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Top 100 Qualities of a Great Teleprospecting Rep – #36: Determined

The CRAP Report

Great teleprospectors determine within themselves that regardless of the list presented them, they’re going to set appointments and pass leads that have actual potential to close business. That, in case you weren’t aware, sums up Steve Spielberg’s The Goonies.  They had a lot of different characters to the group:  Mikey was the leader.  Determined to find leads. 2.  Thanks!

Teleprospecting Teams – 3 Ways to Get What You Need From Them

The CRAP Report

Sales closes the business, but it’s the appointment setting team, the teleprospecting team, the BDR’s who are making the calls to put sales in front of the prospects who are (hopefully) going to buy.  You know, I think depending on the age of the person you talk to, they’re always going to tell you that “their&# era of NBC’s Saturday Night Live was the best. 

Follow Friday Blog Post, Take Two

The CRAP Report

justinlevy – Justin Levy is the Director of Business Development, Corporate Strategy, and Client Services at New Marketing Labs. Justin is a prolific tweeter and his tweets are often a mix between the personal and business, but they’re always good. Justin has a blog, Justin Levy , which explores social media and its impact in the business world. Inbound marketing.

Follow Friday Blog Post

The CRAP Report

gerhard20 – Gerhard Gschwandtner shares great info on Sales topics, from his recent posts about using his iPad for business to Sales 2.0 paul_mccord – Paul McCord, Business Development Strategist and all around nice guy.  funnelholic – Craig Rosenberg, the Funnelholic , offers great demand generation information, and presents it in a way that I find really enjoyable to read. 

B2B Marketing Trends for 2016

better job of linking their efforts to measurable business results. Demonstrate business results: the challenge to tie marketing efforts to measurable business results (e.g., Encourage employee advocacy: a business's employees are (or at least should be) natural brand advocates. What are the business and. my business deliver upon them? B2B Marketing.

You Can’t Expect to Hear “No”

The CRAP Report

Tomorrow we can make more calls, talk with more prospects, qualify more of them in OR out of our sales process, and close more business.  Did you ever have a Magic 8-Ball ?  You remember that, right?  You ask it questions, shake it up, and then look at the bottom of the ball to see which side of the twenty-sided die inside floated to the top.  And what do you think happened?  What about you? 

Greasing Marketing and Sales

The CRAP Report

HubSpot’s blog featured a guest entry yesterday from Sales 2.0 CEO Nigel Edelshain, entitled “ What the Heck is Sales 2.0 (& Why Should I Care)? ”  Nigel, as I found out in the article, is the man who coined the term “Sales 2.0:”. Sales 2.0 is about sales people using Web 2.0 tools and social media to sell more effectively. Photo Credit:  ralphbijker via Flickr.

No Time Today…

The CRAP Report

Been real busy today, so unfortunately I have nothing original to share with you. . Hey everybody! Do not fret, though! . Craig Rosenberg, marketing and  lead generation expert also known as the Funnelholic, has come to the rescue!  Today, Craig posted a great blog article over at his site, where he is creating The Marketing Hipster Dictionary.  What a great idea!  Basically, what he’s doing over the course of a couple of different entries (today and next Thursday), is compiling a list of terms that are used not only on his site, but throughout the sales and marketing space. 

How Do Your Prospects Want to be, well, Prospected?

The CRAP Report

You’ve probably got a list or a database chock full of folks that you really want to do business with.  Sure you want to do business with them because that means money for you and your organization, but I’m sure there are those that you want to do business because of the weight that their name carries in their respective industries.  Think about your prospects for a minute.  Now take a minute and think about how you reach out to those folks, from a teleprospecting perspective.  Frichol’s article, Are You Selling or Facilitating Buying for Customers? Who makes the decision? 

B2B Marketing Trends for 2016

better job of linking their efforts to measurable business results. Demonstrate business results: the challenge to tie marketing efforts to measurable business results (e.g., Encourage employee advocacy: a business's employees are (or at least should be) natural brand advocates. What are the business and. my business deliver upon them? B2B Marketing.

Before You Build an In-House Teleprospecting Team

The CRAP Report

John Maxwell calls it the Law of the Lid in his book The 21 Irrefutable Laws of Leadership – “…your organization or business will not rise beyond the level your leadership allows.” I’m not saying you can’t do it, I’m saying that if you’re going to, you’ve got a lot to learn. If you’ve never worked IN business development from a teleprospecting perspective, then how do you know what metrics are the most important? So you’re thinking about building an in-house teleprospecting team, huh? mean, someone has to follow up on all of those inbound leads you’re getting, right?

