INBLURBS | THURSDAY, SEPTEMBER 29, 2011
[Business] Is Google+ a good bet for your business?
Position your business now, before you competitor does! The best thing what you can do as a business person or marketer is to register a personal profile with G+ which is now open for everybody and help your employees and coworkers to do the same. This could jumpstart your G+ Business Page in a very powerful way.
LOOPFUSE | TUESDAY, JANUARY 3, 2012
[Business] Do you have all the pieces of your business puzzle?
Even creating a successful business tends to be an exercise in finding the right pieces to complete the overall picture you’re trying to illustrate. The need for Marketing Automation is an increasingly important piece essential to completing the business puzzle. The business puzzle. Where does Marketing Automation fit?
WRITING ON THE WEB | WEDNESDAY, FEBRUARY 11, 2015
[Business] Secrets of Busy Bloggers: 4 Social Media Time Savers
'Many of my readers are busy professionals who don’t have a lot of time for blogging or social media. But marketing is vital, especially if you’re growing a business, want to get found, get known, and get clients. Be sure to include your name, business field of expertise, and associated keywords in your keyword alerts. Use a VA.
WEBBIQUITY | TUESDAY, DECEMBER 21, 2010
[Business] Seven Ways to Use Social Media for Business
Though business use of social media is rapidly increasing, many executives remain skeptical of its value. Rather than trying to force the proverbial square peg into a round hole by using social media in ways it’s not effective, take a broader view of the business benefits it offers. Share content (your own and others’).
SAZBEAN | WEDNESDAY, AUGUST 7, 2013
[Business] Your Website is Your Online Business Card
'Business card origami (and kirigami) (Photo credit: Wikipedia) When you attend business networking events or conferences, you always bring plenty of business cards to hand out, right? Well, what about your online business card? The post Your Website is Your Online Business Card appeared first on Sazbean.
SAZBEAN | TUESDAY, JUNE 29, 2010
[Business] 9 Reasons Why You Need to Have a Business Blog
In case you’re still not sure you need a blog for your business, here are nine reasons why I think you do. Showing a bit of personality through blogging and other social media goes a long way towards showing the human side of your business. Blogging opens up your business to an international (or at least national) audience.
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, JUNE 2, 2013
[Business] Five marketing and business lessons from Japan
Of course the Japanese have traditions for many common business practices, too. Even a simple exchange of business cards or a hand shake is filled with meaning. think our business world would be so much more pleasant and effective if we all had a little bit of Japanese in our hearts. Bowing deeply. Attention to process.
BLUE FOCUS MARKETING | WEDNESDAY, DECEMBER 26, 2012
[Business] 14 Experts Predict 2013 Social Media Trends for Small Business
When I started this post, I wanted to share 13 Social Media Predictions for Small Business in 2013. The experts I consulted see only a bright future ahead for small businesses. – “In 2013, small businesses will need to strengthen their ties to their customers as the world keeps getting smaller. Meghan M.
THE CONTENT FACTOR | WEDNESDAY, MARCH 10, 2010
[Business] The Call to Action Has Become a Call to Knowledge
Tags: Business to Business (B2B
E-QUIP | WEDNESDAY, AUGUST 11, 2010
[Business] Bungled Business Relationships
Yet the business of relationship building receives little formal attention in the average A/E firm. Last week I shared a few tips for building better business relationships. This project focus is also evident in how we pursue new business. Client Service Strategy Business Developmentthink so. It shows. Ready to begin?
HUBSPOT | FRIDAY, SEPTEMBER 5, 2014
[Business] How the Most Successful People Prioritize
think Ed Batista , executive coach and instructor at the Stanford School of Business, said it best: "When faced with potentially overwhelming demands on our time, we’re often advised to ''Prioritize!'' Business 'I''ve been a "yes"-sayer most of my life. Sound familiar? Was it last week? Yesterday? This morning?
HUBSPOT | THURSDAY, NOVEMBER 6, 2014
[Business] Social Psychology for Marketers: 8 Lessons in Buyer Behavior
Business 'A big part of every marketer''s job is understanding how and why our prospects behave the way they do. We do our keyword research, we develop buyer personas, and we track where people are most likely to click on our site pages. But there’s more to the story. What about the psychology behind your prospects'' behaviors? 8) Scarcity.
SAZBEAN | MONDAY, AUGUST 16, 2010
[Business] Choosing the Right KPIs for Your Business
I’m often asked what KPIs (key performance indicators) are the most important for understanding how a business is doing online. My answer is always “It depends. There’s not a set of KPIs that works for every business. Understand Your Business. Who are your customers and why should they care? Know Your Goal.
