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  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 21, 2013
    [Business] Is Your Business Blog “Just Okay?” Here’s How to Change It
    Heres How to Change It" src="[link] width="300" height="300" title="Is Your Business Blog Just Okay? Heres How to Change It" /> Let’s be honest – in the realm of successful business blogs yours is probably mediocre. Here’s what I mean by “ successful business blog.” But few business people do this.
  • VERTICAL RESPONSE  |  MONDAY, OCTOBER 21, 2013
    [Business] Let’s Party! 16 Business Event Planning Tips
    Hosting a business event like a happy hour or networking event is a great way to get in front of people and learn more about them at the same time. Use these tips and ideas to make business event planning a breeze: Planning Your Event. Find a similar or complementary business to co-host an event with you. What will you need?
  • WRITING ON THE WEB  |  WEDNESDAY, NOVEMBER 6, 2013
    [Business] How to Find Great Blogs for Better Business Blogging
    Writing quality content is key for your business blog. Never stop focusing on  better business blogging. If you want to build a better business blog, this is key: you must read the other great blogs in your field, and some others as well. But you can’t reach that point if you’re not reading other great business blogs.
  • VERTICAL RESPONSE  |  MONDAY, SEPTEMBER 30, 2013
    [Business] 3 Emails Your Business Should Be Sending
    Include improvements to your products or services, new management, or new business practices. (If you are letting your customers know you are responding to their feedback and improving something for them, that’s always great news!). The post 3 Emails Your Business Should Be Sending appeared first on VR Marketing Blog. Welcome Email.
  • BIZNOLOGY  |  TUESDAY, AUGUST 18, 2015
    [Business] The best automagical Twitter following tools for your business
    Here’s what I get for my spend, my  $ 49/month ManageFlitter  Business subscription : Unfollow people who are not following you back (Freebie plan limited to 200 daily unfollows). It’s impossible to start up a new business — or even personal — Twitter account without either making a huge spend over at Twitter Ads.
  • 3D2B  |  TUESDAY, MAY 6, 2014
    [Business] 6 Tips for Rock Star Business-to-Business Telemarketing
    Do you want to rock your business-to-business telemarketing results?  If so, reading these six rock star tips could be your prelude to success.    .  .  .  . And for successful business-to-business telemarketing calls you need to do your homework too. And many of us put business executives in the same category.
  • VERTICAL RESPONSE  |  WEDNESDAY, AUGUST 20, 2014
    [Business] 5 Small Businesses Excelling on Social
    When it comes to social media, it often seems that large businesses get all the buzz, with high-profile marketing campaigns and monumental budgets. Eventually, they got so busy with the stand, they opened up a physical location as well, which has since expanded to four Bay Area restaurants. However, SMBs are making waves of their own.
  • SALESPREDICT  |  THURSDAY, NOVEMBER 19, 2015
    [Business] Is Your Business Ready for Predictive Lead Scoring?
    Whatever your situation, if you are considering predictive lead scoring , be sure to ask these five questions to make the most informed decision for your business: 1. How will your predictive model keep up with changes in your business? To be effective, your predictive lead scoring must keep up with your business as it evolves.
  • SYNECORE  |  FRIDAY, MARCH 6, 2015
    [Business] Google to Businesses: You Have Until April 21st to Get Mobile Friendly
    Attention all business owners with non-mobile-friendly websites: courtesy of Google, you now have another reason to dread mid-April this year. It’s worth remembering that, just like the rest of us, Google is a business operating in the digital age. Responsive web design accomplishes this, resolving a number of issues for businesses.
  • B2B MARKETING INSIDER  |  THURSDAY, JULY 14, 2011
    [Business] The Myth of Business vs. Personal Profiles in Social Media
    Is there any real separation in our business and our personal profiles no matter where we are and what we do? Like most people I started out using social tools for very distinct purposes. LinkedIn was for connecting with current and former colleagues. Facebook was for friends. But is this all a myth? Computing is Social. Knowledge is Power.
  • VERTICAL RESPONSE  |  TUESDAY, FEBRUARY 3, 2015
    [Business] 6 Time-Saving Business Tools to Help You Get Organized
    Getting ( and staying ) organized is a goal for many busy small business owners juggling multiple tasks with limited time. Here are six online tools you can use to organize all your business needs, and make this your most productive and time-savvy year yet. 1. Evernote is free to use. If the answer is yes, give Toggl a try.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 24, 2014
    [Business] 15 Business Books Every Aspiring Entrepreneur Should Read
    No textbook can replace real life experiences, especially when it comes to running a business -- the hard judgment calls, the late nights, rolling up your sleeves and getting dirty down in the trenches with your team. Suffice it to say, I wish it existed when I was starting my business. Business Daily Weekly 11) Creativity, Inc.:
  • VERTICAL RESPONSE  |  MONDAY, MAY 26, 2014
    [Business] Small Business Owners: Time to up Your Digital Game [Infographic]
    In a recent study conducted by our parent company, Deluxe , more than 500 small business owners were surveyed about their digital marketing practices. Small business owners have a digital footprint, but not a very active one! The Top 20 Places Your Business Needs to Be Listed Online. Small Business Guide to Google AdWords.
