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  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MAY 5, 2013
    [Business] In praise of the naked business
    run my business from a chair. have come to embrace the simple, mobile business life. The I’ve come to take pride in this simple business approach. run a naked business. Perhaps I was a bit hasty about this naked business thing. My mofo — a place to escape into business bliss! Writing books.
  • SAZBEAN  |  WEDNESDAY, AUGUST 7, 2013
    [Business] Your Website is Your Online Business Card
    'Business card origami (and kirigami) (Photo credit: Wikipedia) When you attend business networking events or conferences, you always bring plenty of business cards to hand out, right? Well, what about your online business card? The post Your Website is Your Online Business Card appeared first on Sazbean.
  • SAZBEAN  |  TUESDAY, JUNE 29, 2010
    [Business] 9 Reasons Why You Need to Have a Business Blog
    In case you’re still not sure you need a blog for your business, here are nine reasons why I think you do. Showing a bit of personality through blogging and other social media goes a long way towards showing the human side of your business. Blogging opens up your business to an international (or at least national) audience.
  • PAUL GILLIN  |  MONDAY, JANUARY 16, 2012
    [Business] IBM Expands Social Business Services
    Seeking accelerate its pole position as a leader in the emerging concept of “social business,” IBM introduced new programs, services and partnerships to help organizations grasp the concept and make it work for their organizations. The term “social business” has been gaining traction in the last year.
  • BLUE FOCUS MARKETING  |  WEDNESDAY, DECEMBER 26, 2012
    [Business] 14 Experts Predict 2013 Social Media Trends for Small Business
    When I started this post, I wanted to share 13 Social Media Predictions for Small Business in 2013. The experts I consulted see only a bright future ahead for small businesses. – “In 2013, small businesses will need to strengthen their ties to their customers as the world keeps getting smaller. Meghan M.
  • BIZNOLOGY  |  WEDNESDAY, MARCH 5, 2014
    [Business] The second screen: what it means for small business marketers
    Having a mobile-friendly small business is no longer a suggestion; it is a necessity in reaching consumers. Whether your small business uses traditional television or radio commercials alongside digital promotion or not, there are some lessons to be gleaned from the trend toward multi-screen marketing. Think graphically. Photo Source).
  • E-QUIP  |  WEDNESDAY, AUGUST 11, 2010
    [Business] Bungled Business Relationships
    Yet the business of relationship building receives little formal attention in the average A/E firm. Last week I shared a few tips for building better business relationships. This project focus is also evident in how we pursue new business. Client Service Strategy Business Developmentthink so. It shows. Ready to begin?
  • THE CONTENT FACTOR  |  WEDNESDAY, MARCH 10, 2010
    [Business] The Call to Action Has Become a Call to Knowledge
    Tags: Business to Business (B2B
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MAY 22, 2012
    [Business] Punching through blogging barriers to find business benefits
    I dutifully wrote about commercial issues affecting the business and my frustrations of the complex R&D process (a new drug can take up to 10 years and over $1 billion to develop). decided that I needed to make the time and this needed to be central to my business. This is fantastic exposure for me and my business.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 6, 2013
    [Business] Three pros and cons of using Bitcoin for your business
    No matter if you’re into social media or other web related work, you should think about accepting Bitcoin for your business. Many startups and businesses around the globe are working to make Bitcoin mainstream, but it has a long way to go. You economics of social media innovation bitcoin business strategy social media business
  • SAZBEAN  |  MONDAY, AUGUST 16, 2010
    [Business] Choosing the Right KPIs for Your Business
    I’m often asked what KPIs (key performance indicators) are the most important for understanding how a business is doing online. My answer is always “It depends.&#  There’s not a set of KPIs that works for every business. Understand Your Business. Who are your customers and why should they care? Know Your Goal.
  • CONTENT MARKETING FOR BI  |  THURSDAY, AUGUST 11, 2011
    [Business] Who is Your Real Customer—IT or the Business?
    They were the ones who understood and controlled the role of technology, and they knew how to select a product that would support the business needs and still fit within the technical architecture. Technology vendors typically only called on IT with messaging focused mostly on technology and not so much the business value.
  • LEADER NETWORKS  |  TUESDAY, JULY 26, 2011
    [Business] The 5 Question Inventory for Social Business Readiness
    Our series on Social Business Readiness is intended to focus attention on performing the due diligence needed to understand if key departments are ready to innovate and implement social business solutions within their functional areas. We remind our clients that there are no long-term goals when it comes to social business.