Why every business needs a social media business audit

Biznology

While your business may be posting to social media and doing all the right things, you must regularly assess where you stand on your most important social channels. Too many brands and businesses try to “do more on social” before assessing where they are and where they want to go. LinkedIn Personal Profile – because I get a lot of requests to connect from potential business partners.

Small Business Marketing Optimization Tips for 2016

Webbiquity

The year is coming to a close, which means it’s time to start looking at the exciting opportunities 2016 will have to offer your small business. You’re probably thinking, “If only I had more time today!,” but what you should really be doing is focusing on areas you can improve your business every day for the remainder of 2015. Guest post by John Oechsle. Data Management. Social media.

16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity

This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? One may have thought this question was answered years ago by Milan Kundera who famously said , “Business has only two functions – marketing and innovation.”.

B2B Marketing Trends for 2016

better job of linking their efforts to measurable business results. Demonstrate business results: the challenge to tie marketing efforts to measurable business results (e.g., Encourage employee advocacy: a business's employees are (or at least should be) natural brand advocates. What are the business and. my business deliver upon them? B2B Marketing.

Does every business need content marketing? A reality check.

grow - Practical Marketing Solutions

Does every business need content marketing? He recently became president of a company whose primary line of business is producing highly-engineered rolls for the steel manufacturing process. Most of my career has been spent in businesses that actually made stuff in big old plants, so this is familiar territory. Business is hard. By Mark Schaefer. Of course not.

The Secret to Getting Exactly What You Want (In Business)

grow - Practical Marketing Solutions

Getting exactly what you want in life or in business seems next to impossible these days. I’m here to tell you, it’s not. I’ve noticed something lately as I’ve been trying to get my way. Patience (In Business). As much as I want to celebrate that, I’m busy picking it apart so we can do the same or better this year. Data (In Business).

The Real Roadblock to Social Business Success

Webbiquity

Stories about how top executives just don’t “get” social media and the concept of social business were common four or five years ago. Per recent research from GaggleAMP : “Connecting your business with your employees in social media can boost your social media presence. But it’s jarring to still come across such reports today. marketing and HR).

The Social Business Shift [Infographic]

It's All About Revenue

by Jesse Noyes | Tweet this What’s a  social business  all about? But what social business is truly about a “shift”, a move from enterprises attempting insulate itself from disruption and instead greeting it warmly. The social business shift is leading to a social business economy. What’s your definition of a “social business”?

8 Timeless Business Lessons From Bill Belichick

Hubspot

As a student of business strategy, I find Belichick to be a fascinating character. Timeless Business Lessons From Bill Belichick. From the book and the interview, it struck me that Belichick uses a sophisticated information technology platform to help unearth counter-intuitive insights about his business to create competitive differentiation. What business lessons did we miss?

Deleting Your Social Media Business Page? Read This First.

grow - Practical Marketing Solutions

Let’s say you’ve had it up to the heavens with Facebook and you want to delete your social media business page. Option A: Deleting Your Social Media Business Page. Whether we’re talking Facebook, Twitter, or SnapChat, it’s a tough call to decide to delete ANY of your social media business pages altogether. Is deleting it the way to go? But still. Yikes!

Business volunteering – people or profits?

The B2B Research Blog

Our goal with this project was to help charities attract more volunteers from the business community, and to help businesses implement a more successful volunteering strategy. To do so we surveyed 200 decision makers in London businesses to understand their attitudes, motivations, practices and challenges when it came to volunteering. The The results were fascinating. 

10 Ways to Generate More Leads from Your Business Blog

The Point

The post 10 Ways to Generate More Leads from Your Business Blog appeared first on The Point. B2B Marketing blog marketing Blogs Content marketing Demand Generation Email Newsletters lead generation SEO Social Media Uncategorized blog content blog design blog lead generation business blogging tips social media agency social media consultants social media design social media ROI

The business case for unbranded content

grow - Practical Marketing Solutions

Let’s take a deeper look at the business case for unbranded content through three interesting case studies. 1. The post The business case for unbranded content appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Let's take a deeper look at the business case for unbranded content through three interesting case studies. 1. The answer?

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Case study: Small business content marketing success

grow - Practical Marketing Solutions

After six years in business, Pet Sitters Ireland is Ireland’s largest Pet Sitting and Dog Walking company, with thousands of visits competed every month to hundreds of pet owners across Ireland. When we started the business, we thought traditional marketing methods would bring in customers. We put out flyers, hung up posters, ran some newspaper ads, and gave out business cards.

Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

Small businesses face challenges of small budgets and scarce resources, causing them to be even more selective of their decisions in growing their top line. Small businesses therefore test, pivot, and analyze to recognize where their dollars would be best spent. This infographic outlines some of the tactics and observations that help small businesses advertise. Postal Service.

Socialize your videos for business development

Biznology

It feels forced, message-y, and sales-y; kind of like commercials on TV. H ere are some ideas for creating videos for business development and sales that fits naturally into the way today’s buyers communicate. Video Content for Business Development is Just a Video. If it’s a video for business development,  its only goal should be to get the viewer to seek more information.

Better Business Blogs: Correct Those Broken Links

Writing on the Web

Are you keeping your business blog fresh? If In a perfect world, we would always know exactly what the Big Search Engines want from us and our business blogs, always and without a doubt. We won’t call it “SEO”, but rather a component of content marketing that business owners can get a handle on, without too many technical details. Ah, yes, nirvana. Link rot.

The one social media rule ALL businesses should follow

grow - Practical Marketing Solutions

There isn’t a one-size-fits-all approach for businesses when it comes to which social media platforms you should have a presence on or what times you should post, and many other areas that marketers will try to stuff down your throat (ugh, blanket statements!). BUSINESS. Or how you’re protecting your business from being locked out of your own accounts. BUSINESS.

Rules 102

15 Inspiring Examples of Small Business Branding

Hubspot

Taking on a branding project for a small business can be a valuable opportunity for agencies and freelancers to develop experimental creative work without the intense pressures and restrictions associated with larger accounts. 15 Examples of Small Business Branding. 1) Elo Soap. Images via Mike Karolos on Behance. 2) AND UNION. Images via The Dieline. 3) Folklorious. EAT MY SHORTS!

Using Data-Driven Marketing for Business Success

It's All About Revenue

Here are some tips on how to use data-driven marketing for business success: Start with how to measure the ROI of your marketing efforts. With the advent of huge amounts of data now available, thanks to online interactions and shopping, digital marketing has become hugely reliant on this data-type of information for decision-making. Increase investment once you have the right formula.

Social media and the forgotten business opportunity

grow - Practical Marketing Solutions

And here is what most people have forgotten — Business has always been built on relationships, not people yelling at you. You’d lose a lot of business right?  If you wouldn’t do it in real life, why would you do it online? What makes people think this is any way to build a relationship that leads to business benefits? The pitch. The opt-in. Spamming for help.

The Business Case for Blab: Trust Acceleration

grow - Practical Marketing Solutions

The business case for Blab. The post The Business Case for Blab: Trust Acceleration appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. The business case for Blab. The post The Business Case for Blab: Trust Acceleration appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Is it really this good? For brands?

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6 Video Tips for Small Businesses on a Budget

Vidyard

As a small business, the way you do business probably follows the same line of thinking. That’s why small businesses use video. Well this is why small businesses use video , actually.). Animated explainer videos are a must-have for any small business. What tips have worked for you in creating video content for your small business? videos. 1. Use Technology.

Marketing to Millennial business buyers

Biznology

The Millennial generation has been out in the workforce for a while now, and this cohort is now entering the stage of their careers where they are part of the business buying process. Much has been written about Millennial preferences as consumers, but how about them as business buyers?  These are the product positioning angles that are meaningful to the new business buyer.

How Small Businesses Can Use Real-Time Case Studies to Acquire New Clients

Webbiquity

As a result, his business flourishes. Effective user acquisition strategy is the new Holy Grail for all small business owners and marketers. So instead of investing in expensive growth hacking strategies, you can simply share a few case studies to make your blog business look authentic and to-the-point. Guest post by Bill Achola. Ned J. One day, he decides to try something new.

9 Handy Business Calculators That’ll Make Your Life Easier

Hubspot

Have you ever sat in a meeting and been asked, “Well, how much is that [insert necessary marketing tool or program to grow business] going to cost?”. Handy Business Calculators That’ll Make Your Life Easier. 1) Attend.com's Event ROI Calculator. Customer Acquisition Cost (CAC) is a well-known and critical metric to study in business. What are your favorite business calculators?

6 Business Skills Every B2B Marketer Must Master

Type A Communications

B2B Marketing Business Change ManagementMay 3, 2016 We’re barely into the week and I’ve already heard the same tale of woe from four different companies. They need a different kind of marketer. Well, to. read more.

19 Remarkable Guides on Business Strategy, Leadership and Motivation

Webbiquity

It’s a (sometimes forgotten) truism of business that no company can cut its way to growth. Entrepreneurs are forming new businesses at an increasing pace, hoping to take advantage of new opportunities in the recovering economy. But the business environment has changed significantly in just the past six years since the start of the downturn. Leadership Guides.