  • CONVERSIONATION  |  TUESDAY, FEBRUARY 12, 2013
    [Business] The Digital Business Impact of Multifunction Device Consumer Adoption
    Social business and mobile are more related than we often think. Technologies have a disruptive effect on business because people embrace them. However, it has also important consequences for the way we work, collaborate and communicate, with an important role for social CRM and social business. Will it be the year of mobile?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, NOVEMBER 24, 2014
    [Business] Big data and small business: The future of marketing?
    I had a significant insight about the future of Big Data and small business this week that I wanted to share with you. Everybody in the business has the same tools, the same skilled technicians and it has just turned into a battle over price, price, price. You are in the data business! You are in the data business!
  • MARKETING ACTION  |  THURSDAY, JUNE 25, 2015
    [Business] Business Blogging as an Equalizer for Small and Medium Businesses
    One of the most powerful ways to harness the power of content marketing is through a business blog. These leading bloggers are identified in the study as the “ 10K Business Blogging Club ”, a group of bloggers who attract more than ten thousand visitors to their blogs every month. Being the small kid on the block is never easy.
  • B2B MARKETING INSIDER  |  TUESDAY, DECEMBER 11, 2012
    [Business] Social Business And The Next Generation
    If you want to stay competitive, you have to become a true  Social Business. According to a recent paper by the Tapscott Group (and sponsored by SAP)  social businesses need to : Align employee social networking with business objectives. The social revolution has officially arrived at most corporate headquarters. Photo Source.
  • BLUE FOCUS MARKETING  |  MONDAY, AUGUST 22, 2011
    [Business] Secret Sauce for Small Business: Building Social Media Communities
    “Social Media Communities Empower Small Businesses&#. Since Craig seemed approachable, I asked him how he thought small businesses should use social media to build communities, understanding that he built a small online business into the Internet’s 10 most-visited English language sites.  Heart and soul of your business.
  • B2B MARKETING INSIDER  |  WEDNESDAY, MARCH 26, 2014
    [Business] Business Buyers Relying More On 3rd Party Content
    New content marketing  research  by the Chief Marketing Officer (CMO) Council reveals insight-hungry business buyers are increasingly reliant on trusted third-party information to make more educated decisions. The post Business Buyers Relying More On 3rd Party Content appeared first on B2B Marketing Insider. Hence the article here!).
  • VERTICAL RESPONSE  |  THURSDAY, JULY 16, 2015
    [Business] 4 Ways to Market Your Business
    Are you ready to get your business noticed with a few easy-to-implement marketing ideas? The days of flipping through the yellow pages might be gone, but there are still many online directories your business can benefit from. Here are the top 20 places to list your business: Is your business already listed online? Prezly.
  • WEBBIQUITY  |  MONDAY, JULY 15, 2013
    [Business] Funny Business: The Best Digital Marketing Humor, 2013 Edition
    Many have been overused (the business meeting including the white-haired guy with glasses, the attractive brunette with the telephone headset that just screams “customer service!,” In marketing, that’s called “work.” If a book about failures doesn’t sell, is it a success? I by Bit Rebels. ” etc.).
  • HUBSPOT  |  SATURDAY, MAY 9, 2015
    [Business] A Visual Guide to International Business Etiquette [Infographic]
    The year 2014 was resurgent for internatoinal business travel, with a 6% increase in number of trips taken and 8.9% borders or liaise with international partners, you might just find yourself in an overseas business meeting. Every country’s unique culture translates into different conventions for how business should be conducted.
  • TONY ZAMBITO  |  SUNDAY, JUNE 26, 2011
    [Business] The Influence of the Social Buyer on B2B Business
      Companies are looking to social media and other means such as content marketing to fit into their existing structure and business operations.    B2B business leaders will need to stop seeing themselves as just suppliers or distributors.  New Business Models. Image via Wikipedia. Social Buyer Cycle.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JULY 30, 2015
    [Business] How to use Product Hunt to boost your business
    ” What if you’ve already been in business for a while? I’m a ‘top hunter’ on Product Hunt, and I’ve written a manual on how to post to Product Hunt , so I thought I’d take a moment to answer a few of these questions, and help you evaluate whether your company can benefit from the “Product Hunt Boost.”