  • BIZNOLOGY  |  WEDNESDAY, JANUARY 9, 2013
    [Business] How to think about differentiation for your business
    It’s very smart and there is a lot that we can learn from their approach, regardless of what business you are in. Agile marketing is based on testing and it is the best way to find the differentiation for your business. Mobile Marketing Business Cell Phones Customer Mobile phone Restaurant Text messagingPhoto credit: Rev.
  • TOMORROW PEOPLE  |  TUESDAY, MAY 15, 2012
    [Business] Is online copywriting a business risk or a business asset?
    Online copywriting: business risk or business asset? The statistics show that we’re all using the internet to browse, buy and connect with businesses. This would suggest that online copywriting could only ever be a business asset. Everyone’s online these days. Online copywriting means much more than SEO.
  • BUYEROLOGY  |  FRIDAY, MARCH 9, 2012
    [Business] 4 Ways the Power of Buyer Choice Will Transform Business Marketing
    This is part 5 and final article of a limited series on why buyer choice modeling is the new view B2B Business must adopt to improve revenue performance and develop long lasting relationships with buyers. . As we covered, many B2B businesses are wrestling with the unknown and the invisible.  Create Orbital Match With Buyers.
  • LEADER NETWORKS  |  WEDNESDAY, SEPTEMBER 14, 2011
    [Business] Why You Shouldn’t Outsource Social Business Activities
    But few articles explore, from a business operations perspective, why it is a bad idea. Social programs leverage aspects of the firm's business strategy to impact the bottom line. constant stream of contextual feedback brings unstructured data into the realm of strategic intelligence through the use of social business metrics.
  • SALES INTELLIGENCE VIEW  |  MONDAY, JULY 30, 2012
    [Business] The Main Benefits of Social Business
    Social business is a buzzword which is not really clear to most individuals. Contrary to popular belief, social business is not the aspect of business which involves the use of online social networks. Just as its name suggests, social business encourages connectivity and active participation of all the communities in a business.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, FEBRUARY 13, 2011
    [Business] Case Study: How Twitter Saved My Business
    I loathe business networking. Business Networking International. But when I started my own business, this seemed to be the only alternative.  And I didn’t realize it at the time, but I had stumbled upon the greatest business networking opportunity in the history of mankind.  The Chamber of Commerce meetings.
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, AUGUST 21, 2012
    [Business] Raab Report: OfficeAutoPilot, Infusionsoft and HubSpot Rate Highest in Marketing Automation for Very Small Business
    The chart above shows our ratings for the micro business sector, defined as companies with under $5 million in revenue. As of July 2012, marketing automation vendors reported more than 17,000 micro-business installations, just over 60% of the industry total. The VEST segmentation is based on company size, as measured by revenue.
  • WEBBIQUITY  |  TUESDAY, JUNE 3, 2014
    [Business] 19 Remarkable Guides on Business Strategy, Leadership and Motivation
    'It’s a (sometimes forgotten) truism of business that no company can cut its way to growth. Entrepreneurs are forming new businesses at an increasing pace, hoping to take advantage of new opportunities in the recovering economy. ” What Does it Take to Lead a Social Business? ” Business Strategy Guides.
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 19, 2012
    [Business] How Food Trucks are Advancing Business with Social Media
    Southern-California based White Rabbit Track also uses social media to advance their hospitality industry business. For a hospitality industry that is entirely mobile, having social channels to share content and encourage interaction around your business is invaluable. How do gourmet food trucks use social media?
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, SEPTEMBER 1, 2009
    [Business] Net-Results Simplifies Demand Generation for Small Business
    The system is aimed at small business but offers an interesting design lesson for everyone. Net-Results’ drive for simplicity is based on its target market of small businesses. Pricing is also aimed at small businesses. This is comparable to small business email champion Constant Contact. Net-Results does not.
  • SAZBEAN  |  MONDAY, JUNE 7, 2010
    [Business] Should You Use Foursquare for Your Business?
    If you have a local, brick & mortar business, with customers that come to your location, you definitely should look into using Foursquare. With Foursquare, businesses have an opportunity to reward loyalty without requiring the hated loyalty card. Do you use Foursquare for your business? photo by KitAy ). Register Now!
  • INBLURBS  |  TUESDAY, AUGUST 28, 2012
    [Business] Businesses are lagging behind their Customers in the Digital Age
    This communication ability helps them to better understand and to serve their audience, which sets them apart from their competition and gives them wide advantages in their business field. Businesses which avoid an open and authentic communication in blogs and social media show exactly the opposite.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 4, 2012
    [Business] Social Media for Busy Business Bloggers
    With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? It’s the numbers. Over 25% of U.S. a year before.
