Writing on the Web

DECEMBER 19, 2011

But then your business grows, you get busy, and what happens to the blog? I’ve seen hundreds of business blogs written by smart professionals who haven’t been posted since last summer. I think I enjoy blogging for other people more than I do for myself! Here’s my own example.

Business Blogging 100

Business Blogging Business Blogger Blast Campaigns 100

Writing on the Web

OCTOBER 10, 2012

One of the most frequent question small business owners and coaches ask me is “What should I write about on my business blog ?” These five steps will help you master business blog writing with quality content that attracts readers every time. 7 Blog Writing Steps BEFORE You Check for Keywords.

Business Blogging 100

Business Blogging Business Custom Publishing Keywords 100

Writing on the Web

OCTOBER 10, 2012

What happens when a business blog is attacked by rude comments from readers? Blogging connects business owners with customers and potential clients in ways that a basic website cannot. One of the best features of a blog is the comment section because it makes it possible for the writer to hear back from readers.

Business Blogging 100

Business Blogging Business Blogger Small Business Marketing 100

Writing on the Web

JANUARY 16, 2013

Let’s face it – Business blogging can get repetitive. It seems as if there are only so many blog topics out there for your readers, and you’ve exhausted them all. We know the key to a successful business blog is fresh content, which brings more reader who might be potential new clients.

Business Blogging 100

Business Blogging Business Blogger Buzz 100

Writing on the Web

NOVEMBER 13, 2014

How to Find It and Keep It" width="315" height="205" title="Your Business Blog Sweet Spot: How to Find It and Keep It" /> Have you found your business blog sweet spot?

Business Blogging 100

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Writing on the Web

MARCH 14, 2012

Steady as you go, writing at least twice a week, at least 350 words, focusing on the key words that drive results for your business, mixing information with stories, always keeping the reader in mind. Business blogging is like tennis: you want to keep the ball in play. Related posts: French Open Tennis: More Business Lessons.

Business Blogging 100

Business Blogging Business Newsletter Consulting 100

Writing on the Web

FEBRUARY 10, 2011

I guess the problem is this: blogging for your business is the best darn way to market on the planet. But like many smart professionals, my clients eventually find that business blogging eats a large chunk of time out of the day. So they call me and outsource their blogging with my services. Tweet This!

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

SEPTEMBER 8, 2011

I hear it all the time: smart professionals, who are great at what they do, don’t have enough time to blog , or even start a business blog. Recently someone shared with me how they had started blogging with great gusto – they put in a lot of time – but got stuck, and never went back. What do you think?

Business Blogging 100

Business Blogging Business Twitter Course 100

Writing on the Web

NOVEMBER 3, 2010

Blog Content: Are you personal… or all business? Blog Marketing: How Readers Find Your Business. Your Business and the Web: Getting Better? Blog or Website: Do You Use WordPress as a Website?

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Writing on the Web

JUNE 29, 2012

alt=" Using a Business Blog: Are You Hard to Find on the Web?" />. No, I don’t mean by searching for your name or the name of your business – that would be too easy. Try searching for a solution to the kind of problems your business solves, using keyword phrases your typical client might use. Call me: 858-224-5886.

Business Blogging 100

Business Blogging Marketing Budget Business Marketing Budget Creation 100

Writing on the Web

FEBRUARY 14, 2011

When it comes to writing content for a business blog , most professionals start from their point of view. While this business understands that its customers want security and low prices when ordering services online, they fail to ignite passion or spark action in readers. Blog Writing: What Can We Learn From Reality TV?

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

OCTOBER 30, 2014

What’s the scariest blog post you have ever read? For me it’s a blog or website without any personality. Storytelling and personalization is the key piece in content marketing as I see it. People pay attention when you tell client stories or share your own personal experiences. He had to care. I can help.

Personalization 100

Personalization Storytelling Thought Leadership Newsletter 100

Writing on the Web

MAY 30, 2016

They won’t stay, they won’t get to know you and they won’t subscribe to your blog. Design for Branding, Trust, Personality. Everything on your blog should reflect your branding identity, customer personality preferences, and be clear about the kinds of problems you solve for your clients.