  • BLUE FOCUS MARKETING  |  MONDAY, NOVEMBER 12, 2012
    [Business] Socialized!: The Business of Building a Digital Network #socialized #socbiz
    And while you are powerless to stop it, you do have a choice: you can engage employees and communities in an open, transparent dialogue, or you can carry on in blissful ignorance, applying antiquated business strategies while your competitors seize your market share. Acknowledge the Revolution. It is happening all around you. Socialized!
  • VERTICAL RESPONSE  |  WEDNESDAY, APRIL 30, 2014
    [Business] How Email Marketing Helps Your Small Business [GUIDE]
    If you’re wondering how email marketing can boost your business, you’re not alone. Plenty of savvy business minds have pondered that question. Like any smart business owner, you want to know the benefits of email marketing. With her help, we’ve outlined five ways that email marketing can help your business. 1.
  • VERTICAL RESPONSE  |  MONDAY, MARCH 2, 2015
    [Business] A Service-Based Business’s Guide to Email Marketing
    Service-based businesses like computer repair shops, staffing agencies, cleaning services, marketing companies, e-commerce businesses and a whole host of others use email marketing to promote their business. We’ll also showcase four emails that your business should send. So let’s get down to email business.
  • KOMARKETING ASSOCIATES  |  TUESDAY, AUGUST 23, 2016
    [Business] 8 Examples of B2B Businesses Managing Powerful LinkedIn Pages
    There’s no doubt that LinkedIn is one of the most effective social media lead generators for B2B marketers, offering businesses the chance to tell their brand story in a unique and meaningful way. This makes it especially important that what you do share about your business is truly noteworthy. Showcase Business Segments. Adobe.
  • YOUR SALES MANAGEMENT GURU  |  MONDAY, JUNE 4, 2012
    [Business] Sales Leadership: Salesperson Business Plans
    Since it is June and they are on a calendar basis, I made the decision that we would begin to change the culture and begin to improve performance by having each salesperson create a six month personal business plan for themselves.   Sales Leadership: Planning for the Second Half of the Year. Personal income goals. link].
  • VERTICAL RESPONSE  |  TUESDAY, OCTOBER 30, 2012
    [Business] How Much Time, Money Do Small Businesses Spend on Social Media? [Infographic]
    We just wrapped up a survey asking almost 500 of our small business customers how much time and money they spend on social media (if you participated, thank you!). After crunching a lot of numbers and staring at dozens of pie charts, the survey results suggest the following… Small businesses: Spend more time on social media, but.
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, AUGUST 21, 2012
    [Business] Raab Report: OfficeAutoPilot, Infusionsoft and HubSpot Rate Highest in Marketing Automation for Very Small Business
    The chart above shows our ratings for the micro business sector, defined as companies with under $5 million in revenue. As of July 2012, marketing automation vendors reported more than 17,000 micro-business installations, just over 60% of the industry total. The VEST segmentation is based on company size, as measured by revenue.
  • THE POINT  |  THURSDAY, JANUARY 21, 2016
    [Business] [Infographic] 10 Ways to Generate More Leads from Your Business Blog
    The social media landscape is littered with business blogs that, on the surface, do everything right. The post [Infographic] 10 Ways to Generate More Leads from Your Business Blog appeared first on The Point. They may feature relevant content, of real value, published with good frequency. Click on the infographic to view full size.
  • VERTICAL RESPONSE  |  MONDAY, JANUARY 26, 2015
    [Business] 7 Tools to Get Free Publicity for Your Business
    As a business owner, you want to publicize your business without breaking the bank. In fact, few small business owners have much of an advertising budget, or a public relations manager. Certainly not a small business owner with 101 items on his or her to-do list. Google My Business. That’s okay. ” 4.
  • B2B MARKETING INSIDER  |  TUESDAY, JANUARY 15, 2013
    [Business] Is Empathy The Secret Ingredient To A Social Business
    What separates a social business from a “regular” business? The truth is, identifying a social businesses and separating those traits from less social peers is not easy. What is a Social Business? The Social Business Imperative. Is Empathy The Secret Ingredient To A Social Business? Social Medi
  • CRIMSON MARKETING  |  MONDAY, NOVEMBER 24, 2014
    [Business] Mark Sarbiewski, Anaplan CMO: 4 Steps to Better Business Planning Using Marketing Technology [Podcast]
    With the advent of marketing technology, that state of affairs is rapidly fading into history, bestowing upon CMOs and other business executives an unprecedented level of marketing intelligence, and allowing them to conduct business planning on an entirely new level. Marketing Technology Podcasts
  • VIDYARD  |  THURSDAY, SEPTEMBER 15, 2016
    [Business] The Perfect List of Marketing Technology for Small Businesses [Infographic]
    You’re busy doing this, that, and the other thing. We know efficiency is key for your small business and we’ve got you covered. The post The Perfect List of Marketing Technology for Small Businesses [Infographic] appeared first on Vidyard. way more efficient. But the process of finding the right marketing tech is not efficient.