CONTENT MARKETING FOR BI | THURSDAY, AUGUST 11, 2011
[Business] Who is Your Real Customer—IT or the Business?
They were the ones who understood and controlled the role of technology, and they knew how to select a product that would support the business needs and still fit within the technical architecture. Technology vendors typically only called on IT with messaging focused mostly on technology and not so much the business value.
PAUL GILLIN | TUESDAY, MAY 15, 2012
[Business] A Chance for CIOs to Lead in Social Business
I’m presenting a session at the CIO Solutions Gallery at the Fisher College of Business at Ohio State University tomorrow on the topic of “Measuring Social ROI: The CIO’s Role.” The So why aren’t they more active in driving the socialization of business? Not surprisingly, marketing topped the list.
LEADER NETWORKS | TUESDAY, JULY 26, 2011
[Business] The 5 Question Inventory for Social Business Readiness
Our series on Social Business Readiness is intended to focus attention on performing the due diligence needed to understand if key departments are ready to innovate and implement social business solutions within their functional areas. We remind our clients that there are no long-term goals when it comes to social business.
BIZNOLOGY | WEDNESDAY, OCTOBER 9, 2013
[Business] Do best practices really exist in the realm of Social Business?
If you narrow that down to “social business best practices,” you’ll end up with still impressive 82 million results and change. “Ultimately, adoption is the leading indicator of social business success” (Forrester, “Mapping the value of social business and collaboration,” 2013).
BIZNOLOGY | MONDAY, AUGUST 11, 2014
[Business] Detrimental SEO Myths Still Plaguing Online Businesses
When this happens, users lose trust and there’s enough competition in almost every arena for you tolose business. Think about your mostimportant business metrics – engagement metrics, performance metrics, conversion metrics. The post Detrimental SEO Myths Still Plaguing Online Businesses appeared first on Biznology.
BUYEROLOGY | FRIDAY, MARCH 9, 2012
[Business] 4 Ways the Power of Buyer Choice Will Transform Business Marketing
This is part 5 and final article of a limited series on why buyer choice modeling is the new view B2B Business must adopt to improve revenue performance and develop long lasting relationships with buyers. . As we covered, many B2B businesses are wrestling with the unknown and the invisible. Create Orbital Match With Buyers.
E-QUIP | FRIDAY, NOVEMBER 14, 2014
[Business] Repeat Business Rate Is Overrated
'My first client, a 35-person engineering firm, boasted a repeat business rate of 85%. Unfortunately, almost all that repeat business came from one client, a large energy company. Within a few years, the firm was out of business. PSMJ reports that the median repeat business rate (percent of revenue from repeat clients) is 75%.
TOMORROW PEOPLE | TUESDAY, MAY 15, 2012
[Business] Is online copywriting a business risk or a business asset?
Online copywriting: business risk or business asset? The statistics show that we’re all using the internet to browse, buy and connect with businesses. This would suggest that online copywriting could only ever be a business asset. Everyone’s online these days. Online copywriting means much more than SEO.
LEADER NETWORKS | WEDNESDAY, SEPTEMBER 14, 2011
[Business] Why You Shouldn’t Outsource Social Business Activities
But few articles explore, from a business operations perspective, why it is a bad idea. Social programs leverage aspects of the firm's business strategy to impact the bottom line. constant stream of contextual feedback brings unstructured data into the realm of strategic intelligence through the use of social business metrics.
SALES INTELLIGENCE VIEW | MONDAY, JULY 30, 2012
[Business] The Main Benefits of Social Business
Social business is a buzzword which is not really clear to most individuals. Contrary to popular belief, social business is not the aspect of business which involves the use of online social networks. Just as its name suggests, social business encourages connectivity and active participation of all the communities in a business.
CUSTOMER EXPERIENCE MATRIX | TUESDAY, AUGUST 21, 2012
[Business] Raab Report: OfficeAutoPilot, Infusionsoft and HubSpot Rate Highest in Marketing Automation for Very Small Business
The chart above shows our ratings for the micro business sector, defined as companies with under $5 million in revenue. As of July 2012, marketing automation vendors reported more than 17,000 micro-business installations, just over 60% of the industry total. The VEST segmentation is based on company size, as measured by revenue.
CUSTOMER EXPERIENCE MATRIX | FRIDAY, NOVEMBER 15, 2013
[Business] ReachLocal Provides Turn-Key Lead Management for Small Business
Many small businesses do their marketing through CRM, email, and search advertising. Companies that provide small businesses with online directories and ratings, search engine optimization, Web sites, and paid search marketing all have client bases that dwarf the small business marketing automation industry. according to Manta.