Business Blogging 100

Business Blogging Banners Business Design 100

Writing on the Web

DECEMBER 12, 2011

If you’re a lawyer, find out how Adam Kosloff can help you with your blogging: VirtuosoContent. Related posts: Business Blog: 4 Reasons to NOT Write Your Own. Blog Content: Are you personal… or all business? How to Write a Content Marketing Blog Post. How to Write Like You Talk.

Business Blogging 100

Business Blogging Business Blogger Work Management 100

Writing on the Web

DECEMBER 16, 2015

Do you know how to blog for your business using personality yet remaining professional? No, seriously – there’s an ongoing trend to be personal with blogs. I see it everywhere – blogs, email, newsletters. Where do you draw the line when it comes to sharing personal stories?

Personalization 100

Personalization Business Lock-In Newsletter 100

Writing on the Web

AUGUST 26, 2011

Everyone agrees that blogs are a place to have a conversation. How personal should you be? How do you keep the YOU in Business Blogging and still make it work for business? There’s an ongoing trend to be personal with business communications. Au contraire.

Personalization 100

Personalization Tips Lock-In Business Blogging 100

Writing on the Web

FEBRUARY 4, 2015

Here are 4 reasons why you should NOT automatically feed your blog posts into these social media sites: 1. You cannot personalize the content. This goes hand-in-hand with personalizing your status update. If you want to make your status updates more appealing, post it in the form of a question and ask others to comment.

Personalization 100

Personalization Social Media Tagging Keywords 100

Writing on the Web

FEBRUARY 7, 2011

Blog Content: Are you personal… or all business? 4 Reasons You Should Blog for Business. Blogger’s Block Strikes Blog Squad…Blogger Bites Back. How to Write a Content Marketing Blog Post. Stumble upon something good? Share it on StumbleUpon. Share this on Technorati. Tweet This!

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

JANUARY 18, 2011

How much personality should you show on your blog without becoming an ego-blogger ? Apparently you can share a lot of personal stories and anecdotes, even become a little outrageous and contrarian, according to Tim Ferris , author of The 4-Hour Workweek and now The 4-Hour Body. Blogging Naked: Personality Is Included.

Personalization 100

Personalization Digg Blogger Buzz 100

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. “Blogs represent people. “Personality plays a huge role in a blog.

Personalization 100

Personalization Ning Business Content 100

Writing on the Web

OCTOBER 21, 2015

How to Make Money Indirectly from a Business Blog. A quick review: When I speak of earning money directly from a blog , I am referring to methods such as advertising on your blog, sponsorship on your blog, sale of products or services on your blog, or selling your blog. It reverses the client chase.

Blogger 100

Blogger Business Blogging Webinar Metrics Consulting 100

Writing on the Web

FEBRUARY 13, 2013

There are many reasons to have a business blog but the most important is that it’s great for retaining clients and customers. Business blogs offer insights into your services, product updates, and compelling relevant content that solves the problems of your clients. 3 Tips for Better Blog Writing.

Business Blogging 100

Business Blogging Custom Publishing Traffic Rules 100

Writing on the Web

JULY 23, 2014

I don’t want you to struggle with publishing your newsletter or blog ever again. ContentforCoaches.com writing services provide well-researched, professionally edited articles for executive coaches and consultants to use ‘as is’ or with your own personal introduction, links to your web pages, and/or a conclusion with a call to action.

Marketing Management 100

Marketing Management Service Newsletter Content 100

Writing on the Web

AUGUST 1, 2012

Too busy to keep up with posting on your business blog? A very smart tactic for small business professionals is to invite guest bloggers. Guest blogging is wise but only if done appropriately. Mention what you’ve seen on the person’s site or blog, specifically referring to a post.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Writing on the Web

FEBRUARY 12, 2014

Here’s why it’s so easy to make these common ebook and blog writing mistakes: Many small business professionals with a business blog are keenly interested in getting their message out there, and don’t care so much in writing “properly.”. Speech can be a great way to convey personality.

