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Where Do Case Studies Fit into Your Content Marketing Strategy?

Marketing Insider Group

It will help confirm that your business is the right choice for them. To me, this statistic is surprisingly low. But it means you can start creating something most businesses aren’t. Source: HubSpot. Add to Your Blog. Another place you can repurpose case study content is on your business blog.

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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

How can they optimize that experience, without incurring excessive costs that can’t be passed along to price-sensitive buyers? HubSpot ). Maximize Social Business ). 57% of B2B marketers stated that SEO generates more leads than any other marketing initiative. Lead quality > lead quantity? 3 p.m. . #4:

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Is Blogging Right for my Business? The Benefits of a Business Blog

NuSpark Consulting

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. Thought leadership, SEO, lead generation? So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. What are your goals?

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Does Your Blog Need Its Own Social Media Channels?

Hubspot

How to Know if Your Company Blog Needs Social Media. You may be on the fence about whether or not your blog needs social media channels. Low traffic can be due to many different factors, like poor optimization. However, other than brushing up on SEO , another way to boost traffic is by having social media channels.

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7 Stats You Should Know About Business Blogging in 2015

Hubspot

Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. These 7 statistics will give you reason enough to get blogging.

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Everything You Need to Sell Your Boss on Business Blogging

Hubspot

You've been reading up on search engine optimization, and have started applying the best practices to your website. To get the time, you'll have to lobby your boss for more resources, and that means convincing your boss that blogging is actually worth your time, your effort, and his money. This blog post (how meta is that?)

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

A great way to increase your chances of success as a business and a brand is to understand the latest digital marketing statistics. We’ve also tried to use statistics that are no more than two years old unless otherwise noted. About 57% of industries have gained a customer through their business blog.

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