  • JUNTA 42  |  SUNDAY, APRIL 1, 2012
    [Business] 15 Critical Business Success Tips after Five Years in Business [with special giveaway]
    According to the myriad of small business success studies , it seems that about 50% of startups fail after five years in business. It’s hard not a get at least a little romantic about celebrating our 5th year in business. After 1,825 days in business, we are stronger than ever. Don’t wait for permission.
  • YOUR SALES MANAGEMENT GURU  |  TUESDAY, MAY 14, 2013
    [Business] Important Grammar in Business Presentations
    'Just How Important Is Proper Grammar When it Comes to Business Presentations? It takes more than just good speaking skills to give a top-notch business presentation. Whether you’re writing a business plan or chopping down a tree with a chainsaw, you’re much more prone to make mistakes if you’re rushing. Hope you enjoy!
  • THE EFFECTIVE MARKETER  |  SUNDAY, AUGUST 10, 2014
    [Business] What Marketing Org Charts Tell You About The Business
    small startup will have a head marketing person with a few helpers below, but as it grows more people are added to handle the other facets of promoting the business.. Marketing Management Marketing Planning Marketing Strategy electrolux harvard business review hp hubspot marketing organization marketing structure org chart p&g
  • VERTICAL RESPONSE  |  TUESDAY, JULY 15, 2014
    [Business] Business Cards: The Good, the Bad, & the Ugly
    'Handing out business cards is essential for networking, building brand-awareness and gaining potential new customers. At VerticalResponse, we consistently attend trade shows all over the country, so we see a lot of business cards. Business cards can be one of your best marketing tools, so having one to begin with is vital.
  • B2B VOICES  |  TUESDAY, OCTOBER 4, 2011
    [Business] Do We Need a Social Index for Businesses?
    Last month, the Dachis Group launched a public version of its Social Business Index as a way to measure and analyze the social influence of brands in real-time. Keep in mind that this is a view into the social side of your business only. Do We Need a Social Index for Businesses? There certainly are a lot of questions.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 10, 2012
    [Business] 5 Steps to Quality Business Blog Writing
    One of the most frequent question small business owners and coaches ask me is “What should I write about on my business blog ?” These five steps will help you master business blog writing with quality content that attracts readers every time. blog is your platform for establishing your business as trustworthy.
  • PAUL GILLIN  |  FRIDAY, AUGUST 19, 2011
    [Business] What a Hotel Manager Taught Me About the Future of Business
    Scott Wright is the general manager of the Wyndham Wingate Hotel in Erlanger, KY, and in a 15-minute ride to the airport yesterday morning he taught me something about the future of business. The impact of open, online customer feedback on his business “is huge,&# Wright says over his shoulder. Customer service is number two.
  • MARKETING LEADERSHIP COUNCIL   |  WEDNESDAY, NOVEMBER 30, 2011
    [Business] Marketing Green to Small Businesses
    It seems clear that, for a variety of reasons, energy and resource constraints will continue to be key concerns for small business owners for the foreseeable future. But what language should you speak to business owners concerned about energy costs? So, if green marketing isn’t an effective way to reach small businesses, what is?
  • PAUL GILLIN  |  TUESDAY, MAY 15, 2012
    [Business] A Chance for CIOs to Lead in Social Business
    I’m presenting a session at the CIO Solutions Gallery at the Fisher College of Business at Ohio State University  tomorrow on the topic of “Measuring Social ROI: The CIO’s Role.” The So why aren’t they more active in driving the socialization of business? Not surprisingly, marketing topped the list.
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, MAY 2, 2012
    [Business] Intuit Buys Small Business Local Marketing Vendor Demandforce: There's a New Gorilla in Town
    Intuit last week announced an agreement to acquire local business marketing vendor Demandforce for $423.5 Still, the move makes perfect strategic sense, giving Intuit a stronger foothold in the marketing side of its small business customer base. Demandforce focuses on local service businesses like dentists and auto body shops.
  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 7, 2013
    [Business] You Business Blog: Should You Make Money with Sponsored Posts?
    'Want to make money with your business blog ? Your business blog can use these sponsored posts to provide a valuable service to your readers. Here are some pros and cons when it comes to having sponsored blog posts on your business blog –. She specializes on the topic of small business tips and resources. Pros: Money!
  • YOUR SALES MANAGEMENT GURU  |  MONDAY, JUNE 4, 2012
    [Business] Sales Leadership: Salesperson Business Plans
    Since it is June and they are on a calendar basis, I made the decision that we would begin to change the culture and begin to improve performance by having each salesperson create a six month personal business plan for themselves.   Sales Leadership: Planning for the Second Half of the Year. Personal income goals. link].
