Webbiquity

MAY 6, 2020

Customer engagement reflects the amount of a brand’s interaction with its audiences across various touchpoints. With so many channels available to interact with customers, it has become a measure of the ongoing practice of brands anticipating their customers’ needs and keeping in touch with them.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

Sharpspring

NOVEMBER 10, 2022

But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Clearly understand your primary reason for starting a business blog in the first place.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Hubspot

JANUARY 2, 2015

Interacted with readers to gather feedback on articles. A brand new blog that has been proven to knock socks clean off! We were looking to create a new layout that: Was visually appealing. Laid articles out with better title and image balance. Was easy to navigate by date, topic or author. Promoted offers in a smarter way.

Business Blogging 28

Business Blogging Ideal Customer Profiles Banners Business 28

Writing on the Web

JULY 30, 2014

The thing to know about business blogging is that it’s a continual quest to make your blog better. Most of us don’t blog for the fun of it, we do it because we want readers coming to our website. Yes, this might seem odd on a blog, which is writing by definition. Add content that isn’t writing.

Small Business Marketing 100

Small Business Marketing Business Blogging Lead Scoring Lead Ranking 100

Hubspot

JULY 23, 2010

INTERACTIVE MEDIA. Graphs, diagrams and even screenshots can come in handy as useful blog images. A good interactive video can help your blog go viral. View this document on Slideshare and click download at the top of the document to get a copy of this checklist for your business. Blog Checklist.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

SendX

DECEMBER 28, 2020

Take, for instance, a potential customer who lands on your business blog and found your content helpful. Such a person can be captured through an email sign up on your blog. That’s why you need to identify, document, record, and store every interaction you have with them.

Work Management 195

Work Management Marketing Management CRM Email Marketing 195

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. But how exactly do you write a great (or even good) B2C blog post? Talk to anyone who interacts with your customers directly, like salespeople.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Adobe Experience Cloud Blog

SEPTEMBER 24, 2018

This is where a business blog can help. In fact, there are many great reasons why businesses should add a blog to their website, and the following 10 reasons are some of the best. . Blogs Can Establish Companies as an Authority in Their Field. Lighthearted Blogs Encourage Sharing.

Paid Search Agency 134

Paid Search Agency Ads Marketing Websites Lead Scoring 134

Brightedge

NOVEMBER 20, 2020

It is important to maintain accurate and up-to-date information on your business profile as other channels including Yelp and Bing get their local business information from Maps and Search as well. Interacting with consumers on Google My Business. You can manage your NAP, images, videos and more – including reviews.

Google 72

Google Business Ideal Customer Profiles CTR 72

Writing on the Web

NOVEMBER 7, 2012

Business blog writing is tough. No matter how long you’ve been writing on your business blog, sooner or later, you’ll find yourself in a blogging rut. There are many reasons that people blog – the most important being to convey their personal message in a clear, concise way. Ask for suggestions.

Tips 100

Tips Blogger Aggregators Business Blogging 100

Marketing Insider Group

FEBRUARY 23, 2021

When someone interacts with a review, they’re 58% more likely to convert. Your business is also more likely to generate 62% more revenue per visitor. Add to Your Blog. Another place you can repurpose case study content is on your business blog. Add Case Studies to Your Website. Your competitors likely already have.

Case Studies 283

Case Studies Case Study Studies Top of Funnel 283

Webbiquity

AUGUST 22, 2017

Create your own online platform such as a blog or customer community , and use it to consistently produce high-quality content that is interesting and useful for your target audience. Today, prospects and customers use multiple touch points to interact with businesses: website, blogs, apps, emails, social media, and more.

Ad Building 273

Ad Building Branding Brand Identity Enterprise Management 273

Writing on the Web

DECEMBER 19, 2012

How can you make the most of your blog marketing and outreach ? Here are some helpful tips so that your business blog attracts more readers, and you get found, get known, and get clients. In fact, a key tactic for SEO ranking is the practice of guest blogging with links back to the author’s site.

Outreach 100

Outreach Tips Blogger Paid Search Agency 100

ClickZ

JUNE 15, 2023

Additionally, no one ever pays attention to whether that blog is driving any clicks, or whether that traffic is doing the site any good. As a result, blogs are neglected, and employees are in no way motivated to make their ecommerce business blog a success.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Writing on the Web

NOVEMBER 25, 2015

Are you writing stories with feeling on your business blog? If your blog post doesn’t resonate emotionally, you can’t do a good job of building relationships, inspiring trust, and moving people into taking action. As I mentioned in my last post , great blog content appeals to people who are both thinkers and feelers.

Content 100

Content Blogger Positioning Business Blogging 100

Go Beyond SEO

OCTOBER 4, 2021

You can also choose to run active social media accounts where you interact with customers and interested prospects, answer their queries, run promotions, and so on. This is a good way to improve customer interaction. . Always Follow Up. Good news or bad news is always better than no news.

Television marketing 88

Television marketing Multi-Channel Amazon Validation 88

Webbiquity

JUNE 21, 2010

Blogging provides business executives and marketers with opportunities beyond and distinct from a typical company website. Blogs are seen as key sources of information rather than just promotion. Create a dialogue. Websites are one-way communication, a broadcast medium. I write about my stuff, you read it. Share this on Mixx.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Hubspot

APRIL 5, 2017

Every interaction you have, with everyone from your pet sitter to your massage therapist, is an opportunity to network professionally. Be Interactive. Taking the time to notice and acknowledge the people you routinely interact with can help you extend your social network slowly but significantly.

Organization 76

Organization Tips Social Networks Network Marketing 76

Webbiquity

AUGUST 17, 2011

Topics on B2B Marketing Zone include social media , inbound marketing and business blogging. Social Media Informer covers topics such as social networking , small business and brand monitoring. You can still comment and interact with the content on the original site. Posts on both sites are categorized by subject.

