NuSpark Consulting

OCTOBER 28, 2011

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. Thought leadership, SEO, lead generation? So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. What are your goals?

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Hubspot

AUGUST 13, 2013

For instance, business blogging. What''s the difference between regular blogging and business blogging? What Is Business Blogging? Business blogging is a marketing tactic that uses blogging to get your business more online visibility. I still don''t know what blogging is!

Business Blogging 28

Business Blogging FAQ Business Lead Scoring 28

Hubspot

JUNE 16, 2020

Optimizing your blog for SEO shouldn't be the extent of how you're using SEO for your blog. SEO can help inform better business decisions, including better blog topic development. Keyword research is an SEO tactic that identifies possible words and phrases on the minds of your target audience.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Hubspot

MARCH 25, 2021

In our 2021 Executive Marketing Leadership Survey , 20% of marketing leaders described company blogs as one of their "most important channels" for hitting goals. The enduring importance placed on blogging isn't shocking. But, starting and running an effective, traffic-generating blog requires a lot of time and energy.

Purchase 101

Purchase Sales Qualified Leads Lead Scoring Lead Ranking 101

Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Mistake (And Why It Hurts): Your blog is published on its own domain, separate from your company’s main website.

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Marketing Insider Group

FEBRUARY 23, 2021

It will help confirm that your business is the right choice for them. But it means you can start creating something most businesses aren’t. Source: HubSpot. Add to Your Blog. Another place you can repurpose case study content is on your business blog. To me, this statistic is surprisingly low.

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Case Studies Case Study Studies Top of Funnel 283

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. from Velocity Partners.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Hubspot

MARCH 31, 2020

How to Know if Your Company Blog Needs Social Media. You may be on the fence about whether or not your blog needs social media channels. However, other than brushing up on SEO , another way to boost traffic is by having social media channels. It’s also two accounts for the business to manage," notes Hendrickson.

Social Media 89

Social Media Advertising Channels Media Work Management 89

Hubspot

NOVEMBER 17, 2020

Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Blog Pros and Cons. The Benefits of Blogging. DemandMetric ).

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Hubspot

MARCH 4, 2019

HubSpot offers many content marketing tools, and many of them are free to try. In addition to free content marketing tools, if you really want to build a growth machine, HubSpot has a world-class CMS and the most powerful marketing automation platform in the industry and allows you to centralized everything to a free CRM. Google Docs.

Marketing Automation Services 77

Marketing Automation Services Budget Programs Work Management Tools 77

Hubspot

JANUARY 2, 2015

Want to learn about SEO? That’s why we put an emphasis on blog authors by promoting their photos on each article and giving them a custom blog author page that promotes only their articles in both tile and listing fashion. A more credible team profile of writers who are proud to have their faces and content up on our blog!

Business Blogging 28

Business Blogging Ideal Customer Profiles Banners Business 28

Hubspot

DECEMBER 29, 2011

To get the time, you'll have to lobby your boss for more resources, and that means convincing your boss that blogging is actually worth your time, your effort, and his money. This blog post (how meta is that?) Is blogging really effective? 57% of businesses have acquired a customer through their company blog.

Business Blogging 28

Business Blogging Stats Business Inbound Marketing 28

Hubspot

MARCH 11, 2015

Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. These 7 statistics will give you reason enough to get blogging.

Business Blogging 28

Business Blogging Stats Business PPC 28

Hubspot

DECEMBER 10, 2010

What has a greater effect on SEO: blog links or link building strategies? Don’t divorce blogging from link-building strategies. Twitter also allows you to pick from three different Twitter sharing buttons that count your ReTweets straight from each blog post, thus encouraging people to keep sharing.

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28

Webbiquity

APRIL 10, 2018

HubSpot ). Maximize Social Business ). 57% of B2B marketers stated that SEO generates more leads than any other marketing initiative. 6: The State of Search: 17 Illuminating SEO and SEM Statistics. #7: 12: Business Blogging Turns 20 This Year (Plus 12 More Stellar Stats and Facts). #13: 3 p.m. . #4:

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Marketing AI Enterprise Management Stats Marketing Management 246

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Read this blog post to learn more about the benefits of business blogging.).

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Hubspot

JUNE 20, 2014

Dear HubSpot is a weekly column that we do to answer people''s most burning questions about inbound. Dear HubSpot, I''ve got an excellent business idea for a career consulting service. You can learn more about the benefits of business blogging here.). SEO Blogging' Submit it here.

Paid Content 28

Paid Content Hubspot PPC Planning 28

Hubspot

JULY 10, 2019

By the end of this article, you’ll have a better understanding of B2B marketing, the most effective B2B marketing strategies, and how you can tap into and convert your business audience. HubSpot is an example of a company that engages in B2B marketing. HubSpot’s customers are other businesses, not individual consumers.

Paid Content 101

Paid Content B2B Marketing Work Management Marketing Management 101

Hubspot

APRIL 5, 2018

Use Google My Business (GMB) and claim free ad space for your business. Improve your website's SEO using Google Search Console. And considering your Google My Business listing will include a link to your business' Google+ Page, it's important to take some extra time to make your page the best it can be.