  • BUSINESS GROWTH DEVELOPMENT  |  WEDNESDAY, APRIL 4, 2012
    [Business] Business Development Manager Jobs
    You may not be aware of the fact that we launched a business development manager jobs board  a couple of months ago and it’s already starting to see some interest as shown in the graph below. Tools For The Business Development Manager Jobs Recruiter. From Business Growth Development , post Business Development Manager Jobs.
  • BIZNOLOGY  |  MONDAY, JULY 8, 2013
    [Business] Why your social business platform doesn’t have 100% adoption
    Team calendars – with more and more people working from home, traveling on business, taking leaves of absence or simply taking days off, having a place where you can see at a glance who’s in and who’s out may be extremely helpful when organizing team events or planning for main activities. 'Photo credit: Wikipedia.
  • SOCIAL MEDIA B2B  |  MONDAY, MAY 9, 2011
    [Business] The Evolution of Social Business
    A business leader doesn’t wake up one day and realize that the B2B organization needs to evolve into a social business. He/she is too busy dealing with immediate issues like increasing market share, revenues; dealing with shareholders and attending board meetings. These areas of consideration are what make up a social business.
  • SALES INTELLIGENCE VIEW  |  MONDAY, JULY 30, 2012
    [Business] The Main Benefits of Social Business
    Social business is a buzzword which is not really clear to most individuals. Contrary to popular belief, social business is not the aspect of business which involves the use of online social networks. Just as its name suggests, social business encourages connectivity and active participation of all the communities in a business.
  • THE NEW STRATEGIST  |  MONDAY, NOVEMBER 7, 2011
    [Business] Social Strategies for Uncommon Businesses
    But just like that lost city was found back in 1911, the path can indeed be discovered for any business, even those that the general public has never heard of. social media business marketing strategyFinding the right path for your company in the world of social media isn’t as hard as you might think. This is a marathon, not a sprint.
  • WEBBIQUITY  |  TUESDAY, MAY 22, 2012
    [Business] For Social Business, Remember the 90-9-1 Rule
    ”—if the concept of social business is misunderstood or improperly applied. Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on. ” This was hogwash of course. Sales is Sales’ job.
  • LEADER NETWORKS  |  SATURDAY, JANUARY 16, 2010
    [Business] Find your Company's Twitter Voice for Business
    In thinking about Twitter for business, more and more clients are bubbling up a desire to get a twitter channel. and "What are your business goals for use?" to help figure out whether it makes sense or not, as taking on a Twitter account for business is no small task and in *many* cases not a good idea for the company to begin with.
  • INDUSTRIAL MARKETING TODAY  |  MONDAY, NOVEMBER 1, 2010
    [Business] 3 Business Blogs with Proven ROI from Industrial Companies
    A business blog is an important and integral component of inbound marketing. While there are plenty of business blogs from B2B marketing consultants (including this one), industry portals and vertical search engines, there aren’t too many from manufacturers and industrial companies. Exhibit #1: Emerson Process Management Experts.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, APRIL 7, 2011
    [Business] Small businesses still grappling with social media benefits
    Optimism about the economy and the use of social media pervade a new report called the Small Business Success Index , a survey sponsored by Network Solutions® and the University of Maryland’s Robert H. Smith School of Business.  27 percent of small businesses have a Search Engine Optimization (SEO) plan, up from 19 percent a year ago.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, MAY 25, 2012
    [Business] Book Review: Michael Brito Goes for Broke in “Smart Business, Social Business”
    Smart Business, Social Business (Que) might just be the most thoroughly researched book on the larger topic of social marketing. Every chapter in Smart Business, Social Business is a study in zooming out – then zooming in so fast year ears pop. To read it is to gorge on information. He shares actual formulas. Then: boom!
  • SAZBEAN  |  MONDAY, JUNE 14, 2010
    [Business] Getting Started with Social Media for Your Business
    You’ve already taken the first step to getting started using social media for your business when you’ve decided that you want to use it. When you are ready to dive in, pick one or two types of social media and start actually using them for your business. Tags: Business Marketing News & Notes Social Networks
  • WRITING ON THE WEB  |  WEDNESDAY, APRIL 24, 2013
    [Business] When Should You Start a New Business Blog?
    'When should you start a new business blog ? Let’s face it, publishing frequently on a business blog is time consuming. usually advise my clients that a blog for your business should focus on communicating the solutions to the problems you solve. Is my target audience the same for both business offerings?
