Hubspot

JUNE 16, 2020

Many marketers agree — blogging is an important part of their content strategy. Blogging does way more than populate your website with content. Did you know that B2B marketers obtain over 70% of their leads from blogging ? Or that businesses that prioritize blogging are 13x more likely to see a positive ROI ?

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Webbiquity

JUNE 16, 2015

Because with the exception of direct response (a small part of content marketing), content supports sales rather than driving them directly. And trying to use content too blatantly to drive sales often backfires. • Blog. V3B Blog ). 85% of corporate marketers are using buyer personas for content marketing and messaging.

Stats 100

Stats Enterprise Management Content Marketing Paid Search Agency 100

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. It doesn’t matter whether you work for a corporate marketing department or the owner of a small business website. If so, you know the frustration.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Hubspot

JUNE 25, 2012

Do you consider your business to be "niche?" Think about it: if you're in a niche industry, any large-scale outbound marketing initiatives (TV ads, billboards, newspaper ads) will reach an audience that is 99% irrelevant to your business. Case Study: Local Landscaping Company Aims to Become Top-Ranked Business Website in Their Area.

Inbound Marketing 28

Inbound Marketing Enterprise Management Work Management Marketing Management 28

Leadspace

SEPTEMBER 14, 2019

Instead of outreach to actively generate awareness of your business, you go about it more passively. You put content out into the world via your blog, social media, website, and email newsletter in order to passively generate awareness of your business. One more product? This is why you want to create measurable goals.

Inbound Marketing 59

Inbound Marketing Webinar Metrics Marketing & Strategy Marketing Strategy 59

Hubspot

SEPTEMBER 26, 2013

An individual or group of people usually maintains a blog. A personal blog or business blog will traditionally include regular entries of commentary, descriptions of events, or other material, such as photos and video. Business Blogging. This is short for web log or weblog. Need an example? Call-to-Action.

Inbound Marketing 28

Inbound Marketing Top of Funnel Sales Management Marketing Automation Services 28

Single Grain

FEBRUARY 17, 2022

There is no doubt that SaaS is the future, and businesses are leveraging the power of several SaaS tools and solutions to optimize their business processes. This is why many such businesses are turning to marketing agencies that specialize in SaaS products. SaaS applications comprise around 70% of total company software use.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Marketing Agencies 1 Marketing Budget 59