Remove search social

The Point

article thumbnail

10 Ways to Generate More Leads from Your Business Blog

The Point

If you’re not generating leads – as in: a lot of leads – from your company’s blog, you’re missing out on what is perhaps not only your best opportunity to convert organic Web traffic into actionable, measurable sales inquiries, but also the best way to actually show real ROI from your social media investment. BONUS TIP: 11.

article thumbnail

5 Easy Ways to Have Your Corporate Blog Drive Measurable Demand

The Point

Optimize post titles for search and engagement (and re-title older content if you need to.) If someone reads the current title in a search result, is there a reason to click? Don’t assume that people reading individual posts are navigating from the main blog. Most will link from search or social media.).

Demand 221