Writing on the Web

FEBRUARY 14, 2011

When it comes to writing content for a business blog , most professionals start from their point of view. While this business understands that its customers want security and low prices when ordering services online, they fail to ignite passion or spark action in readers. Share this on LinkedIn. Share this on Facebook.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Webbiquity

DECEMBER 6, 2022

As noted here previously in Best Social Media Platform for B2B Marketing: Can Twitter Stay #2? , “LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing.” Affiliate sales support independent publishing.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

B2B Marketing Traction

JANUARY 19, 2012

Blog archives so a visitor can see by date how long the blog has existed and the volume of posts. A way to subscibe to the blog (typically an RSS feed). A way to share the blog via Twitter, Facebook, LinkedIn, Google+ and more. A tag cloud which displays themes that the blog posts cover. Commenting.

Business Blogging 100

Business Blogging Features RSS Blogger 100

Webbiquity

AUGUST 5, 2010

If, somehow, you’re still scratching your head for blog topics after reading Lisa’s list, Jarom Adair supplies about 30 more ideas here, from tips and survey follow-ups to customer testimonials and scaring your readers with horror stories of business decisions gone wrong. On LinkedIn, you want to be all about business.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. 4 Business Blogging Best Practices by HubSpot Blog. 50 Ways To Optimize Your Blog by jeffbullas.com. Share this on LinkedIn. Continually come up with fresh and interesting topics?

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

NuSpark Consulting

OCTOBER 28, 2011

There are plenty of reasons why a business should have a blog. To name a few: In today’s social media landscape, business blogging has become a powerful marketing medium. In fact, a Hubspot study shows that companies that blog attract 55% more visitors, 97% more inbound links and greater SEO with 434% more indexed pages.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. Free Website Design Guide: Step-by-Step Guide to Website (re)Design.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Webbiquity

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. But, they’re clueless when it comes to generating leads via their website.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

Writing on the Web

JUNE 16, 2010

Do you use Wordpress for your business website? And I’d like to know if you do, how long you have used it as a website, and what your opinion of it is. My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. Many people do.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

B2B Marketing Traction

AUGUST 22, 2011

As a Marketing Consultant I am frequently asked if businesses should blog on their website or create a separate site with a different domain name and URL. Matt Cutts, Head of Google’s Webspam team, writes in his blog that Google limits its search results to one to two results per hostname/subdomain.

Marketing Websites 100

Marketing Websites Domain Opinions Consulting 100

Writing on the Web

FEBRUARY 7, 2011

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Webbiquity

JUNE 23, 2010

While most businesses today have websites, the majority still don’t have blogs. While blogging isn’t right for every business, it does offer compelling benefits. Here are six key differences between business blogs and websites. Website: static content. Website: broadcast.

Enterprise Management 100

Enterprise Management Marketing Websites Marketing Management Tools 100

Writing on the Web

AUGUST 3, 2010

I’m talking about the new header and colors… Since switching to a WordPress a couple months ago, I decided to give this blog a face-lift while I was at it. Suzanne Bird-Harris of Websites in WordPress did the graphic design for the header. Share this on LinkedIn. Content Marketing Ideas: Rethinking Blogging.

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

Webbiquity

AUGUST 22, 2017

For example, use photos of real people when you communicate with your target audience online—whether it is on your website, newsletters, or even case studies. Create your own online platform such as a blog or customer community , and use it to consistently produce high-quality content that is interesting and useful for your target audience.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Marketing Insider Group

FEBRUARY 23, 2021

The first subscription service has 5-star reviews placed strategically throughout its website and has sent you two case studies via email. My favorite case studies will: Position your business as an industry leader. Add Case Studies to Your Website. Your business is also more likely to generate 62% more revenue per visitor.

Case Studies 287

Case Studies Case Study Studies Top of Funnel 287

The Point

JULY 30, 2020

Every blog post should have a prominent link to subscribe via email and/or social media channels (ex: LinkedIn). This is one of the most effective ways to convert organic blog traffic to sales leads that you can then nurture over time. 5 Easy Ways to Have Your Corporate Blog Drive Measurable Demand Click To Tweet.

Demand 221

Demand Lead Scoring Lead Ranking Marketing Budget 221

ClickZ

JUNE 15, 2023

Ecommerce websites are more about engaging their traffic in direct sales, creating an outreach list, and making sure to reach and connect with potential customers. Unfortunately, this is an all too common assumption for ecommerce websites. Use blogging to attract backlinks and drive visibility This goes right along with the last point.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Webbiquity

APRIL 10, 2018

The top three priorities for marketers this year are converting leads to customers (74%), growing website traffic (57%), and increasing revenue from existing customers (46%). LinkedIn Pulse ). Engineers view Google as the most valuable content resource, followed by vendor websites. Mobile Business Insights ). HubSpot ).

