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20 Ways to Generate ROI from a Corporate Blog

Webbiquity

Nevertheless, social media activity consumes resources and therefore must produce business results–or those resources will be spent somewhere else. Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. What should they promote? Here are 20 ideas.

ROI 100
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Web 2. Slowww - Low Adapatation by Corporations

Anything Goes Marketing

If you know marketers, they would like to do as much as possible (and will sometimes promise as much) but there is a little thing called resources and reality that pulls us all back to earth. This may require dedicated or partially dedicated resources that seek out customers and industry experts for these podcasts. Why did it fail?

Web 2.0 100
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Content Curation in B2B Marketing

Online Marketing Institute

Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge.

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13 Types of Product Content Sales Needs to Close More Deals

Hubspot

But when you think about all the different types of content a marketer creates, that which helps to attract website traffic and convert visitors into leads tends to get the most attention. And admittedly, we don't tout the value of product marketing enough on this blog. 3) Product Blog Content. Product Marketing Content.

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50 Habits of a Highly Effective Blogger " EdithYeung.com

Buzz Marketing for Technology

Know and present your blog mission in the blog. Know the niche of the blog. Want to add value and always help target audience. throughout the blog instead of 3rd person tone. Love to blog and truly have fun blogging. Blogging should not be a chore. What do you blog about? The Blog Squad.

Blogger 100