NuSpark Consulting

OCTOBER 28, 2011

There are plenty of reasons why a business should have a blog. To name a few: In today’s social media landscape, business blogging has become a powerful marketing medium. And a blog is the perfect place to do just that. Blogs are Fodder for Social Media. Blogs Show Personality.

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Webbiquity

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.

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Hubspot

AUGUST 13, 2013

For instance, business blogging. What''s the difference between regular blogging and business blogging? What Is Business Blogging? Business blogging is a marketing tactic that uses blogging to get your business more online visibility. I still don''t know what blogging is!

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Hubspot

MAY 28, 2014

That''s because we never want to assume everyone understands inbound marketing just because we live and breathe it every day, and this class is meant to equip everyone with the ability to explain a core tenet of inbound -- business blogging -- to anyone that asks.

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Hubspot

FEBRUARY 23, 2021

With that said, the blogging landscape has changed over the years. Lisa Toner , director of content at HubSpot, says it's not enough to just have a blog nowadays. That's not true for podcasts," says Matthew Brown , senior podcast producer at HubSpot. "A With all that said, blogs don't come without their disadvantages.

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Marketing Insider Group

FEBRUARY 23, 2021

It will help confirm that your business is the right choice for them. 13% of marketers say case studies are a primary form of media in their content marketing strategy. But it means you can start creating something most businesses aren’t. Source: HubSpot. Add to Your Blog. Share on Social Media Channels.

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Optinmonster

OCTOBER 29, 2023

Social Media Blogging Statistics 66% of marketers reported using blogs in their social media content in 2017. LinkedIn is the most effective social media platform for delivering content and securing audience engagement. of bloggers promote their blog posts via social media. Tumblr had 456.1

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Hubspot

MARCH 25, 2021

If a prospect trusts the advice or information given in your blog posts, they might trust that your offerings are better quality than your competitor's because your brand knows the industry, what customers want, and the pain points that your product or service solves. You can learn more about how to implement it on your blog here.

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Hubspot

DECEMBER 1, 2011

This is an excerpt from HubSpot's ebook, " An Introduction to Business Blogging." Download the complete ebook for more marketing tips about business blogging. Business blogging without measuring results is a complete waste of time. Visits are the count of people who actually read your blog content.

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Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

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Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. from Velocity Partners.

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Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Mistake (And Why It Hurts): Your blog is published on its own domain, separate from your company’s main website.

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Hubspot

JUNE 20, 2013

The inverted pyramid model was the most popular media format throughout the 20th century since print ruled the media -- and it has continued to be the gold standard for online formats as well. You have lots of other story formats to use on your business blog. What can you use instead of an inverted pyramid? Have no fear!

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Hubspot

DECEMBER 13, 2011

If you can adapt these editorial guidelines to your business blog , you'll see less editing and proofreading time, better quality content from internal writers and external contributors, and as a result, a better reputation, a growing readership, and more leads coming from your totally rockin' business blog.

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Hubspot

MAY 12, 2010

Great business blogs have to walk a fine line: they have to create value for current and prospective customers while at the same time supporting a strategy that provides business growth. Business blogs are often measured by very different metrics than blogs that function as media outlets.

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Hubspot

MARCH 10, 2020

And I always take the same first step: I read a blog post I find on social media. You may run a blog that's struggling to gain millennial readers. This also goes for social media tools — 90% of millennials use social media. 75% of millennials watch video on social media daily. Source: HubSpot ).

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Hubspot

DECEMBER 10, 2010

Your blog provides the perfect opportunity for building inbound links—sharing insights about your industry prompts people to refer to your expertise from their sites and social media profiles. You can implement the social media sharing buttons directly from Facebook and Twitter. What are some blogs that do it right?

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Hubspot

OCTOBER 12, 2011

Let's say that a couple of months ago, you decided to really start drinking the inbound marketing Kool-Aid, and you took the plunge: you started a business blog. So if you're suffering from a failing business blog, take a good, hard work at what you've been doing, and consider these 12 reasons why your blog is likely failing.

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The Effective Marketer

DECEMBER 14, 2011

HubSpot does it again, taking content that is not necessarily new or revolutionary and putting it in a nicely formatted eBook that makes reading it a pleasure. In the eBook you will see metrics for the following marketing tactics: Social Media. Business Blogging. Email Marketing. Lead Nurturing & Marketing Automation.

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Hubspot

OCTOBER 23, 2012

Most inbound marketers understand that business blogging is a critical part of a comprehensive inbound marketing strategy. Furthermore, how does that vary between B2B and B2C companies, and smaller and larger businesses? Wouldn't it be great to have some blogging benchmarks to go by?