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Industrial Marketing Today

JUNE 15, 2010

I am referring to updating, maintaining and sometimes marketing their industrial websites. I make my living providing marketing services including designing and marketing industrial websites. However, I think it is a new and permanent reality of the current economy and have learned to adjust my business model accordingly.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Optinmonster

OCTOBER 29, 2023

Social Media Blogging Statistics 66% of marketers reported using blogs in their social media content in 2017. LinkedIn is the most effective social media platform for delivering content and securing audience engagement. of bloggers promote their blog posts via social media. million blog accounts as of January 2019.

Statistics 94

Statistics Paid Content Stats Blogger 94

B2B Digital Marketer

AUGUST 3, 2023

Don’t miss out on this opportunity to transform your business. Start implementing primal storytelling today!

Storytelling 52

Storytelling Small Business Marketing Marketing Prospects B2B Marketing 52

Industrial Marketing Today

JULY 23, 2010

Today, technical buyers and engineers expect suppliers to have a substantial online presence with a website packed with relevant content in a variety of formats and easily searchable. Is your site ready for this shift in expectations or do you need a website redesign? And yes, it does cost money.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Hubspot

APRIL 6, 2014

While we of course found little ways to enjoy the sunlight and the April Fools'' Day pranks, we also got down to business -- blogging business, at least. In this blog post , you''ll find a list of expenses that are often overlooked so you can incorporate them into your budgeting plans. Inbound Marketing'

Cost 28

Cost Linkedin Hubspot Landing Pages 28

Industrial Marketing Today

JANUARY 26, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website The 6 essential rules of a website redesign – Ignore them at your peril by Achinta Mitra on January 26, 2010 in Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development Is you current website an asset or a liability?

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

B2B Marketing Traction

OCTOBER 16, 2012

LinkedIn, Facebook, or Twitter? 100 followers of your LinkedIn Company Page? 5 or more comments per blog post? 5 or more comments per blog post? Traffic to your website from social media sites? How realistic is it that the business can spend the time and money to implement social media correctly?

Planning 100

Planning Social Media Marketing Plans Social Marketing 100

Atomic Reach

JANUARY 3, 2019

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. She is a speaker, author, and current member of the LinkedIn Influencer program. Find her on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hubspot

NOVEMBER 23, 2011

You're (probably) not business blogging just for fun. Make sure your blog includes a call-to-action so readers don't get to the end of your post and leave your website. They also get automatically pulled into social networks as the description when someone shares your content on sites like Facebook, LinkedIn, or Google+.

Business Blogging 28

Business Blogging PageRank Business Tagging 28

Industrial Marketing Today

JUNE 12, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question by Achinta Mitra on June 12, 2010 in Industrial Marketing Strategies , Sales Strategies , Website Design & Development Do you show prices on your B2B website?

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Hubspot

NOVEMBER 18, 2011

Up until recently, the value of a LinkedIn Company Page was minimal. But ever since LinkedIn enabled company updates for pages , they've become monumentally more valuable for marketers. Upon investigation of various LinkedIn Company Pages, though, it turns out that very few companies are actually leveraging this awesome new feature.

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

Hubspot

OCTOBER 12, 2010

While content works, bloggers need to employ other tactics to help market their business blog to aid the achievement of their business objectives. Leverage Employees and Customers - The people who already know and work for/with your company are a great source of reach for your business blog content.

Business Blogging 28

Business Blogging Business Blogger Paid Search Agency 28

Writing on the Web

OCTOBER 30, 2014

What’s the scariest blog post you have ever read? For me it’s a blog or website without any personality. If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. But we don’t see that on many websites, do we? What do you think?

Personalization 100

Personalization Storytelling Thought Leadership Newsletter 100

Writing on the Web

MARCH 13, 2013

When should you hire a freelance writer for your blog or website? Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. Yet the content on your website or blog is the key component of your content marketing strategy. So who writes the web content?

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Webbiquity

DECEMBER 28, 2010

While there are several benefits of business blogging beyond SEO, the ability of a blog to enhance an organization’s presence in search is substantial. Blogs are a source of fresh content, which search engines love. Share this on LinkedIn. First, make sure the press release itself it well-optimized (e.g.

SEO 100

SEO Enterprise Management Digg Press 100

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. So put on your teacher hat , and read on to learn how to write a how-to post like a blogging pro. the options are numerous. But one type stands out from the rest. the how-to post.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Webbiquity

JANUARY 2, 2013

What is the source of the largest share of social traffic to websites? (It’s B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). B2B Lead Blog ). Which social network sends the largest share of website traffic? Earnest Agency ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100