CUSTOMER EXPERIENCE MATRIX | TUESDAY, SEPTEMBER 1, 2009
[Business] Net-Results Simplifies Demand Generation for Small Business
The system is aimed at small business but offers an interesting design lesson for everyone. Net-Results’ drive for simplicity is based on its target market of small businesses. Pricing is also aimed at small businesses. This is comparable to small business email champion Constant Contact. Net-Results does not.
PAUL GILLIN | FRIDAY, AUGUST 19, 2011
[Business] What a Hotel Manager Taught Me About the Future of Business
Scott Wright is the general manager of the Wyndham Wingate Hotel in Erlanger, KY, and in a 15-minute ride to the airport yesterday morning he taught me something about the future of business. The impact of open, online customer feedback on his business “is huge, Wright says over his shoulder. Customer service is number two.
SAZBEAN | MONDAY, JUNE 7, 2010
[Business] Should You Use Foursquare for Your Business?
If you have a local, brick & mortar business, with customers that come to your location, you definitely should look into using Foursquare. With Foursquare, businesses have an opportunity to reward loyalty without requiring the hated loyalty card. Do you use Foursquare for your business? photo by KitAy ). Register Now!
INBLURBS | TUESDAY, AUGUST 28, 2012
[Business] Businesses are lagging behind their Customers in the Digital Age
This communication ability helps them to better understand and to serve their audience, which sets them apart from their competition and gives them wide advantages in their business field. Businesses which avoid an open and authentic communication in blogs and social media show exactly the opposite.
BIZNOLOGY | FRIDAY, DECEMBER 26, 2014
[Business] 4 tips for generating more return business in any industry
'If your small business marketing strategy doesn’t include your existing customer base, it definitely should! This post is designed to share some simple and effective tips for customer satisfaction, so you can generate more return business: Go the Extra Mile. How do you increase your return business? Reward Negativity.
INBLURBS | WEDNESDAY, MAY 8, 2013
[Business] 42 Profitable Reasons to Consider Inbound Marketing Strategy for Business
Inbound marketing is the marketing strategy that focuses on getting found by customers when they research online for products and services your business also has to offer. With inbound marketing businesses “earn” their way to the customer and his loyalty, by publishing helpful information on a blog, in social media and forums.
WRITING ON THE WEB | WEDNESDAY, JULY 4, 2012
[Business] Social Media for Busy Business Bloggers
With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? It’s the numbers. Over 25% of U.S. a year before.
JUNTA 42 | SUNDAY, APRIL 1, 2012
[Business] 15 Critical Business Success Tips after Five Years in Business [with special giveaway]
According to the myriad of small business success studies , it seems that about 50% of startups fail after five years in business. It’s hard not a get at least a little romantic about celebrating our 5th year in business. After 1,825 days in business, we are stronger than ever. Don’t wait for permission.
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, MAY 5, 2013
[Business] In praise of the naked business
run my business from a chair. have come to embrace the simple, mobile business life. The I’ve come to take pride in this simple business approach. run a naked business. Perhaps I was a bit hasty about this naked business thing. My mofo — a place to escape into business bliss! Writing books.
WRITING ON THE WEB | THURSDAY, MARCH 5, 2015
[Business] Business Blog Writing: How to Avoid Time-Suck
Article Ideas blog content blog inspiration business blogging original content 'How do you avoid time-sucking traps when it comes to blog writing ? If you’re anything like me, you may have found yourself (a time or two!) with nothing to show after sitting in front of your screen for 90 minutes. It happens to the best of us.
WRITING ON THE WEB | WEDNESDAY, OCTOBER 10, 2012
[Business] 5 Steps to Quality Business Blog Writing
One of the most frequent question small business owners and coaches ask me is “What should I write about on my business blog ?” These five steps will help you master business blog writing with quality content that attracts readers every time. blog is your platform for establishing your business as trustworthy.
WEBBIQUITY | TUESDAY, JUNE 3, 2014
[Business] 19 Remarkable Guides on Business Strategy, Leadership and Motivation
'It’s a (sometimes forgotten) truism of business that no company can cut its way to growth. Entrepreneurs are forming new businesses at an increasing pace, hoping to take advantage of new opportunities in the recovering economy. ” What Does it Take to Lead a Social Business? ” Business Strategy Guides.
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, MAY 15, 2012
[Business] If you do just one analysis for your business…
Are you a small business owner or manager looking to improve your marketing and sales? Based on my experience working with small businesses, if you only have time to do one thing, it should be becoming acquainted with your sales funnel. In a small business, the CEO is very often in the analysis meetings. Sale —Sold! Awareness.