  • CLIENT BRIDGE  |  TUESDAY, MARCH 8, 2011
    [Business] Twitter for Business
    Twitter recently revamped business.twitter.com to provide the basics on how businesses can use Twitter effectively. Go to Twitter for Business for additional resources. Best Practices: Share. Listen. Respond. Reward. Demonstrate wider leadership and know-how. Champion your stakeholders. Establish the right voice. View Original Articl
  • YOUR SALES MANAGEMENT GURU  |  TUESDAY, MARCH 18, 2014
    [Business] Business Enrichment: Creating High Performance
    'Business Enrichment: Creating High Performance. Ken provides Keynotes, consulting services and products designed to improve business performance. have written often of my Personal/Professional Pizza analogy so I won’t bother you with that, but if you have not taken my Pizza test send me a request : Ken@Acumenmgmt.com. Keep working….
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JUNE 25, 2012
    [Business] Microsoft’s $1.2 Billion Ticket to “Social Business”
    It’s a lot of money to put on the table, but the acquisition immediately catapults Microsoft into the social business, sometimes referred to as “ social enterprise ,” space, where it was largely seen to be standing on the sidelines. The software-maker is agreeing to buy Yammer, a social network for the workplace, for $1.2 billion.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 21, 2013
    [Business] The best advice I ever received for my business, and my blog
    In fact, there was one lesson I learned from one man that has had a profound impact on my approach to life, my business, and my blog. We would be assigned to read a long, detailed, real-life business case and then dissect it in class to discover the true nature of how business worked. ” Pretty good question!
  • FEARLESS COMPETITOR  |  SATURDAY, SEPTEMBER 10, 2011
    [Business] How Businesses Use Social Media for Recruiting [INFOGRAPHIC]
    Employers are taking note of the importance of social media in the recruiting process, and the majority of businesses are turning to social media to find and evaluate job candidates, according to this infographic compiled by Career Enlightenment , a resource for online job seekers. Thanks Erica. Erica’s bio follows the post.
  • BUSINESS GROWTH DEVELOPMENT  |  MONDAY, FEBRUARY 13, 2012
    [Business] Payment systems for eCommerce websites: which one to choose?
    The fee for payment acceptance on a business site ranges from 1.9% Processing credit cards for business is delivered at lower costs. Fee for accepting payments on a business site is 2% + 20 cents per transaction. Sage Pay solution is used by thousands of businesses throughout the UK for transaction security purposes.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, AUGUST 8, 2011
    [Business] What Google+ Needs to Offer Businesses
    But the open question is whether the ripples from that initial splash will impact businesses’ social media marketing strategy. From the beginning, Google+ has promised to deliver business pages for brands, and even demanded companies remove pages set up as profiles. Will your business be on Google+? Eric Swayne. Facebook.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, DECEMBER 20, 2013
    [Business] The State Of Social Business
    Embed This Image On Your Site (copy code below): The post The State Of Social Business appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Related Stories Are businesses failing to find an ROI in social media? Another view.
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, JUNE 10, 2009
    [Business] QlikView 9.0 Reaches for Broader Business Intelligence Market
    QlikTech released version 9 of its QlikView business intelligence software today. These are critical as QlikView moves from being a departmental solution run primarily by business analysts to a mission-critical system backed by corporate IT. Tags: qlikview business intelligence software qliktech in-memory database
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 9, 2013
    [Business] The Six Keys to Small Business Social Media Marketing Success on Facebook
    Many small businesses spend time on Facebook without realizing what they perceive to be a good return on their investment. On the other hand, there are many other small businesses who are afraid to invest more resources into the platform fearing that it will be a waste of time. Does Facebook Advertising Work for Small Businesses?
  • VERTICAL RESPONSE  |  MONDAY, APRIL 7, 2014
    [Business] Is Affiliate Marketing Right for Your Business?
    People interested in a quick moneymaker may decide to send unsolicited emails to everyone they know, which could reflect badly on your business. Some businesses go so far as to only allow current customers as affiliates – assuring that their affiliates are knowledgeable about the product. 'What exactly is affiliate marketing?
  • INDUSTRIAL MARKETING TODAY  |  MONDAY, JANUARY 3, 2011
    [Business] Why Your Sales Funnel May Run Dry Without a Business Blog
    Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. business blog feeds your sales funnel.
  • BIZNOLOGY  |  FRIDAY, JULY 26, 2013
    [Business] Meeting The Special Challenges of a Service-Driven Business
    In the past, building a business based on the effectiveness and volume of the production line meant the emphasis was placed on production over human resources; but with the rise of the Internet and unprecedented social media engagement , we have officially entered the era of the service-driven business. 'Photo credit: Joe Shlabotnik.