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Hubspot

JANUARY 2, 2015

Want to get the latest skinny on social media? On our old blog, it was sometimes difficult to tell where one blog preview ended and another began. A more credible team profile of writers who are proud to have their faces and content up on our blog! 7) Implementation of HubSpot Tally to record reader satisfaction.

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Hubspot

APRIL 13, 2011

Blogging is often overlooked for other flashier social media marketing options like Facebook and Twitter. However, having a successful business blog not only supports lead generation; it also provides thoughtful engaging content needed to be successful on social media. Connect with HubSpot :

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Hubspot

DECEMBER 29, 2011

To get the time, you'll have to lobby your boss for more resources, and that means convincing your boss that blogging is actually worth your time, your effort, and his money. This blog post (how meta is that?) Is blogging really effective? 57% of businesses have acquired a customer through their company blog.

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Business Blogging Stats Business Inbound Marketing 28

Hubspot

OCTOBER 12, 2010

Most business bloggers understand that it is important to create interesting content on a frequent and consistent basis. Bloggers understand that their reward for this content is increased traffic and leads from search engines, social media, and other sources. At HubSpot, we have published posts with audio, video, and even cartoons.

Business Blogging 28

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Webbiquity

APRIL 10, 2018

HubSpot ). 75% of B2B buyers use social media to support their purchase decision. Digital Media Stream ). The leading reason business buyers have limited engagement with B2B vendors is because marketers are sending them too much irrelevant content (34%). Maximize Social Business ). Social Media Today ).

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Hubspot

DECEMBER 2, 2011

A clear, lead-focused blog design will help turbo-charge the results of your inbound marketing content. So what does a great business blog look like? However great business blog designs share common traits of success. 10 Traits of Perfectly Designed Business Blogs. Connect with HubSpot :

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Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

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Hubspot

JULY 23, 2010

Try things like current news, opinion, and media rich content. INTERACTIVE MEDIA. Within a click you will have subscribers to your blog. Social Media – This seems like it should be common sense by now, but many bloggers still seem to miss out on this one. Blog Checklist. She also blogs at www.rchurt.com.

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Hubspot

JUNE 20, 2014

Dear HubSpot is a weekly column that we do to answer people''s most burning questions about inbound. Dear HubSpot, I''ve got an excellent business idea for a career consulting service. Dear HubSpot, I''ve got an excellent business idea for a career consulting service. If so, which ones? We''d appreciate your help!

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Hubspot

JULY 10, 2019

By the end of this article, you’ll have a better understanding of B2B marketing, the most effective B2B marketing strategies, and how you can tap into and convert your business audience. HubSpot is an example of a company that engages in B2B marketing. HubSpot’s customers are other businesses, not individual consumers.

Paid Content 101

Paid Content B2B Marketing Work Management Marketing Management 101

Hubspot

AUGUST 27, 2010

We asked the HubSpot Partners for a few of the tips they tell their clients when it comes to blogging. Blogging Best Practices. Before even starting to blog, Kuno Creative’s John McTigue feels that one of the most important steps in blogging is to set up goals each month. Webinar: Blogging for Business.

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Business Blogging Business Webinar Metrics Inbound Marketing 28

Webbiquity

MARCH 30, 2015

20 Sites to Get Free Stock Images for Commercial Use by Social Media Today. ” Among his favorites are several popular free images sites as well as lesser-known options like Picjumbo , Pexels , and Getrefe , a “tumblr blog that has free photos for personal or commercial purposes.” Reviews of Free Image Sites.

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Industrial Marketing Today

APRIL 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Social Media and B2B Marketing Do Pair Well by Achinta Mitra on April 20, 2010 in B2B Lead Generation , Industrial Marketing Strategies , Social Media Marketing , Social Networking For a while, it was difficult to find hardcore data to make a business case for social media.

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Webbiquity

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t.

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Webbiquity

MARCH 20, 2018

The original term “weblog” was shortened to just “blog” a year later, and that term was named Merriam-Webster’s word of the year in 2004. Business blogging is now commonplace. Three-quarters of B2B marketers and 61% of their B2C counterparts use blogs as part of their social media content.

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Hubspot

SEPTEMBER 8, 2013

So this week, I put the HubSpot content roundup together with content that I know could help me -- or any other marketer -- do our jobs better. Check out these nine do''s and dont''s for creating effective Cover Photos , and then get started making your own with our free social media cover photo templates. And that''s it for this week!

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Hubspot

MARCH 4, 2019

HubSpot offers many content marketing tools, and many of them are free to try. In addition to free content marketing tools, if you really want to build a growth machine, HubSpot has a world-class CMS and the most powerful marketing automation platform in the industry and allows you to centralized everything to a free CRM. Google Docs.

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