  • VERTICAL RESPONSE  |  WEDNESDAY, JUNE 11, 2014
    [Business] What Facebook’s New Pages Layout Means for Your Business
    If you’re a brick-and-mortar store, the left column will also show a map of your location, your phone number and hours of business. “Having a spot to prominently display reviews could pay dividends for businesses,” Overbey says. Facebook is at it again. ” Intrigued? We thought you might be. Now you can find out.
  • BIZNOLOGY  |  WEDNESDAY, MARCH 14, 2012
    [Business] How to Use Google+ for Business
    Our monthly Biznology® Webinar yesterday was called “How to Use Google+ for Business” with Chris Abraham.   Chris talked for 30 minutes about how to set up your Google+ personal and business accounts.  Image via Wikipedia. Are you interested in using Google+ for your company, but don’t know where to start? 
  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 8, 2012
    [Business] Social Business Success Starts at the Top
    Smart business tweeters know that the social network is a great tool in promotion, brand recognition and customer interaction. 77% of respondents said they were more likely to do business with a company whose leadership team used social media to carve out company values. Social media IS important in business promotion and brand image.
  • SYNECORE  |  TUESDAY, DECEMBER 15, 2015
    [Business] 5 Proven Digital Marketing Strategies for Small Businesses in 2016
    As 2015 draws to a close and 2016 draws near, it sure feels like we are entering into a veritable golden age of digital marketing, at least for larger businesses. Small Business Rules. Census Bureau data, 99.7% of US businesses are classified as small businesses (fewer than 500 employees). Let me explain. million.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JUNE 15, 2016
    [Business] 3 Business tips to make the second half of your 2016 count
    It’s the middle of the year and I’ve done a little check-up review of my web business situation. Remember the business you’re REALLY in. I’m sorry for the unbelievable time travel but there was a moment in history when blogging was a big thing. Always remember the business you are REALLY in. My mother’s English sucks. The price?
  • SAZBEAN  |  WEDNESDAY, MARCH 16, 2011
    [Business] 19 Reasons to Use Google Analytics for Your Business
    This is a guest post by David Murton, whose company, a small orange, provides personal and business hosting services. Let’s get down to business! 1. This is also useful for filtering out traffic from your own company, as well as companies that provide web hosting for businesses and regularly check your site. 3.
  • SALESFUSION  |  WEDNESDAY, APRIL 16, 2014
    [Business] Creating New Business with Lead Generation
    The post Creating New Business with Lead Generation appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. [one_half valign="middle"]. Partner Portal. Why Partner With SalesFUSION. [/one_half]. one_half_last valign="middle"]. frame style="none"] [/frame]. [/one_half_last]. divider style="simple"].
  • WRITING ON THE WEB  |  WEDNESDAY, DECEMBER 16, 2015
    [Business] How to Blog for Your Business Using Personality
    Do you know how to blog for your business using personality yet remaining professional? If you’re writing for business, you want to connect with your readers by using personal stories. This is an important skill to master when it comes to writing a business blog that attracts readers yet keeps a professional brand.
  • WRITING ON THE WEB  |  MONDAY, DECEMBER 12, 2011
    [Business] Business Blog: 4 Reasons to NOT Write Your Own
    And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, NOVEMBER 12, 2015
    [Business] From newbie to expert, here are the best social media tools for your business
    The post From newbie to expert, here are the best social media tools for your business appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. By Kiki Schirr, {grow} Contributing Columinst. When people ask, “what are the best social media tools I should be using to be a better social media marketer?”
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 18, 2016
    [Business] The business case for dwelling on dwell time
    The post The business case for dwelling on dwell time appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. The post The business case for dwelling on dwell time appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. I’m a big fan of the New York Times. metric revelation.
  • B2BBLOGGERS  |  WEDNESDAY, APRIL 28, 2010
    [Business] 6 Tips for Understanding the B2B Business Decision-Making Process.
    content marketing communications strategy that recognizes this as every business buyer’s position can make the difference between an engaged prospect or an unsubscribe, a loyal customer or a lost sale. Fortunately, business buyers don’t stop being human when they clock in for the day as managers, developers, and owner/operators.
