write for other sites.
  • WRITING ON THE WEB  |  THURSDAY, FEBRUARY 26, 2015
    [Business, Business Blogging] 2 Sure-Fire Ways to Inspire Your Blog Writing
    A few years ago I polled readers and asked what their biggest blogging challenge is. Does your blog writing lack inspiration? What can a blogger blog about to other bloggers? Two ways to start a blog post:  go inside or go outside. 1. For example, you can find related blogs in your field through Alltop.com.
  • WRITING ON THE WEB  |  FRIDAY, FEBRUARY 20, 2015
    [Business, Business Blogging] 4 Reasons to Publish on a LinkedIn Blog
    Do you know about LinkedIn blogs? And are you blogging yet on LinkedIn ? I’m not yet, but I will be right after I write this blog post! The importance of using a LinkedIn blog is that it will add dimension and help in building a well-documented profile. Indeed, you should opt for a newspaper-like kind of formatting.
  • BIZNOLOGY  |  WEDNESDAY, FEBRUARY 11, 2015
    [Business, Business Blogging] Internal Social Business for Leaders series: 3. Be yourself
    This is the 3rd and final post in the Internal Social Business for Leaders series. You don’t have to be a great writer to have an effective presence in your organization’s internal social business platform. Social business platforms offer enough content variety to cater for your style. Post short praises as comments.
  • WRITING ON THE WEB  |  WEDNESDAY, FEBRUARY 11, 2015
    [Business, Business Blogging] Secrets of Busy Bloggers: 4 Social Media Time Savers
    Many of my readers are busy professionals who don’t have a lot of time for blogging or social media. But marketing is vital, especially if you’re growing a business, want to get found, get known, and get clients. Besides driving traffic back to your blog, Twitter is a great tool to help you  find, follow and join conversations.
  • WRITING ON THE WEB  |  WEDNESDAY, FEBRUARY 4, 2015
    [Business, Business Blogging] Don’t Fall Prey to Auto-Feeds: Your Blog Posts Deserve a Personal Introduction
    And it’s understandable why they did it: how can you have time for social media , when you struggle with creating consistent, relevant blog content ? Here are 4 reasons why you should NOT automatically feed your blog posts into these social media sites: 1. While it may have saved time initially, there were costs in the long run.
  • WEBBIQUITY  |  MONDAY, FEBRUARY 2, 2015
    [Business, Business Blogging] 10 Social Media Marketing Mistakes Businesses Must Avoid
    When businesses have low engagement rates, platforms limit the reach of certain accounts because the numbers indicate low relevance and interest among followers. Use tools such as Hastagify.me to identify hashtags that are related to your business. Setting up and growing a business blog is critical to your brand’s long-term success.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JANUARY 28, 2015
    [Business, Business Blogging] 4 Promotion Strategies Used by the Best Business Bloggers
    Curata's Business Blogging Survey of 428 marketers revealed what it takes to develop and sustain a highly successful blog. Key findings of the study demonstrate that blogs have most certainly not disappeared. 80% of marketers use blogs as part of their content marketing strategies. ?70% For example: ?80%
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JANUARY 28, 2015
    [Business, Business Blogging] 4 Promotion Strategies Used by the Best Business Bloggers
    Curata's Business Blogging Survey of 428 marketers revealed what it takes to develop and sustain a highly successful blog. Key findings of the study demonstrate that blogs have most certainly not disappeared. 80% of marketers use blogs as part of their content marketing strategies. ?70% For example: ?80%
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