Social Media 100

Social Media Paid Search Agency Features Social Marketing 100

PureB2B

JUNE 13, 2017

More importantly, information like purchase history and details of interactions between the customer and the business can be collected by a CRM software. This allows the business to personalize the interaction each customer interaction. Social Media Marketing Software.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

KoMarketing Associates

MAY 24, 2012

It is an extremely effective and valuable method for interacting with your customer base. places that your errant C-level exec might actually be searching in the middle of the night: business blogs, periodicals, and specialized forums). You are interacting with potentially super high value prospects. 4) Focus on the ROI.

B2B Marketing 120

B2B Marketing Marketing Management Sales Qualified Leads Allocation 120

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape.

Digg 100

Digg Blogger Broadcasting Buzz 100

Webbiquity

JULY 6, 2010

The inaugural post on Webbiquity explains the concept of web presence optimization—how websites, blogs, SEM, SEO, interactive PR, content marketing, social networking, reputation management and social media can work together to make a company or individual omnipresent online for their targeted description or value statement.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Writing on the Web

SEPTEMBER 1, 2010

My background in psychology has been essential in learning how to write effective content for a business blog. Without psychology, I wouldn’t have the awareness of subtle emotional context that’s behind client interactions. Emotional Writing. I’m acutely aware of possible reactions from readers.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Brandpoint

DECEMBER 27, 2018

By tracking your audience’s interaction with those emails, you’ve got an efficient way to both distribute content and qualify leads. In any case, make sure you’re able to track who is interacting with those case studies and try featuring at least two to three case studies for every product or service you offer.

Lead Generation 131

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 131

Valasys

DECEMBER 21, 2022

Accordingly, the user follows this link and interacts with the content already there. For marketing blogs, it’s G2, Marketo, and SEMrush. For general business blogs, it’s Business Insider, Mashable, and Forbes. Search engines also pay attention to this when scanning your site. Guest posting.

Link Building 40

Link Building Tactics Ad Building Brand Identity 40

Hubspot

FEBRUARY 23, 2021

With all that said, blogs don't come without their disadvantages. AJ Beltis , a content and acquisition manager at HubSpot, mentions the high drop-off rates often seen in blog posts. Blogs lack the interactivity that many crave due to its nature as written content," says Beltis. Why Marketing Isn't Dead.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Directive Agency

FEBRUARY 4, 2022

Without eye-catching headlines and graphics, modes of consumer-business interaction, and a good website page layout, you will waste great content no matter how essential. An effective business blog is essential for attracting new readers to your website looking for information and solutions to their questions.

Work Management 52

Work Management Marketing & Strategy Marketing Management SERP 52

Webbiquity

JUNE 16, 2015

The most effective B2B content marketing tactics are in-person events (cited by 69% of marketers), webinars/webcasts (64%), video (60%), and blogs (60%). 5 Business Blogging Statistics and Facts. Trailing only retail and brand sites, blogs rank as the third most influential digital resource guiding consumer purchasing decisions.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Convince & Convert

JUNE 4, 2014

How to Engage Employees & Turn Them Into Blog Contributors In this Blog Rescue, we want to look at a challenge that’s behind many, many business blogs: the challenge of limited resources and the need to get employees beyond the marketing team to contribute. What About Visits & Interactions?

Allocation 158

Allocation Storytelling Barriers Hubspot 158

Webbiquity

JULY 25, 2019

Few of us regular people ever interacted with the kind of individuals who wrote books, magazine articles, or even newspaper stories. The Internet, and more specifically blogging and social media , has changed the world dramatically in terms of writer-reader interaction. Now, everyone can interact with each other directly.

Interactive Marketing 139

Interactive Marketing Communities Video Marketing Planning 139

Crimson Marketing

MAY 1, 2015

More than half of B2B decision makers “start their buying journey with informal research, using search engines and business blogs to research products, problems, and solutions. “By having a defined content-driven marketing strategy, your business has a way to engage buyers through each of these channels.

Peer-to-peer 100

Peer-to-peer Buy Process Top of Funnel 100

ClearVoice

JUNE 24, 2021

Blogging content is still effective. To paraphrase a popular misquote of Mark Twain , “The rumors of the death of business blogging are greatly exaggerated.” Blog posts and articles still offer an effective, persuasive way to provide valuable information to your users and prospects. That’s an increase of 67% YoY.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

Hubspot

NOVEMBER 11, 2020

Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. Once you're done creating the quality content, you still have the challenge of presenting it in a way that clearly dictates what your blog is about.

Design 101

Design Examples Best Practices Microsite 101

Writing on the Web

SEPTEMBER 15, 2010

You’ll get more attention and interaction from your people and they’ll appreciate the time and care you put into your blog writing. Blog this on Blogger. Blog Writing: What Can We Learn From Reality TV? You can be a better judge of how your words connect and build relationships with readers.

Digg 100

Digg Buzz Blogger Amazon 100

Writing on the Web

MAY 11, 2011

It allows for feedback and interactivity, so you can get a sense for what your readers (or customers) think. Related posts: How is Playing Tennis Like Blog Writing? When Business Blogging Works Too Well… Blogging for Business: Persistence Pays. Punk Chihuahua Reveals 4 Secrets to Better Blogging.

Digg 100

Digg Buzz Blogger Press 100

Writing on the Web

MARCH 27, 2013

As for LinkedIn and Facebook , they’re baffled why people don’t interact with them. It doesn’t take a genius (and I’m no genius), but my guess is they have a “me-site,” a “me-blog,” and “me pages” on social media sites. What do you think? Image: Freedigitalphotos.net ).

Content Marketing 100

Content Marketing Content Copywriting Social Media 100