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, JANUARY 22, 2013
    [Business] Infusionsoft Gains $54 Million for Small Business Marketing Automation, Spends a Bunch on GroSocial
    The system makes it easy for small business to generate leads through social marketing campaigns and track results. The investment can be read as validation of Infusionsoft’s strategy of offering unified marketing automation, CRM, and ecommerce exclusively for very small businesses. It will continue to operate independently.
  • WEBBIQUITY  |  THURSDAY, MAY 3, 2012
    [Business] Mobile Positioning: A Business Must
    57% of Facebook users “like” a business because they want to receive special offers and promotions, according to Mashable.com. But what do these trends mean for today’s businesses? And what do marketers and business owners need to know—and more importantly, do —to keep ahead of consumer demands? In fact, by 2015 more U.S.
  • INBLURBS  |  WEDNESDAY, MAY 8, 2013
    [Business] 42 Profitable Reasons to Consider Inbound Marketing Strategy for Business
    Inbound marketing is the marketing strategy that focuses on getting found by customers when they research online for products and services your business also has to offer. With inbound marketing businesses “earn” their way to the customer and his loyalty, by publishing helpful information on a blog, in social media and forums.
  • VERTICAL RESPONSE  |  MONDAY, APRIL 1, 2013
    [Business] 3 Businesses that Rock Pinterest
    Any company can create a business page on Pinterest , but it takes a savvy company to really get it right. In this post we’ll look at 3 very different businesses that have enviable Pinterest pages and what they’re doing to stand out amidst the piles of pins. The post 3 Businesses that Rock Pinterest appeared first on VR Marketing Blog.
  • PAUL GILLIN  |  THURSDAY, JANUARY 16, 2014
    [Business] Constant Contact Colocates with Small Business Customers
    Three companies that do an outstanding job of advocating for the small business customer are American Express (with its Open Forum small business community and annual Small Business Saturday promotion, among other things), Intuit and Constant Contact , the Massachusetts-based e-mail marketing company.
  • WRITING ON THE WEB  |  WEDNESDAY, DECEMBER 12, 2012
    [Business] My Business Website: Content for Customers… or SEO?
    Should my business website focus on keywords and getting search engine results ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” Your business website should have the number of pages that is right for you.
  • FEARLESS COMPETITOR  |  SATURDAY, OCTOBER 15, 2011
    [Business] 10 Essential PR Tips for Startups
    Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. Good press, though, can be one of the biggest drivers for start-ups looking to grow their business, and as a result, a pretty important component for success. After all, he or she is probably busy doing other things.
  • VERTICAL RESPONSE  |  WEDNESDAY, SEPTEMBER 18, 2013
    [Business] 10 Steps to Achieving Work-Life Balance: Small Business Edition
    'When you run your own business, having a personal life tends to placed on the back burner, and not just when you’re first starting out. Cultivating a balance between running your business and living your life is essential to the health of your company. Do less. The quality of your work will improve and you’ll feel less burnt out.
  • WEBBIQUITY  |  MONDAY, JUNE 21, 2010
    [Business] Five Benefits of Blogging for Business
    Blogging provides business executives and marketers with opportunities beyond and distinct from a typical company website. Here are five key benefits of blogging for businesses. Winning the business, particularly in the b2b world, is usually about doing the best job of solving the customer’s problem. Become a resource.
  • HUBSPOT  |  SATURDAY, AUGUST 30, 2014
    [Business] Inspirational Quotes From the World's Top CEOs [SlideShare]
    The problem with business today? Understanding how they got to where they are today can mean all the difference to your own business, and hopefully these inspirational quotes from the top CEOs of the modern business world will set you on the path you’ve been looking for. ” Business decisions should never be boring.
  • B2B VOICES  |  MONDAY, JANUARY 31, 2011
    [Business] Getting Your Degree in “Business Acumen”
    From my own personal experience, I believe earning my master’s degree in Communications Management from Syracuse University’s Newhouse School of Communication made me a better business person (my undergraduate degree is in economics from Central Michigan University). Those are two very different perspectives. What about you?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 11, 2013
    [Business] 5 lessons to build a business that I learned from my clients
    If you work at a bricks and mortar business, your network will be dependent on your geo location. Clients are the lifeblood of every business. The post 5 lessons to build a business that I learned from my clients appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Here we go. They don’t. Really.
