Checklist: How to Start a Business Blog
Hubspot
JULY 23, 2010
Call-to-Actions – Your blog should be a lead generating machine. Offers for call-to-actions can include: newsletter sign-up, eBook download or webinar registration. Great blog call-to-actions are action oriented, positive, clear, and direct. Graphs, diagrams and even screenshots can come in handy as useful blog images.
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