MARKETING LEADERSHIP COUNCIL | WEDNESDAY, NOVEMBER 30, 2011
[Business] Marketing Green to Small Businesses
It seems clear that, for a variety of reasons, energy and resource constraints will continue to be key concerns for small business owners for the foreseeable future. But what language should you speak to business owners concerned about energy costs? So, if green marketing isn’t an effective way to reach small businesses, what is?
BIZNOLOGY | WEDNESDAY, OCTOBER 8, 2014
[Business] Social business and the competitive landscape
They were companies that offered similar products or services to one’s own company, and to succeed in business one needed to beat them. Quite often the sole goal of advertising was to differentiate one’s business from that of key competitors, and to point out all their faults. Competitors were, simply put, one’s rivals.
CUSTOMER EXPERIENCE MATRIX | WEDNESDAY, MAY 2, 2012
[Business] Intuit Buys Small Business Local Marketing Vendor Demandforce: There's a New Gorilla in Town
Intuit last week announced an agreement to acquire local business marketing vendor Demandforce for $423.5 Still, the move makes perfect strategic sense, giving Intuit a stronger foothold in the marketing side of its small business customer base. Demandforce focuses on local service businesses like dentists and auto body shops.
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, OCTOBER 22, 2013
[Business] Lessons on building a marketing and social media business
'Five years ago this month I left corporate America and started my own business. had always been afraid to start my own business because I feared I would not know when to stop working. ” When I started my business, I could not have known at the time that it was coinciding with the beginning of a terrible recession.
BIZNOLOGY | WEDNESDAY, JUNE 18, 2014
[Business] Social Business and diversity
The use of communication tools inspired by social media titans is often touted as the Holy Grail of collaboration: social business is supposed to destroy silos and create this brave new world where information flows freely from where it is created to where it is needed. The post Social Business and diversity appeared first on Biznology.
WRITING ON THE WEB | WEDNESDAY, AUGUST 7, 2013
[Business] You Business Blog: Should You Make Money with Sponsored Posts?
'Want to make money with your business blog ? Your business blog can use these sponsored posts to provide a valuable service to your readers. Here are some pros and cons when it comes to having sponsored blog posts on your business blog –. She specializes on the topic of small business tips and resources. Pros: Money!
SALES INTELLIGENCE VIEW | MONDAY, JULY 30, 2012
[Business] The Main Benefits of Social Business
Social business is a buzzword which is not really clear to most individuals. Contrary to popular belief, social business is not the aspect of business which involves the use of online social networks. Just as its name suggests, social business encourages connectivity and active participation of all the communities in a business.
BUSINESS GROWTH DEVELOPMENT | WEDNESDAY, APRIL 4, 2012
[Business] Business Development Manager Jobs
You may not be aware of the fact that we launched a business development manager jobs board a couple of months ago and it’s already starting to see some interest as shown in the graph below. Tools For The Business Development Manager Jobs Recruiter. From Business Growth Development , post Business Development Manager Jobs.
THE NEW STRATEGIST | MONDAY, NOVEMBER 7, 2011
[Business] Social Strategies for Uncommon Businesses
But just like that lost city was found back in 1911, the path can indeed be discovered for any business, even those that the general public has never heard of. social media business marketing strategyFinding the right path for your company in the world of social media isn’t as hard as you might think. This is a marathon, not a sprint.
LEADER NETWORKS | SATURDAY, JANUARY 16, 2010
[Business] Find your Company's Twitter Voice for Business
In thinking about Twitter for business, more and more clients are bubbling up a desire to get a twitter channel. and "What are your business goals for use?" to help figure out whether it makes sense or not, as taking on a Twitter account for business is no small task and in *many* cases not a good idea for the company to begin with.
BIZNOLOGY | WEDNESDAY, JANUARY 9, 2013
[Business] How to think about differentiation for your business
It’s very smart and there is a lot that we can learn from their approach, regardless of what business you are in. Agile marketing is based on testing and it is the best way to find the differentiation for your business. Mobile Marketing Business Cell Phones Customer Mobile phone Restaurant Text messagingPhoto credit: Rev.
YOUR SALES MANAGEMENT GURU | TUESDAY, MAY 14, 2013
[Business] Important Grammar in Business Presentations
'Just How Important Is Proper Grammar When it Comes to Business Presentations? It takes more than just good speaking skills to give a top-notch business presentation. Whether you’re writing a business plan or chopping down a tree with a chainsaw, you’re much more prone to make mistakes if you’re rushing. Hope you enjoy!