  • BIZNOLOGY  |  THURSDAY, JANUARY 9, 2014
    [Business] 25 outreach tools that can take your business to new heights
    Check out these 25 awesome  outreach tools for your smash business strategy. We’re Internet Marketing Slider brand marketing digital influencers Outreach outreach tools small business strategy 'Do you think a solid content marketing strategy exempts your brand from needing to do outreach? Sorry, Sorry, but it doesn’t.
  • BUSINESS GROWTH DEVELOPMENT  |  THURSDAY, MAY 30, 2013
    [Business] The Layer Cake Of Business
    'Ever wondered where you are in the layer cake of life and business ? Likewise there is a fair chunk of stuff that you can’t control which happens because of a lack of experience of other people and things in your life and business which other Turks do not have to face.  Business business layers Layer Cake levels of business
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, JUNE 9, 2013
    [Business] If I give away my content, don’t I give away my business?
    'The other night I had dinner with some dear friends who have a successful consulting business. They earnestly tried to understand what I do for a living but it seems like the idea of giving away content is a completely foreign concept in the “traditional” business world. Business relationships are built on trust.
  • PWB MARKETING BLOG  |  THURSDAY, SEPTEMBER 29, 2011
    [Business] 11 Twitter Tips for Building Business Relationships
    More and more businesses are jumping into Twitter to find new customers and connect with current ones. The word’s out that Twitter builds relationships – but many businesses get it wrong. If you’re using Twitter to build business relationships, follow these eleven tips. Twitter has unwritten rules of engagement. Use their name.
  • WRITING ON THE WEB  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Business] 5 Ways to Make Your Business Blog Remarkable
    'How do you make your business blog really remarkable? The main goal of writing a blog, whether for business or otherwise, is to get people to read what you write. So how do you build a readership base and continuously gain new readers to keep your blog and your business going. What are they asking you as a business?
  • BIZNOLOGY  |  MONDAY, APRIL 7, 2014
    [Business] Social business: enterprise knowledge goes retail
    The major transformation that Social Business platforms bring to the workplace is the ability to create highways of information between people, content and places, making information flow in a way that it can serve supply and demand patterns more efficiently, playing the role of an eBay-of-sorts for enterprise knowledge. Why does that happen?
  • B2B MARKETING INSIDER  |  THURSDAY, MAY 9, 2013
    [Business] What Is A Social Business?
    'In response to my post defining social selling , I realized that I needed to take a step back and define “What is a social business?”. There is a lot of talk about the social business and too often it involves a discussion of social tools and channels. What is a Social Business? The post What Is A Social Business?
  • B2B MARKETING UNPLUGGED  |  THURSDAY, SEPTEMBER 6, 2012
    [Business] Stop Clubbing Small Businesses — It’s Cruel
    Small Business Season is practically here, and there is much to do before we start stalking our quarry through the underbrush of the economy. Do I sound a little bit cynical about “Small Business Month?” American small businesses are clubbed in  May.). And from that day to this we’ve been making a mess of Small Business Week.
  • B2B MARKETING INSIDER  |  WEDNESDAY, APRIL 2, 2014
    [Business] The Top 8 Social Networks For Business
    'Recently, Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses. And while Twitter, Facebook, LinkedIn and YouTube should be top of mind for any marketer, not all businesses are creating content specifically for these channels. How about you?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 26, 2014
    [Business] Learn from my mistakes: Use Internetiquette to win online business!
    Birkenbihl , a famous business coach in Germany who unfortunately died recently, came up with a great way to deal with offline / online deals. The post Learn from my mistakes: Use Internetiquette to win online business! appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. No need to thank me. Vera F.
  • CONTENT MARKETING EXPERIENCE  |  TUESDAY, APRIL 15, 2014
    [Business] Digital transformation: hybrid models for flexible business
    Sure, phenomena such as consumerization, the cloud, social and the other elements of the third platform, have a huge impact on business and, yes, digital transformation is a given. Digital business Digital transformation collaborative economy digital disruption hybrid cloud innovation
  • CONVERSIONATION  |  FRIDAY, MAY 27, 2011
    [Business] Where does Content Marketing Belong in the Social Business?
    m the editor of the European version and in the first edition of the magazine, Joe interviewed Ann Handley of MarketingProfs, whose business card mentions “Chief Content Officer”, about the role she has as a CCO ( you can read it online here ). In daily business practice, I have unfortunately found that this is indeed often necessary.
  • BUZZ MARKETING FOR TECHNOLOGY  |  SATURDAY, OCTOBER 5, 2013
    [Business] How Are Serious Games Reinventing Businesses?