  • VERTICAL RESPONSE  |  FRIDAY, JUNE 6, 2014
    [Business] Pinterest Announces 2 New Businesses Tools: DIY Promoted Pins & Analytics
    Pinterest recently announced the addition of two new tools for businesses: Do-it-yourself Promoted Pins to help drive visits back to your website, and a refresh to analytics to provide deeper insights into how Pins are performing. Now, Pinterest is opening up the doors and allowing business of all sizes to promote pins.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MARCH 25, 2013
    [Business] The best digital business idea that just never worked
    But the strangest hold out of all is the business card. probably passed out (and received) 250 business cards at the event. “Bumping” a business card is such a great idea. Secondary consideration is to then include one on the business card to at least save the tech-savvy folks from having to type in the information.
  • SALESFUSION  |  MONDAY, JULY 21, 2014
    [Business] How to Prep Your Small Business for Marketing Software
    The post How to Prep Your Small Business for Marketing Software appeared first on Salesfusion. Best Practices Customer Interaction Email Marketing Website Tracking
  • VERTICAL RESPONSE  |  FRIDAY, MARCH 14, 2014
    [Business] Small Business Survey Reveals Social Media Trends [Infographic]
    At the end of 2012, we interviewed almost 500 small business customers asking how much time and money they spend on social media (and turned it into this popular infographic ). We polled more than 400 VerticalResponse small business customers to gain insight into how they’re using social media in their everyday activities.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, MARCH 25, 2016
    [Business] 7 Ways a small business can use social media resources wisely
    If you’re a small business and have very few resources, how do you make this transition? Keep in mind that there is probably a first-movers advantage for many businesses so don’t overlook the fact that creating a competency in social media marketing could be a source of competitive advantage. All opinions are 100% mine.
  • VERTICAL RESPONSE  |  WEDNESDAY, NOVEMBER 6, 2013
    [Business] 3 Big Brand Social Media Ideas Small Businesses Can Use
    When it comes to more traditional marketing and advertising, it can be challenging for small businesses to implement ideas from big brands. But in the age of social media, it’s much easier for a small business to use ideas from large companies for their own social efforts. Walmart’s Associate Stories Video Series on YouTube.
  • B2B LEAD BLOG  |  MONDAY, MARCH 21, 2016
    [Business] A Beginner’s Guide to Business-to-Business Marketing Automation
    Business-to-business (B2B) marketing is largely an online endeavor, as businesses can easily connect with other businesses via digital channels. Since marketing automation can streamline digital marketing, it’s an ideal tool for B2B marketing. Reach More Channels Email marketing has served as […].
  • B2B MARKETING INSIDER  |  WEDNESDAY, OCTOBER 9, 2013
    [Business] 99 Amazing Facts On The Future Of Business [Slides]
    The Future of Business is being defined right in front of our eyes. Massive changes brought on by the internet, social media and mobile technologies are transforming business models faster than our ability to keep up. This is forcing businesses to consider the future of work. 99 Facts on the Future of Business. percent.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 4, 2013
    [Business] 4 Tips to Attract More Readers to Your Business Blog
    How can you attract more readers to your business blog? When you know how to blog , you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them. She has helped several businesses and individuals succeed through great content.
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 22, 2011
    [Business] 9 Twitter Etiquette Tips for Businesses Starting Out on Twitter
    There are many different objectives that businesses have in embarking on using Twitter, but a common goal for many companies is to build brand loyalty and establish yourself as a helpful and useful resource for your followers, in doing so creating a relationship of trust.  There are many Twitter mistakes for business to avoid. 
  • DELICIOUS B2BMARKETING  |  THURSDAY, MARCH 24, 2011
    [Business] 11 Pro Tips for Better Business Blogging
    Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds Trending Stories OMG, the Oxford English Dictionary Added New Words! Not every business needs one, no matter what the “one-size-fits-all&# startup books and “experts&# say. Irony?
  • FEARLESS COMPETITOR  |  FRIDAY, DECEMBER 31, 2010
    [Business] Can Find New Customers help my business?
    To learn if your business can benefit from Find New Customers, we have just 3 questions. Do you sell products … Continue reading → Business relationships Buying Process Content marketing Demand Generation lead generation Lead Nurturing Lead Scoring Leadership Leadership Lessons Sales-Marketing Alignment
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, SEPTEMBER 8, 2014
    [Business] The Twitter strategy shift and what it means to you and your business
    Let’s look at a recent revelation about a possible Twitter strategy shift and what it could mean to you and your business. A t a recent financial conference, Twitter’s chief financial officer suggested that the service will offer algorithm-driven curation of feeds much like Facebook does, in order “improve the relevance for users.”
  • HUBSPOT  |  MONDAY, MARCH 7, 2011
    [Business] The Ultimate List: 50 Local Business Directories
    As a local business, attracting new customers can be a major challenge. Quickly disappearing are the days when people would go to the YellowPages to find local businesses. Today people are turning to the internet as a way to find trusted business recommendations. 50 Business Directories For Local Marketing. 1. Google 2.
