Writing on the Web

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Better Business Blogs: Correct Those Broken Links

Writing on the Web

Are you keeping your business blog fresh? In a perfect world, we would always know exactly what the Big Search Engines want from us and our business blogs, always and without a doubt. In a perfect world, we would always know exactly what the Big Search Engines want from us and our business blogs, always and without a doubt.

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Your Business Newsletter: What’s Your Brand Personality?

Writing on the Web

When it comes to a business newsletter, your brand is perceived in a blink of an eye. Your newsletter is a representation of you and your business. As I shared in my last post, your newsletter should build trust and confidence with your readers. It’s a part of your brand.

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Social Media for Busy Business Bloggers

Writing on the Web

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? It’s the numbers. 1 activity on the web.

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Blogging Strategies for End-of-Year Business Blogs

Writing on the Web

How are you doing on your business blogging strategies for 2015 ? I don’t believe in making New Year’s resolutions, but after 15+ years working with executive coaches and consultants , I know that having clearly defined goals and expectations for a business blog or website is critical to help you get found, get known, and get clients.

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Business Newsletters: Is Your Newsletter Still Relevant?

Writing on the Web

I am frequently asked if business newsletters are still relevant, or if blogs, social media, and videos have replaced them. My response? When done well, a newsletter is very important for staying in touch with clients and prospects and a great way to build credibility and trust. I believe it keeps my name and what I do ‘out there.’

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Your Business Blog: Guest Blogging Etiquette

Writing on the Web

Guest Blogging Etiquette" src="[link] width="240" height="217" title="Your Business Blog: Guest Blogging Etiquette" /> Last month, we contributed a post asking if guest blogging is really a necessary element to a good blog. Be flexible – most of the time, bloggers are busy people, just like everyone else in the world.

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Ghost Writers Needed: For Business Blogs Everywhere

Writing on the Web

Many professional business blogs need ghost writers. How else can busy professionals maintain quality content and frequent publishing schedules? ” But it’s not at all easy to find quality ghost blog writers who understand your business and clients, is it? What about you and your blog? There are many who need work.).