    LH:      A serious game is a game that we play to solve a business problem as opposed to any other kind of game typically played for entertainment purposes.  When I play a serious game, I’m trying to solve some kind of a business problem like managing a complex sale or developing a product-marketing plan.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, NOVEMBER 5, 2012
    [Business] Successful? It might be time to replace yourself.
    This is a principle that needs to be applied to every business, both big and small. have to admit that success had made me become a bit complacent with my business strategy. So I have been aggressively re-inventing my business model, and I’m not sitting still. business strategy careers social media careersEven me.
  • CUSTOMER EXPERIENCE MATRIX   |  FRIDAY, MARCH 7, 2014
    [Business] Ontraport Revamps Its Small Business Marketing Automation System
    This is somewhat simplistic but adequate for most small businesses. It’s certainly worth a look if you’re in the market for a small business all-in-one sales and marketing system. all in one sales and marketing software marketing automation officeautopilot ontraport small business marketing software
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JUNE 25, 2012
    [Business] Blog comments are serious business
    Comments create community, community creates benefits.    The community here on {grow} has become an essential part of my business and personal life. Through the blog community, I have made great friends and business partners. The business benefits of blogging have been incredible. Engaging just makes good business sense.
  • WRITING ON THE WEB  |  WEDNESDAY, NOVEMBER 27, 2013
    [Business] Smart Business Blog Linking: Top 25 Content Marketing Blogs
    'Top 25 Content Marketing Blogs" src="[link] width="300" height="300" title="Smart Business Blog Linking: Top 25 Content Marketing Blogs" /> If your business blog needs to get inbound links , here’s a prime example of how to do it. No matter what business or field you’re in, you can do this research. Who cares?
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, JULY 10, 2013
    [Business] Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement
    By contrast, the fourth trend seems to be driven by recognition that small business presents a huge opportunity. Both the agencies and their clients have been mostly small businesses – in the survey for our soon-to-be-published VEST report , Optify reports that 60% of its clients have under $5 million revenue.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, FEBRUARY 20, 2013
    [Business] Twitter exec discusses new business advertising options (video)
    With six months under his belt in the new job, I caught up with him again and asked him how businesses of any size — even solo entrepreneurs — can take advantage of some of the new advertising opportunities. Twitter Twitter apps Video blogs don o'leary of twitter twitter advertising twitter for business
  • INBLURBS  |  MONDAY, JULY 11, 2011
    [Business] Attract your buyer persona with article marketing to generate more business leads
    Article marketing is a great way to generate business leads for your businesses. Writing customer attractive articles helps in bringing new customers for your business and by generating quality leads. How Article marketing works for your business. How to promote your business using Article marketing.
  • BUSINESS GROWTH DEVELOPMENT  |  WEDNESDAY, OCTOBER 12, 2011
    [Business] How to build a predictable and sustainable business using mathematics
    Creative elements, unless they are absolutely direct and specific are just unknown quantities that are difficult to define in terms of what measurable and quantifiable results they actually bring to a business. Whether you believe it or not, effective business growth and development is more formulaic than it is creative.
  • BLUE FOCUS MARKETING  |  MONDAY, JULY 18, 2011
    [Business] Getting Your Small Business Ready for Google+
    There are many useful features that will work for your personal brand now and, coming soon, for your small business.  That is, different messages for different groups which has strong marketing implications when business pages are available from Google+. What Google+ circles mean to your small business. What is a trusted brand? 
  • VERTICAL RESPONSE  |  FRIDAY, MARCH 14, 2014
    [Business] Small Business Survey Reveals Social Media Trends [Infographic]
    'At the end of 2012, we interviewed almost 500 small business customers asking how much time and money they spend on social media (and turned it into this popular infographic ). We polled more than 400 VerticalResponse small business customers to gain insight into how they’re using social media in their everyday activities.
  • DIGITAL B2B MARKETING  |  TUESDAY, OCTOBER 23, 2012
    [Business] LinkedIn Just Went Into the Publishing Business
    Now LinkedIn Is In The Content Business With 150 recognized and respected contributors, LinkedIn just launched their publishing business with an all-star cast. Historically LinkedIn could be used to share content, but outside of the business networking, or “social”, features, there wasn’t a reason to visit regularly.
  • PUZZLE MARKETER  |  MONDAY, FEBRUARY 18, 2013
    [Business] Why Your Business Should Go Mobile
    This means that wherever your customers are, they have the option to do business with you. What this means for businesses is that if you aren’t optimizing the mobile experience , then you’re likely losing customers. The post Why Your Business Should Go Mobile appeared first on Puzzle Marketer. Still think it’s going away?
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