KoMarketing Associates

DECEMBER 7, 2017

Some marketers think there is a big difference between B2C (business to consumer) and B2B (business to business) marketing, but the fact is, there are facets of both that have similar qualities. Facebook Reviews. Facebook reviews are becoming a more mainstream way to evaluate businesses.

Paid Content 198

Paid Content B2B Marketing Allocation Marketing & Strategy 198

B2B Marketing Traction

APRIL 28, 2014

Some business to business (B2B) marketers are still hesitant about investing in social media. They may view social media as a business to consumer (B2C) activity or they think that their target audience isn’t on social media. Think of Twitter as an online broadcasting tool. Facebook for B2B Marketing?

Social Media 100

Social Media Social Marketing B2B Marketing Marketing Strategy 100

Convince & Convert

JUNE 24, 2014

Twitter, Facebook, Instagram, YouTube, Google+… the list goes on. For businesses marketing to these users, the dilemma is how to optimize your marketing investment, content, and business impact by reaching the right prospective customers in the right channels. Are the Same Brands Leading on Facebook and Twitter?

Advertising Channels 167

Advertising Channels Social Networks Enterprise Management Youtube 167

Biznology

JUNE 4, 2015

Facebook, Twitter, LinkedIn, YouTube, Instagram… the list of today’s social media platforms is alarmingly long. It is nearly impossible to effectively use every social media platform to promote your business. The key to a successful social media presence is a narrow focus that effectively engages your business’s audience.

Social Media 80

Social Media Media Youtube Linkedin 80

Optinmonster

DECEMBER 21, 2023

Social media platforms like Facebook and Twitter have millions of daily users. And if you are launching a new product in the business-to-business (B2B) domain, nothing comes close to LinkedIn. HubSpot recently ran a study among 5000 businesses and found that LinkedIn converted 2.74% of leads, more than Twitter (.69%)

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Biznology

JUNE 30, 2015

SOCi is a platform that allows you and your team to sort through piles and piles of content from across the social mediaphere, including content on Facebook using keywords and categories in order to collect the best, most relevant, news and content that is as close to bespoke to their needs short of writing it all yourself.

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

Only B2B

JANUARY 29, 2018

Connect with Douglas: Linkedin | Website | Twitter | Blog | Facebook | YouTube. Connect with Samantha: Linkedin | Twitter. Connect with Carlos: Linkedin | Twitter. Connect with Brynne: Linkedin | Website | Twitter. Connect with Laura: Linkedin | Website | Twitter. Sam Hurley.

Marketing Automation Services 115

Marketing Automation Services Lead Scoring Lead Ranking Peer-to-peer 115

ClearVoice

DECEMBER 29, 2021

Did you hear that @Facebook Gaming inked a deal with PAC-MAN ? Facebook app updates: Meta recently shared all of the latest feed updates on the Facebook App. Facebook Gaming launches PAC-MAN Community. PAC-MAN and gamers now have an opportunity to experience the fun through Facebook gaming. It’s now called Meta.).

Social Media 52

Social Media Media Copyright Ideal Customer Profiles 52

BenchmarkONE

SEPTEMBER 5, 2019

Facebook Ads. Facebook is the third most used website in the United States. Facebook Ads integrate into Instagram as well, so your ads can do double-time on Facebook. Facebook is a great platform if your brand is highly visual, or if you sell a B2C product. So, who can use Facebook for ads? Twitter Ads.

Paid Search Agency 63

Paid Search Agency Advertising Agencies Ad Agencies Ads 63

B2B Marketing Traction

JANUARY 30, 2013

Many business owners want to get involved on social media, but don’t know where to start. The answer is simple, but it depends on whether you are a B2B (Business to Business) or B2C (Business to Consumer) marketer. Business to Business marketers should start with LinkedIn. The reasons are simple.

Social Media 100

Social Media Social Marketing Planning Media 100

ClearVoice

MARCH 9, 2023

The B2C content marketing strategy checklist The goal of a business-to-consumer content strategy is transactional. Go beyond Facebook or Twitter posts. The B2B content marketing strategy checklist Unlike the B2C scenario, your business-to-business strategy is less about transactions and more about relationships.

Marketing & Strategy 81

Marketing & Strategy Marketing Strategy Planning Content Marketing 81

ViewPoint

JANUARY 24, 2012

Then consider the world of social media with its Twitter accounts, Facebook pages and YouTube videos. What is a business-to-business marketer to do with all that? Logistics companies aren't on Twitter. Do B2B marketers not sell to the "Business Consumer?" Logistics companies aren't on Twitter.