Rules 100

Rules Small Business Marketing Business Blogging Press 100

Writing on the Web

NOVEMBER 5, 2014

You can’t engage your readers without talking to them personally. Yes, I know, this may seem odd because a blog is published on the Internet and open to be read by the great unknown. So I’m adding a couple of writing keys I think are also essential for good business blog writing: 9.

Blogger 100

Blogger Business Business Blogging Paid Search Agency 100

Writing on the Web

AUGUST 14, 2013

But he is #1 in health care blogs for that specialty, according to ShareCare , a key site that ranks health care providers and links them up with people in need. Dr. Parker’s blog is at CorePsych. I know him personally because I helped him get started blogging. About Blogs Content Marketing In the News.

Training 100

Training Business Blogging Internet Marketing Work Management 100

Writing on the Web

NOVEMBER 7, 2012

Business blog writing is tough. No matter how long you’ve been writing on your business blog, sooner or later, you’ll find yourself in a blogging rut. There are many reasons that people blog – the most important being to convey their personal message in a clear, concise way.

Tips 100

Tips Blogger Aggregators Business Blogging 100

Writing on the Web

MAY 29, 2013

Your goal should be to engage blog readers with the highest quality content you can muster, with absolutely no fluff. Good business blogs – the ones that have large readership – are like good restaurants. Get Personal with Your Readers. 4 Common Blog Writing Stumbling Blocks.

Content 100

Content RSS Opinions Business Blogging 100

Writing on the Web

OCTOBER 3, 2012

How do you create quality content that attracts online readers and yet works to promote the growth of your business? Creating great content for your business blog is a what and how issue, as in what constitutes “good” content, and how does one produce that content so that it brings in the readers that a business blogger wants.

Blogger 100

Blogger Content Trigger Marketing Business Blogging 100

Writing on the Web

AUGUST 19, 2011

Remember the 4 E’s of Better Business Blogging ? It’s my short hand memory checklist before publishing a blog post: Educate, Entertain, Engage & Enrich readers. You write to educate, entertain, engage and enrich readers when you want to build readerships and get great results with your blogging.

Education 100

Education Blogger Business Blogging Analytics 100

Writing on the Web

OCTOBER 8, 2014

Neuroscience has taught us that our brains are hard-wired to scan (admit it: you did a quick scan of this blog post!) What makes them stop and read your blog? About Blogs Content Marketing Attracting Clients blog content blog formatting business blogging content marketing with blogs'

Television marketing 100

Television marketing Content Business Blogging Impressions 100

Writing on the Web

APRIL 8, 2014

Here’s how I went from barely awake blog procrastination to publishing this morning. You can tell a lot about a person just by reading the titles of the web pages they’ve got open. If it’s good enough to catch your interest, maybe you can use that spark to create something new for your readers?

Internet Marketing 100

Internet Marketing Hubspot Creativity Business Blogging 100

Writing on the Web

APRIL 25, 2011

Storytelling and personalization is the biggest missing piece in content marketing as I see it. If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. Or, as David Meerman Scott writes on his blog, people are still writing gobbledygook.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

JULY 17, 2013

Although these sites are chocked full of useful information, a large portion of it can be edited or falsely reported based on rumor or personal lack of proper education regarding the material. Creating unique content for your blog that isn’t common knowledge may take some time depending on your blog’s niche.

Wikipedia 100

Wikipedia Content Correlation Blogger 100

Writing on the Web

NOVEMBER 20, 2014

Are you sending holiday newsletters for your business? Even though you may be tempted to put all your time and energy into maintaining your business blog , a newsletter is still a vital, viable way to stay connected to clients and prospects. Make it personal. Shortcuts to Newsletters. Don’t take my word for it.

Newsletter 100

Newsletter Work Management Marketing Management Planning 100

Writing on the Web

AUGUST 18, 2010

Related posts: Blog Content: Are you personal… or all business? Content Marketing Favorites: Fishing for Business. French Open Tennis: More Business Lessons. 8 + 2 Classic Writing Keys for Better Business Blogging. Share this on Technorati. Tweet This! Is the Social Web Changing How We Write?

Business 100

Business Digg Buzz Blogger 100