article thumbnail

B2B Business Blogging: Separating the Wheat from the Chaff with Matthew Schwartz

Adobe Experience Cloud Blog

Schwartz shared with us his secrets to the blog’s success, some forecasts of where social selling is going and why it is important for Follow the Lead to serve as a news-and-information hub for the sales industry. ZoomInfo has created an industry-recognized sales and marketing blog that has become quite popular very quickly.

article thumbnail

Best Lead Generation Methods and Strategies

Albacross

A blog will help brand you as a leader in your company and is great for building trust and prospects for your business. Wordpress is one of the best platforms for your business blog. Your blog postings should be informative and educational providing content that your readers can relate with.

article thumbnail

Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

12 Ways to Leverage Your LinkedIn Profile for a B2B Company - Social Media B2B , July 29, 2010 LinkedIn is considered by many to be the professional social network, but since it is based around people and their individual profiles, many don’t realize the benefit their B2B company can get with a well-crafted, active personal profile.

Ning 40