SOCIAL MEDIA B2B | MONDAY, MAY 9, 2011
[Business] The Evolution of Social Business
A business leader doesn’t wake up one day and realize that the B2B organization needs to evolve into a social business. He/she is too busy dealing with immediate issues like increasing market share, revenues; dealing with shareholders and attending board meetings. These areas of consideration are what make up a social business.
SAZBEAN | MONDAY, JUNE 14, 2010
[Business] Getting Started with Social Media for Your Business
You’ve already taken the first step to getting started using social media for your business when you’ve decided that you want to use it. When you are ready to dive in, pick one or two types of social media and start actually using them for your business. Tags: Business Marketing News & Notes Social Networks
WRITING ON THE WEB | THURSDAY, AUGUST 21, 2014
[Business] The ABC’s of Business Blogging:How to be Heard above the Noise
'How to be Heard above the Noise" width="232" height="232" title="The ABCs of Business Blogging: How to be Heard above the Noise" /> Let me ask you a couple of questions about your business blogging. Independent professionals who use the Web for marketing their services can learn a lot from big businesses with big budgets.
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, FEBRUARY 13, 2011
[Business] Case Study: How Twitter Saved My Business
I loathe business networking. Business Networking International. But when I started my own business, this seemed to be the only alternative. And I didn’t realize it at the time, but I had stumbled upon the greatest business networking opportunity in the history of mankind. The Chamber of Commerce meetings.
GROW - PRACTICAL MARKETING SOLUTIONS | FRIDAY, DECEMBER 5, 2014
[Business] A stunningly simple path to creative business presentations
Out of the box, Slideshare’s new Haiku Deck alliance shows a lot of promise to help you with creative business presentations even if you are seriously design challenged! 2) The guided slides might actually help defeat lousy business presentations out there! No more time-consuming hunts for relevant images! It’s free!
WRITING ON THE WEB | WEDNESDAY, APRIL 24, 2013
[Business] When Should You Start a New Business Blog?
'When should you start a new business blog ? Let’s face it, publishing frequently on a business blog is time consuming. usually advise my clients that a blog for your business should focus on communicating the solutions to the problems you solve. Is my target audience the same for both business offerings?
CLIENT BRIDGE | TUESDAY, MARCH 8, 2011
[Business] Twitter for Business
Twitter recently revamped business.twitter.com to provide the basics on how businesses can use Twitter effectively. Go to Twitter for Business for additional resources. Best Practices: Share. Listen. Respond. Reward. Demonstrate wider leadership and know-how. Champion your stakeholders. Establish the right voice. View Original Articl
YOUR SALES MANAGEMENT GURU | MONDAY, JUNE 4, 2012
[Business] Sales Leadership: Salesperson Business Plans
Since it is June and they are on a calendar basis, I made the decision that we would begin to change the culture and begin to improve performance by having each salesperson create a six month personal business plan for themselves. Sales Leadership: Planning for the Second Half of the Year. Personal income goals. link].
PAUL GILLIN | THURSDAY, JANUARY 16, 2014
[Business] Constant Contact Colocates with Small Business Customers
Three companies that do an outstanding job of advocating for the small business customer are American Express (with its Open Forum small business community and annual Small Business Saturday promotion, among other things), Intuit and Constant Contact , the Massachusetts-based e-mail marketing company.
HUBSPOT | SATURDAY, AUGUST 30, 2014
[Business] Inspirational Quotes From the World's Top CEOs [SlideShare]
The problem with business today? Understanding how they got to where they are today can mean all the difference to your own business, and hopefully these inspirational quotes from the top CEOs of the modern business world will set you on the path you’ve been looking for. ” Business decisions should never be boring.
IT'S ALL ABOUT REVENUE | FRIDAY, MAY 25, 2012
[Business] Book Review: Michael Brito Goes for Broke in “Smart Business, Social Business”
Smart Business, Social Business (Que) might just be the most thoroughly researched book on the larger topic of social marketing. Every chapter in Smart Business, Social Business is a study in zooming out – then zooming in so fast year ears pop. To read it is to gorge on information. He shares actual formulas. Then: boom!
GROW - PRACTICAL MARKETING SOLUTIONS | MONDAY, OCTOBER 20, 2014
[Business] Social selling, social business, social employees and other hype
am saying that a lot of the buzz is being generated by over-simplified guru-speak that is out of step with business reality. On paper, the idea of integrating social business into every aspect of the enterprise is intoxicating, especially for people chasing consulting dollars. Back to business as usual. No more wine and cheese.
FEARLESS COMPETITOR | SATURDAY, SEPTEMBER 10, 2011
[Business] How Businesses Use Social Media for Recruiting [INFOGRAPHIC]
Employers are taking note of the importance of social media in the recruiting process, and the majority of businesses are turning to social media to find and evaluate job candidates, according to this infographic compiled by Career Enlightenment , a resource for online job seekers. Thanks Erica. Erica’s bio follows the post.