P2P 120

P2P B2B Youtube Social Media 120

seo.co

FEBRUARY 21, 2022

B2B marketing, which stands for business-to-business marketing, is one of two major types of marketing. The other being B2C marketing, or business-to-consumer marketing.). Most B2B companies aren’t going to have a lot of success with social media platforms like Facebook, Instagram, Twitter, etc.

Business to Business 98

Business to Business Paid Content B2B Marketing Work Management 98

Chris Koch

DECEMBER 2, 2011

Fly-by-night opportunists hoping to win your Facebook sweepstakes. If all you do is run contests and campaigns on Facebook, how can you expect to hold onto prospects over the long term? The campaigns used two methods that play well to Facebook users: Let them play games. Facebook is the fun social network.

Social Media 100

Social Media Campaigns B2B Thought Leadership Media 100

Chris Koch

DECEMBER 2, 2011

Fly-by-night opportunists hoping to win your Facebook sweepstakes. If all you do is run contests and campaigns on Facebook, how can you expect to hold onto prospects over the long term? The campaigns used two methods that play well to Facebook users: Let them play games. Facebook is the fun social network.

Social Media 100

Social Media Campaigns B2B Thought Leadership Media 100

Biznology

APRIL 15, 2014

Social media marketing is what I have been doing for my clients, my business, and my own brand since 2003. LinkedIn is not just an optional social network to use when you’re either between jobs or looking for a business upgrade. It’s as easy as making one on Google+ or Facebook Pages. Download the LinkedIn App.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Crimson Marketing

JULY 11, 2013

A lot of you plan your marketing strategies around Twitter, LinkedIn, and Facebook, but its a detriment to you if you don’t include Google+ in your marketing mix. According to GlobalWebIndex, Google+ now has 359 million active users (and counting), more than any other social network besides Facebook.

Google 100

Google Marketing Mix Social Networks Social Media 100

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 A couple of months ago, we talked about ways to engage your fan base on Facebook.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

KoMarketing Associates

MARCH 6, 2013

Fully developed business-to-business (B2B) social media marketing programs are becoming common practice; recent survey results show nearly half of all B2B marketers (47%) are currently “very involved” or “fully integrated” with social marketing.

Social Media 120

Social Media Social Marketing B2B Marketing BtoB 120

Directive Agency

OCTOBER 25, 2018

. – Directive, the leading B2B & enterprise search marketing agency, recently announced the opening of their first international office in London to accommodate growth and respond to the areas high demand for business-to-business focused search marketing agencies. For more information, please contact: Ashton Meisner.

Enterprise Management 75

Enterprise Management Lead Ranking Advertising Agencies Work Management 75

Vidyard

JUNE 8, 2020

KITCHENER, Ontario – June 8, 2020 – Vidyard, the video platform for businesses, has been awarded a globally-recognized Telly Award in the category of Best Business-to-Business (B2B) Branded Content Video Campaign of the Year for its 2019 personalized holiday video. . Facebook: /TellyAwards . Twitter: @TellyAwards .

Video Marketing 87

Video Marketing Advertising Agencies Television marketing Campaigns 87

Schubert B2B

APRIL 1, 2019

Downingtown, Pa- Schubert B2B, a top-tier business-to-business marketing agency in the Philadelphia area, has hired Jackie Oberholtzer as their newest Digital Content Specialist. Schubert b2b develops 100% strategic business-to-business marketing programs that generate leads and grow revenue.

Work Management 48

Work Management B2B Marketing Management Paid Search Agency 48

Schubert B2B

APRIL 1, 2019

Downingtown, Pa- Schubert B2B, a top-tier business-to-business marketing agency in the Philadelphia area, has hired Jackie Oberholtzer as their newest Digital Content Specialist. Schubert b2b develops 100% strategic business-to-business marketing programs that generate leads and grow revenue.

Work Management 48

Work Management B2B Marketing Management Paid Search Agency 48

Biznology

SEPTEMBER 24, 2012

Just last August, Facebook announced that it would improve the targeting options available to advertisers , including for the first time targeting variables like email address and phone number, which direct marketers have used for years. The Facebook ad sales group uses direct mail to sell advertising to small and medium businesses.