  • BIZNOLOGY  |  THURSDAY, DECEMBER 27, 2012
    [Business] Too busy with clients to post to my blog
    She gave me an entirely believable and reasonable reason for her lack of recent posts: “I am too busy with my clients to post.” Blogging Social Media Marketing Blog Business social mediaPhoto credit: digitalrob70. ” But while believable and reasonable, my client wasn’t thinking clearly about her choices.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, FEBRUARY 23, 2015
    [Business] Behind the scenes: How to write a business book
    It’s called The Content Code and when it arrives in a few weeks, it will teach you how to ignite your content and your business in a world of overwhelming information density. only had one chance to write the book — over the holiday season when business travel, teaching, and consulting cease. It is the starting line.”
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 12, 2015
    [Business] Is there a place for social media in a boring business?
    Is there a place for social media in a “boring” business like insurance, plumbing, or trucking? While I do believe nearly any business can benefit from some social media presence, we do need to take a rational look as to whether it should really be a priority in the marketing mix for a “boring” business.
  • MODERN B2B MARKETING  |  TUESDAY, JULY 17, 2012
    [Business] The Business Marketers Guide to Instagram [Infographic]
    Embed The Business Marketers Guide to Instagram Infographic on your web site: The Business Marketers Guide to Instagram [Infographic] was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. B2B Marketing Infographic Social Media
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, FEBRUARY 10, 2014
    [Business] How a small family business pulled off one of the greatest successes in YouTube history
    This is the story of how an entrepreneur used a shoe and a wine bottle to create one of the most successful videos in YouTube history and transform his small family-owned business. A few years ago, I was approached by a fellow named Stephen Cronk for help on developing a new marketing strategy. Moved his family to Provence. And so, we began.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 15, 2012
    [Business] If you do just one analysis for your business…
    Are you a small business owner or manager looking to improve your marketing and sales? Based on my experience working with small businesses, if you only have time to do one thing, it should be becoming acquainted with your sales funnel. In a small business, the CEO is very often in the analysis meetings. Sale —Sold! Awareness.
  • B2B LEAD BLOG  |  WEDNESDAY, FEBRUARY 3, 2016
    [Business] 7 Reasons Why Your Business Will Love Marketing Automation Software
    Talk of marketing automation software has been buzzing around the business world for a while now, but what is it about marketing automation that businesses love? Here are the top reasons so many businesses are turning to marketing automation to guide their […]. Marketing Automation marketing automation
  • B2B MARKETING INSIDER  |  TUESDAY, NOVEMBER 6, 2012
    [Business] In A Social Business The Marketing Nerds Will Win
    In the digital marketing age, that means 3 things: digital and social business leaders who use analytics to drive their decisions. The answer is simple: a culture and social business leaders who reward decisions based on data. But what attracts the marketing leaders of the future? But it’s hard to argue with results. Strategy
  • B2B MARKETING INSIDER  |  TUESDAY, DECEMBER 4, 2012
    [Business] The 2013 Marketing Predictions Post: Content Marketing And Social Business
    predicted that we would see increased buzz talking about how to become a social business , how to execute content strategy  and how to create a more mobile-optimized digital experience for our customers. I’m pretty happy to see that I wasn’t too far off. Personal Branding and Social Business Thought Leaders. Do you Agree?
  • VERTICAL RESPONSE  |  THURSDAY, JANUARY 16, 2014
    [Business] The Best Ways to Promote Your Small Business Event
    From ribbon-cuttings to charity auctions, every small business wants to draw a customer-friendly crowd to its event. Of course, social media offers a free and easy way to let your customers know about an upcoming event, but Mueller says small businesses can do more than just mention the date, time and place. Partner with a non-profit.
  • WINDMILL NETWORKING  |  MONDAY, DECEMBER 23, 2013
    [Business] 10 Ways B2B Businesses Can Use Pinterest
    In previous posts, I convinced you to consider using Pinterest in your social media marketing strategy, and I reviewed some of the boards you can create for your business.
  • BIZNOLOGY  |  WEDNESDAY, OCTOBER 8, 2014
    [Business] Social business and the competitive landscape
    They were companies that offered similar products or services to one’s own company, and to succeed in business one needed to beat them. Quite often the sole goal of advertising was to differentiate one’s business from that of key competitors, and to point out all their faults. Competitors were, simply put, one’s rivals.