VERTICAL RESPONSE | TUESDAY, JULY 15, 2014
[Business] Business Cards: The Good, the Bad, & the Ugly
'Handing out business cards is essential for networking, building brand-awareness and gaining potential new customers. At VerticalResponse, we consistently attend trade shows all over the country, so we see a lot of business cards. Business cards can be one of your best marketing tools, so having one to begin with is vital.
BUSINESS GROWTH DEVELOPMENT | MONDAY, FEBRUARY 13, 2012
[Business] Payment systems for eCommerce websites: which one to choose?
The fee for payment acceptance on a business site ranges from 1.9% Processing credit cards for business is delivered at lower costs. Fee for accepting payments on a business site is 2% + 20 cents per transaction. Sage Pay solution is used by thousands of businesses throughout the UK for transaction security purposes.
INDUSTRIAL MARKETING TODAY | MONDAY, NOVEMBER 1, 2010
[Business] 3 Business Blogs with Proven ROI from Industrial Companies
A business blog is an important and integral component of inbound marketing. While there are plenty of business blogs from B2B marketing consultants (including this one), industry portals and vertical search engines, there aren’t too many from manufacturers and industrial companies. Exhibit #1: Emerson Process Management Experts.
ACSELLERANT | TUESDAY, MARCH 11, 2014
[Business] Achieving Remarkable ROI with Your Business Story Video
Business Story Video Visual Storytelling video marketing 'Today, every marketing campaign should include well-made video.
CUSTOMER EXPERIENCE MATRIX | WEDNESDAY, JUNE 10, 2009
[Business] QlikView 9.0 Reaches for Broader Business Intelligence Market
QlikTech released version 9 of its QlikView business intelligence software today. These are critical as QlikView moves from being a departmental solution run primarily by business analysts to a mission-critical system backed by corporate IT. Tags: qlikview business intelligence software qliktech in-memory database
IT'S ALL ABOUT REVENUE | MONDAY, JUNE 25, 2012
[Business] Microsoft’s $1.2 Billion Ticket to “Social Business”
It’s a lot of money to put on the table, but the acquisition immediately catapults Microsoft into the social business, sometimes referred to as “ social enterprise ,” space, where it was largely seen to be standing on the sidelines. The software-maker is agreeing to buy Yammer, a social network for the workplace, for $1.2 billion.
B2B MARKETING INSIDER | WEDNESDAY, APRIL 2, 2014
[Business] The Top 8 Social Networks For Business
'Recently, Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses. And while Twitter, Facebook, LinkedIn and YouTube should be top of mind for any marketer, not all businesses are creating content specifically for these channels. How about you?
HUBSPOT | WEDNESDAY, OCTOBER 22, 2014
[Business] Will Telecommuting Replace the Office? How Technology Is Shaping the Workplace [Infographic]
Business 'Early morning conference calls. Urgent emails on your day off. Email notifications when you''re just hopping into bed. Thanks to technology, we''re always connected to work -- even when we don''t want to be. But when But when it comes to working from home, that same connectedness that can drive you crazy can actually be a luxury.
WEBBIQUITY | TUESDAY, MAY 22, 2012
[Business] For Social Business, Remember the 90-9-1 Rule
”—if the concept of social business is misunderstood or improperly applied. Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on. ” This was hogwash of course. Sales is Sales’ job.
CUSTOMER EXPERIENCE MATRIX | TUESDAY, JANUARY 22, 2013
[Business] Infusionsoft Gains $54 Million for Small Business Marketing Automation, Spends a Bunch on GroSocial
The system makes it easy for small business to generate leads through social marketing campaigns and track results. The investment can be read as validation of Infusionsoft’s strategy of offering unified marketing automation, CRM, and ecommerce exclusively for very small businesses. It will continue to operate independently.
CUSTOMER EXPERIENCE MATRIX | SATURDAY, JANUARY 24, 2015
[Business] New Marketing Automation Options for Small Business in the VEST Report
GreenRope workflow GreenRope is all-in-one software sold primarily to very small businesses such as lawyers, real estate agents, consultant, coaches and membership organizations. GreenRope is also small-business-friendly, starting at $149 per month for up to 1,000 contacts and costing $199 per month for 5,000 contacts.
BIZNOLOGY | WEDNESDAY, MARCH 5, 2014
[Business] The second screen: what it means for small business marketers
Having a mobile-friendly small business is no longer a suggestion; it is a necessity in reaching consumers. Whether your small business uses traditional television or radio commercials alongside digital promotion or not, there are some lessons to be gleaned from the trend toward multi-screen marketing. Think graphically. Photo Source).