Social Media 80

Social Media Direct Marketing Social Marketing B2B Marketing 80

Biznology

JUNE 20, 2012

Of course, what works for this business won’t work for everyone. Think about all the possible customer types your business might interact with regularly: Business-to-business customers. And for still others, Instagram, Twitter, Facebook, or your own website. But that’s the point.

Linkedin 80

Linkedin Psychographics PR Segmentation 80

Webbiquity

APRIL 27, 2010

Social Media Means (Business-to) Business… Nearly 74% of marketers who have been using social media for at least two years report that it has helped them close new sales. …But Facebook Means Consumer Marketing. The top social media tools used across all respondents are: Twitter – 88%.

Social Media 100

Social Media Marketing Report Social Marketing Planning 100

B2B Marketing Traction

DECEMBER 4, 2013

According to analyst Sheryl Pattek of Forrester Research , by the time Business-to-Business (B2B) buyers engage with you online, they are 60% or more done with their buying process. It’s critical to have a strong presence online to attract buyers and then to engage with impact as they make their decision.

B2B Marketing 100

B2B Marketing Planning Brand Identity Branding 100

Sprout Social

JANUARY 16, 2020

This humorous and unconventional video ad eventually racked up tens of millions of views on YouTube and quickly made the rounds on the likes of Facebook and Twitter at the time: In a matter of months, subscriptions and overall interest in DSC spiked as highlighted by Google Trends. What do most viral marketing campaigns have in common?

Viral Marketing 105

Viral Marketing Work Management Planning Paid Search Agency 105

FMG Suite

SEPTEMBER 13, 2022

As the Chief Evangelist of FMG, Samantha Russell helps thousands of financial advisors grow their businesses through marketing tips, strategies and data shared across multiple social media channels, including Facebook, Twitter, LinkedIn and YouTube. “By

Marketing Automation Services 40

Marketing Automation Services Social Media Marketing Automation Marketing Management 40

Vidyard

JUNE 8, 2020

Find The Telly Awards Online: Website: www.TellyAwards.com Facebook: /TellyAwards Twitter: @TellyAwards Instagram: @TellyAwards YouTube: /TellyAwards The landing page for our 2019 Holiday Video Campaign.

Video Marketing 65

Video Marketing Advertising Agencies Television marketing Campaigns 65

SocialPilot

JANUARY 14, 2024

There are over 10k business-to-business software product pages on LinkedIn. Companies with a complete, active LinkedIn Page see 5x more page views. 73% of buyers are more interested in salespeople who reach out to them via LinkedIn. 46% of social media traffic to the company’s website comes from LinkedIn.

Statistics 77

Statistics Linkedin User-Generated Content CTR 77

Sprout Social

AUGUST 24, 2022

Business-to-business (B2B) vs. business-to-consumer (B2C) : Social media managers who work in-house for businesses that market to consumers or businesses who market to other brands. There are multiple types of social media manager roles available.

Social Media 101

Social Media Work Management Marketing Management Clickthrough 101

Televerde

JUNE 5, 2018

Think about the social butterflies in your life – they tend to have the most followers, they’re your go-to for what’s trending on Twitter and they know all of the hottest spots in town. Implementing a layer of social selling is essential in order to keep up with the business-to-business buying trend.

Forrester 53

Forrester Social Media Linkedin Account Based Marketing 53

Marketing Insider Group

JULY 23, 2013

The main finding from a survey of senior marketing executives conducted by Forrester and the Business Marketing Association was that there has never been a better time to be a CMO at business-to-business organizations. Photo Source. The post Is It A Good Time To Be CMO? appeared first on B2B Marketing Insider.

CMO 100

CMO Peer-to-peer Forrester Mobile Advertising 100

Marketing Insider Group

NOVEMBER 4, 2010

Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Click here to cancel reply. Share your thoughts, post a comment. Augmented Reality For B2B Marketing in 2011?"

Landing Pages 100

Landing Pages Top of Funnel Paid Search Agency Work Management 100

Marketing Insider Group

NOVEMBER 4, 2010

Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Click here to cancel reply. Share your thoughts, post a comment. Augmented Reality For B2B Marketing in 2011?"

Landing Pages 100

Landing Pages Top of Funnel Paid Search Agency Work Management 100

Mereo

JANUARY 25, 2018

Many business-to-consumer organizations have already discovered the benefits of selling with social media, however, business-to-business sellers have been left wanting for how to best leverage this tool. It can be an unassuming comment on a Facebook page. The prospect reaches out to you for help.

Top of Funnel 61

Top of Funnel Cold Calling Social Media B2B Sales 61