  • HUBSPOT  |  TUESDAY, DECEMBER 16, 2014
    [Business] The Best Business Books of 2014 [Infographic]
    There were hundreds of business books published this year. The top business-related results are in the infographic below. Note that these are just the business books. Which of these great business books have you read -- or would like to read? We decided to simplify things for you. Let us know in the comments below.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, JULY 8, 2011
    [Business] What Your Business Needs To Know About Google+
    With that in mind, you’re probably wondering what value it can bring to your business. Google didn’t immediately unveil brand pages for businesses and marketers. Google+ and the Enterprise – MyCustomer.com’s in-depth review of how Google+ might be used by businesses. That’s a modest assessment. Make no mistake. How Do I Get On?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, AUGUST 20, 2015
    [Business] Business strategy in a world of many Internets
    Here’s the struggle the world will be facing sooner, rather than later — Is it a higher priority to protect the global free flow of information, creativity, and commerce, or to protect the safety of a country, its citizens, and business interests? Or, should I say Internets? Like me, your first reaction might be, “oh no.”
  • CLIENT BRIDGE  |  THURSDAY, MAY 16, 2013
    [Business] Nurturing Leads with a Business Blog
    From Hubspot, here are eleven ways to use your business blog to nurture leads. Blog content makes excellent social media fodder and is naturally discoverable through search engines, so it can be a great way to attract new visitors and prospects to your website. But blogging can also have a significant impact in the closing stage of selling.
  • SALESFUSION  |  TUESDAY, MARCH 17, 2015
    [Business] Stop Talking About How You’re So Busy
    The post Stop Talking About How You’re So Busy appeared first on Salesfusion. Lead Nurture B2B Marketing Marketing Automation
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, AUGUST 29, 2014
    [Business] Move Beyond Sales With These Business KPIs
    By this point we all know that at the end of the day the top priority of marketing should be to create customers for the business – whatever the business may be. The business of the future should not simply measure their marketing by the dollar value returns that it creates. Customer Satisfaction: Are our customers happy?
  • WINDMILL NETWORKING  |  WEDNESDAY, APRIL 23, 2014
    [Business] 5 Stories Your Business Should Be Telling On Pinterest
    You might think that storytelling could not possibly pertain to your business. Storytelling is the best way to convince your customers that you are the right company with whom to do business. Stories Your Business Should Be Telling On Pinterest by Julia Campbell - Maximize Social Business. Think again.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, FEBRUARY 20, 2013
    [Business] Twitter exec discusses new business advertising options (video)
    With six months under his belt in the new job, I caught up with him again and asked him how businesses of any size — even solo entrepreneurs — can take advantage of some of the new advertising opportunities.  He also discusses about the need to establish organic success before trying any advertising.
  • SYNECORE  |  THURSDAY, APRIL 11, 2013
    [Business] Why Every Business Should Have a Responsive Web Design
    Businesses of all sizes are scrambling to figure out how to adjust their marketing efforts to capitalize on/survive mobile. This comes as no surprise; I’m old enough to remember when businesses were having the same debate over the necessity of building a website. Responsive Web Design resolves a number of issues for businesses.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 22, 2012
    [Business] Punching through blogging barriers to find business benefits
    Four years ago, I started writing about the industry I worked in, biotech.  I dutifully wrote about commercial issues affecting the business and my frustrations of the complex R&D process (a new drug can take up to 10 years and over $1 billion to develop). This is fantastic exposure for me and my business. Disenchantment.
  • AVITAGE  |  SUNDAY, JANUARY 24, 2016
    [Business] Elevate B2B Content Strategy to Business Level Execution
    B2B Content Strategy for Messages, Conversations and Content This post speaks to why B2B organizations should elevate content strategy from siloed functions to the business level, with executive accountability. The post Elevate B2B Content Strategy to Business Level Execution appeared first on Avitage.
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, OCTOBER 11, 2011
    [Business] Marketo Spark Targets Small Business Marketing Automation
    Marketo today announced the launch of Spark , a new brand aimed at small and mid-size business. Most of these aren’t of interest to small business, and several involve additional charges even for Marketo’s regular packages. But the most ardent small business evangelists are companies including Infusionsoft and OfficeAutoPilot.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 24, 2013
    [Business] Better Business Blogging: 7 Lessons from Liberace
    What can we learn from Liberace about better business blogging ? How can you make your business blog a little more flamboyant or sexy? Here’s how you can take away some of Liberace’s style and wisdom and apply it to your business blog: Add color: Liberace began his career as a classical pianist. Do you have a team?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 14, 2016
    [Business] Five ways to boost your start-up business idea
    If you want to build a hedge of protection around your baby and make it soar, spend some time thinking about how well your new business is prepared to handle these issues. Here are five ways to boost your start-up business idea: 1) Are you easy to copy? If you have no customers, you have no business. Do you own a patent?