IT'S ALL ABOUT REVENUE | MONDAY, AUGUST 8, 2011
[Business] What Google+ Needs to Offer Businesses
But the open question is whether the ripples from that initial splash will impact businesses’ social media marketing strategy. From the beginning, Google+ has promised to deliver business pages for brands, and even demanded companies remove pages set up as profiles. Will your business be on Google+? Eric Swayne. Facebook.
WRITING ON THE WEB | WEDNESDAY, DECEMBER 12, 2012
[Business] My Business Website: Content for Customers… or SEO?
Should my business website focus on keywords and getting search engine results ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” Your business website should have the number of pages that is right for you.
FEARLESS COMPETITOR | SATURDAY, OCTOBER 15, 2011
[Business] 10 Essential PR Tips for Startups
Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. Good press, though, can be one of the biggest drivers for start-ups looking to grow their business, and as a result, a pretty important component for success. After all, he or she is probably busy doing other things.
GROW - PRACTICAL MARKETING SOLUTIONS | MONDAY, JANUARY 21, 2013
[Business] The best advice I ever received for my business, and my blog
In fact, there was one lesson I learned from one man that has had a profound impact on my approach to life, my business, and my blog. We would be assigned to read a long, detailed, real-life business case and then dissect it in class to discover the true nature of how business worked. ” Pretty good question!
HUBSPOT | WEDNESDAY, MARCH 11, 2015
[Business] Combatting the Holy Grail Syndrome: What I Wish I Knew Before Starting a Business
'Have you ever been up late racking your brains, trying to come up with different ways to grow your business? Fix your business? The Holy Grail Syndrome is a condition that causes a business owner to set out on futile quests to mine a single solution to his or her troubles. Don''t forget why you started your business.
GROW - PRACTICAL MARKETING SOLUTIONS | THURSDAY, APRIL 7, 2011
[Business] Small businesses still grappling with social media benefits
Optimism about the economy and the use of social media pervade a new report called the Small Business Success Index , a survey sponsored by Network Solutions® and the University of Maryland’s Robert H. Smith School of Business. 27 percent of small businesses have a Search Engine Optimization (SEO) plan, up from 19 percent a year ago.
GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, NOVEMBER 6, 2013
[Business] Three pros and cons of using Bitcoin for your business
No matter if you’re into social media or other web related work, you should think about accepting Bitcoin for your business. Many startups and businesses around the globe are working to make Bitcoin mainstream, but it has a long way to go. You economics of social media innovation bitcoin business strategy social media business
BUSINESS GROWTH DEVELOPMENT | THURSDAY, MAY 30, 2013
[Business] The Layer Cake Of Business
'Ever wondered where you are in the layer cake of life and business ? Likewise there is a fair chunk of stuff that you can’t control which happens because of a lack of experience of other people and things in your life and business which other Turks do not have to face. Business business layers Layer Cake levels of business
BIZNOLOGY | MONDAY, JULY 8, 2013
[Business] Why your social business platform doesn’t have 100% adoption
Team calendars – with more and more people working from home, traveling on business, taking leaves of absence or simply taking days off, having a place where you can see at a glance who’s in and who’s out may be extremely helpful when organizing team events or planning for main activities. 'Photo credit: Wikipedia.
HUBSPOT | FRIDAY, SEPTEMBER 12, 2014
[Business] Are You Emotionally Intelligent? 5 of the Tell-Tale Signs
And the more time I spend in business (marketing and editorial, in particular) the more it''s clear what a valuable asset this is in your employees and teammates. Business 'I''ve always been fascinated with the idea of emotional intelligence -- the ability to absorb emotional cues and use it to guide behavior.
INDUSTRIAL MARKETING TODAY | MONDAY, JANUARY 3, 2011
[Business] Why Your Sales Funnel May Run Dry Without a Business Blog
Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. business blog feeds your sales funnel.
PWB MARKETING BLOG | THURSDAY, SEPTEMBER 29, 2011
[Business] 11 Twitter Tips for Building Business Relationships
More and more businesses are jumping into Twitter to find new customers and connect with current ones. The word’s out that Twitter builds relationships – but many businesses get it wrong. If you’re using Twitter to build business relationships, follow these eleven tips. Twitter has unwritten rules of engagement. Use their name.
HUBSPOT | SUNDAY, OCTOBER 26, 2014
[Business] 7 Ways to Improve Your Relationships With Tough Clients
In writing it, I was reminding myself as much as anyone else that clients who are willing to pay for expertise to solve important business challenges are often in pain. Even leaving the office to visit a client who is only 15 minutes away can seem impossible to fit into our busy schedules. Business 2) Invest in the relationship.
