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Where Do Case Studies Fit into Your Content Marketing Strategy?

Marketing Insider Group

It will help confirm that your business is the right choice for them. To me, this statistic is surprisingly low. But it means you can start creating something most businesses aren’t. Source: HubSpot. Let’s say you’re considering signing up for a subscription to a keyword research tool. Add to Your Blog.

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Is Blogging Right for my Business? The Benefits of a Business Blog

NuSpark Consulting

Because Google and other search engines place so much emphasis on frequency and quality content, committing to the creation and regular delivery of a blog is one of the best ways to raise your position in organic search. Statistics show that the more frequent the posts, the better your lead generation. Blogs Build Credibility.

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7 Stats You Should Know About Business Blogging in 2015

Hubspot

Business blogging is not an option for your business. As you already know, keeping a blog on your company’s homepage filled with industry news, insights, and informative content is beneficial to your business for many reasons. These 7 statistics will give you reason enough to get blogging.

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12 Reasons Your Business Blog Is Failing

Hubspot

Let's say that a couple of months ago, you decided to really start drinking the inbound marketing Kool-Aid, and you took the plunge: you started a business blog. So if you're suffering from a failing business blog, take a good, hard work at what you've been doing, and consider these 12 reasons why your blog is likely failing.

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11 Safeguards to Prevent Business Blogging Embarrassment

Hubspot

Did you optimize the content? Before publishing, check these five places for keyword optimization : URL, page title, header tags, anchor text, and image alt text. And remember, when you optimize content, you're striving for a natural keyword density, not keyword stuffing. Connect with HubSpot :

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How to Create an Amazing Company Blog

Marketing Insider Group

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

A great way to increase your chances of success as a business and a brand is to understand the latest digital marketing statistics. We’ve also tried to use statistics that are no more than two years old unless otherwise noted. About 57% of industries have gained a customer through their business blog.

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