  • B2B LEAD GENERATION BLOG  |  MONDAY, APRIL 22, 2013
    [Business] Email Marketing: 4 steps to relevancy 85% of B2B businesses probably aren’t taking
    Tweet Email marketing is a mature marketing tactic, yet I don’t believe B2B organizations are capitalizing on its potential to generate leads. realized this when I read MarketingSherpa’s just-released 2013 Email Marketing Benchmark Report. This makes sense, considering highly relevant email will achieve the other two goals. Email Marketing
  • CONFLUENT FORMS  |  WEDNESDAY, AUGUST 22, 2012
    [Business] Focusing on your Klout score is detrimental to your business
    We've been fielding questions from clients (and potential clients) about Klout scores, Hubspot, and what all these services mean for their websites and their businesses. There is a perception and fear among these business owners that they're not doing enough to "engage", and thereby missing potential customers. What is Klout? Possibly.
  • WEBBIQUITY  |  MONDAY, FEBRUARY 2, 2015
    [Business] 10 Social Media Marketing Mistakes Businesses Must Avoid
    When businesses have low engagement rates, platforms limit the reach of certain accounts because the numbers indicate low relevance and interest among followers. Use tools such as Hastagify.me to identify hashtags that are related to your business. Setting up and growing a business blog is critical to your brand’s long-term success.
  • NUSPARK  |  SUNDAY, APRIL 21, 2013
    [Business] Facebook Business Pages; Measuring What Matters for Success
    How’s your Facebook business page doing? Despite the wealth of data and measurement tools available, there still needs to be some clarity on what makes a successful business page, and how you optimize your content for success. Ask that question 50 times, and I am sure you’ll get 50 unique answers.  The result?  New Likes. Lost Likes.
  • BIZNOLOGY  |  THURSDAY, MAY 26, 2016
    [Business] Promotional products: making them effective branding tools for your business
    Research Shows the Positive Impact of Promotional Products for Businesses. 79% of promotional product recipients are likely to do business with that company. Choosing to use promotional products to advertise your business is a great way to promote your company. It is called the British Promotional Merchandise Association.
  • VERTICAL RESPONSE  |  THURSDAY, FEBRUARY 6, 2014
    [Business] Facebook or Twitter – Which is Better for Your Small Business?
    Did you read the predictions about social media use for small businesses in 2014? One of the biggest predictions states that small businesses will get more selective about their use of social media and the sites they have a presence on. Some businesses have already found their winning platform for success. Business vs. Personal.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 26, 2014
    [Business] Learn from my mistakes: Use Internetiquette to win online business!
    Birkenbihl , a famous business coach in Germany who unfortunately died recently, came up with a great way to deal with offline / online deals. The post Learn from my mistakes: Use Internetiquette to win online business! appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. No need to thank me. Vera F.
  • VERTICAL RESPONSE  |  MONDAY, NOVEMBER 24, 2014
    [Business] 4 Emails Your Service-Based Business Should Send
    Whether you’re a fitness coach, a dentist, run a plumbing company or a computer repair business, as a service-based business, your email marketing needs and desired outcomes may not exactly fit that of a retailer. The post 4 Emails Your Service-Based Business Should Send appeared first on VerticalResponse Blog. Contests.
  • HUBSPOT  |  SATURDAY, JANUARY 3, 2015
    [Business] 5 Productivity Tips for Your Next Business Trip
    Traveling for work is exhausting, but it’s also incredibly rewarding as an opportunity to spend valuable time with your prospects and customers -- individuals who will become your closest allies in business. And remember, e ven if you’re a little behind because of business travel, you’ll catch up. Business Daily Enjoy this post?
  • WRITING ON THE WEB  |  WEDNESDAY, MARCH 13, 2013
    [Business] Small Business Content Marketing: When to Hire A Freelance Writer?
    Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. your web content should be well-written and SEO optimized — as well-thought out as anything else you do to market yourself and your small business. She specializes on the topic of small business tips and resources.
  • KOMARKETING ASSOCIATES  |  MONDAY, APRIL 2, 2012
    [Business] 9 Key Points About Google+ Pages for Business for the B2B Marketer
    Earlier this year, we began putting together a strategic recommendation for our clients on Google+ Pages for Business.  Our latest newsletter focused on Google+ Pages for Business.  We believe Google+ Pages for Business will become significant , and require the B2B marketer’s attention. minutes in November 2011 and 4.8
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, OCTOBER 15, 2013
    [Business] The number one business opportunity in marketing today
    Here’s the number one business opportunity in marketing today: Teach marketing leaders, social media gurus and SEO professionals how to ask the right questions about data. I’m serious. The post The number one business opportunity in marketing today appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.
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