B2B MARKETING UNPLUGGED | THURSDAY, SEPTEMBER 6, 2012
[Business] Stop Clubbing Small Businesses — It’s Cruel
Small Business Season is practically here, and there is much to do before we start stalking our quarry through the underbrush of the economy. Do I sound a little bit cynical about “Small Business Month?” American small businesses are clubbed in May.). And from that day to this we’ve been making a mess of Small Business Week.
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, JUNE 9, 2013
[Business] If I give away my content, don’t I give away my business?
'The other night I had dinner with some dear friends who have a successful consulting business. They earnestly tried to understand what I do for a living but it seems like the idea of giving away content is a completely foreign concept in the “traditional” business world. Business relationships are built on trust.
HUBSPOT | THURSDAY, SEPTEMBER 18, 2014
[Business] How to Actually Be Productive While Working From Home
It''s the same idea for why some people work better when they have very busy schedules -- you learn how to manage your time VERY efficiently. Business 'Working from home is awesome. right up until the cat throws up on your computer. They drop by your desk. They engage you in conversation. They invite you to lunch. Get Started Early.
VERTICAL RESPONSE | THURSDAY, AUGUST 21, 2014
[Business] 7 Local Business Listing Sites You Should Claim Now
'Finding time to update or create your online business listings can sometimes be a challenge. But, once you claim your listing, you can control what information and images are shown on these sites about your business, which is certainly worth the effort. Here are our top 7 business listing sites you should claim and/or update: 1.
CUSTOMER EXPERIENCE MATRIX | WEDNESDAY, JULY 10, 2013
[Business] Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement
By contrast, the fourth trend seems to be driven by recognition that small business presents a huge opportunity. Both the agencies and their clients have been mostly small businesses – in the survey for our soon-to-be-published VEST report , Optify reports that 60% of its clients have under $5 million revenue.
WEBBIQUITY | THURSDAY, MAY 3, 2012
[Business] Mobile Positioning: A Business Must
57% of Facebook users “like” a business because they want to receive special offers and promotions, according to Mashable.com. But what do these trends mean for today’s businesses? And what do marketers and business owners need to know—and more importantly, do —to keep ahead of consumer demands? In fact, by 2015 more U.S.
INBLURBS | MONDAY, JULY 11, 2011
[Business] Attract your buyer persona with article marketing to generate more business leads
Article marketing is a great way to generate business leads for your businesses. Writing customer attractive articles helps in bringing new customers for your business and by generating quality leads. How Article marketing works for your business. How to promote your business using Article marketing.
WRITING ON THE WEB | WEDNESDAY, SEPTEMBER 3, 2014
[Business] The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore
'Create Shareable Content – Don’t Be a Bore" width="345" height="225" title="The ABC’s of Business Blogging: Create Shareable Content – Don’t Be a Bore" /> In the world of business blogging and content marketing, there’s nothing worse than a bore. But what I find to be the worst is mediocrity. The ABC’s of Great Blogging. Bueller ?
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, DECEMBER 30, 2014
[Business] 5 Lessons from 5 Years of Online Business and Blogging
Man, I regret the countless days sitting in Berlin hipster cafés with my peers, contemplating my next business steps. What’s best lessons of online business and blogging you can share with me in the comment section? Long-term planning is useless. Which dimension do they operate in? Long-term strategy is useless. Lessons learned.
PUZZLE MARKETER | MONDAY, FEBRUARY 18, 2013
[Business] Why Your Business Should Go Mobile
This means that wherever your customers are, they have the option to do business with you. What this means for businesses is that if you aren’t optimizing the mobile experience , then you’re likely losing customers. The post Why Your Business Should Go Mobile appeared first on Puzzle Marketer. Still think it’s going away?
BUSINESS GROWTH DEVELOPMENT | WEDNESDAY, OCTOBER 12, 2011
[Business] How to build a predictable and sustainable business using mathematics
Creative elements, unless they are absolutely direct and specific are just unknown quantities that are difficult to define in terms of what measurable and quantifiable results they actually bring to a business. Whether you believe it or not, effective business growth and development is more formulaic than it is creative.
SALES INTELLIGENCE VIEW | MONDAY, AUGUST 20, 2012
[Business] The 5 Steps of Developing a Social Business
Although social business is a relatively new aspect in business, it is steadily and successfully being employed across different types of businesses. It has proven to be an effectual business engagement especially to businesses which have many employees and a wide clientele base. Traditional Stage.