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How to Convert Casual Blog Visitors Into Dedicated Subscribers

Hubspot

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat. Step 1: Blog Frequently.

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How to Write a Terrible, Horrible, No Good, Very Bad Blog Post

Hubspot

So if you want to kiss that SEO juice and those precious blog leads goodbye (or if you just want to learn what to avoid), here are our top 10 tips for writing a terrible, horrible, no good, very bad blog post. 10 Tips for Writing the Worst Blog Post Ever. Download this free, 30-page blogging ebook today!

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15 Blog KPIs You Should Already Be Tracking

Hubspot

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. But how do you know if all that commitment is actually leading to a positive ROI? 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. Is it optimized for lead gen?

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11 Clever Ways to Nurture Leads With Your Business Blog

Hubspot

When it comes to the role of business blogging in inbound marketing, there''s no question that it fits quite nicely into the ''Attract'' stage of the methodology. Not only can your blog help you bring in qualified visitors that you can convert into leads; it can also be a powerful lead nurturing tool.

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9 Lead Generation Mistakes Marketers Need to Stop Making

Hubspot

These are all common problems marketers have with lead generation. Need help diagnosing your website's lead gen issues? 2) You don't offer lead gen content for people in different stages of the buyer's journey. Need ideas for lead gen content? What that CTA looks like on your blog posts is up to you.

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23 Types of Lead Gen Content to Put Behind Your Landing Pages

Hubspot

They can teach you a lot about your audience while engaging them, growing your reach, driving traffic to your website, and -- drum roll, please -- generating leads! For more detailed tips, click here to learn how to create ebooks from start to finish.). 4) Courses. 7) Email Series. 8) Email Subscriptions. 16) Tickets.

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Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

Online Marketing Institute

5 Most Popular Blog Posts Content Marketing: How to get your subject matter experts on your corporate blog (7) Social Marketing: Twitter contest boosts followers 43% (6) Marketing Research: Cold, hard cash versus focus groups (4) Email Marketing: Improve deliverability by deleting subscribers? (4)

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