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Google Adsense Tools Doubleclick 78

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Hubspot

AUGUST 27, 2010

Blogging and creating content is an essential part of any SEO strategy. Blogging means more pages on your site, more keywords being used, and (if your content is good) more inbound links. We asked the HubSpot Partners for a few of the tips they tell their clients when it comes to blogging. Blogging Best Practices.

Business Blogging 28

Business Blogging Business Webinar Metrics Inbound Marketing 28

Webbiquity

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Webbiquity

DECEMBER 5, 2011

More important, however, is that Google tracks social signals (the overall level of content sharing for your blog as well as the authority of those sharing it) as measures of the quality and authority of a blog. Add social media buttons to your blog to encourage readers to share your content. WordPress plugins.

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Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Webbiquity

MARCH 20, 2018

The original term “weblog” was shortened to just “blog” a year later, and that term was named Merriam-Webster’s word of the year in 2004. Business blogging is now commonplace. Three-quarters of B2B marketers and 61% of their B2C counterparts use blogs as part of their social media content.

Stats 0

Stats Paid Content Business Blogging Ad Frequency 0

ClearVoice

DECEMBER 8, 2020

For example, A recent HubSpot article suggests posting to 2-5 times per week on LinkedIn while the cadence for Twitter is drastically different due to its chronological, real-time audience consumption. Instead of seeking volume, consider the importance of your consistency. Whatever you plan to do, show up and do that consistently.

Paid Content 128

Paid Content Social Media Media Word of Mouth 128

The Effective Marketer

DECEMBER 14, 2011

HubSpot does it again, taking content that is not necessarily new or revolutionary and putting it in a nicely formatted eBook that makes reading it a pleasure. Business Blogging. The benefits of analyzing your marketing performance according to HubSpot are: 1. Email Marketing. Lead Nurturing & Marketing Automation.

Inbound Marketing 100

Inbound Marketing Analytics Paid Search Agency Landing Pages 100

Single Grain

DECEMBER 29, 2020

Popular SaaS products include HubSpot’s CRM , Moz’s SEO tools , and Slack’s interpersonal chat-based communication : All the SaaS bloggers on our list have years of proven expertise in their specific industry and can boast exceptional accomplishments. . * His posts on the blog are outstanding. Top 16 SaaS Bloggers to Follow.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Hubspot

NOVEMBER 2, 2018

Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create a unique and professional-looking website for their business, blog, portfolio, and more. That won’t help you with your SEO. It’s called WordPress. Source : SiteGround. Click “Add New”.

CMS Development 101

CMS Development Marketing Websites Godaddy Domain 101

SmartBug Media

JANUARY 23, 2019

Check out HubSpot Academy’s free Business Blogging Strategy course. By putting it on a new channel, not only are you able to reach a new audience, it also allows you to claim more search engine listing real estate if the channel is SEO friendly. Each blog post was then repurposed into a video which was hosted on YouTube.

Marketing & Strategy 83

Marketing & Strategy Content Landing Pages Education 83

Hubspot

DECEMBER 20, 2012

In this blog post, we'll pick apart the pieces of your new editorial calendar template so you can use it to to its fullest potential. First and foremost, accountability is the foundation to business blogging success. 7 Common SEO Myths to Throw Out the Window Immediately "), or being controversial (e.g. "

Template 28

Template Business Blogging Planning Buyer Personas 28

Atomic Reach

JANUARY 3, 2019

While much of content marketing include conversations about verbiage, SEO, and overall content strategy, the user experience is a crucial piece that can often be left by the wayside. Marcus Miller - Internet Marketing and SEO Consultant for Bowler Hat. Butters has become a prominent SEO and audience growth expert in his own right.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

ClearVoice

MAY 26, 2022

Content creation for your business provides you with a way to give your leads and customers valuable information. According to a HubSpot study of 1,531 small- and medium-sized businesses, companies that blog have: 55% more website visitors. Your business blog can: Position you as a thought leader in your industry.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

PureB2B

JUNE 13, 2017

For example, HubSpot can set up workflows for you to map out the customer journey. And Eloqua capitalizes on their unified system where data across all channels such as paid and SEO can be tracked and analyzed. Social media is one of the best channels for businesses so reach and engage with their audiences.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

seo.co

NOVEMBER 8, 2021

With a blog you can access the latest information quickly, compare ideas and news from different sources, and ask questions and get answers directly from the source. This list of the top 50 Internet marketing and search engine optimization (SEO) blogs , websites, and social media accounts is in no particular order. The Moz Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Industrial Marketing Today

SEPTEMBER 6, 2011

If you are still not convinced about the power of industrial blogs and inbound marketing, let me highlight some of the facts and findings that I have written about in the past. B2B marketers with blogs generate 67% more leads according to a study done by HubSpot (See Why Your Sales Funnel May Run Dry Without a Business Blog ).

CMS Development 60

CMS Development Curation Inbound Marketing Marketing Management 60

Hubspot

DECEMBER 20, 2011

The links below will give you access to the best HubSpot ebooks of the last 18 months -- and they're organized in a way that makes it clear how they fit into the core inbound marketing methodology. Get Found Ebooks - SEO. Ebooks to help you learn SEO: Learning SEO From the Experts: A Step-By-Step Guide. 2) Convert.

Inbound Marketing 28

Inbound Marketing Landing Pages Marketing Automation Services Hubspot 28