Writing on the Web

SEPTEMBER 4, 2013

How can you attract more readers to your business blog? Blogs have become a social media platform for everyone. When you know how to blog , you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Lead Liaison

DECEMBER 20, 2017

Business blogs can be somewhat of a hot topic, as it relates to marketing investments. a business blog before committing. The Con’s of a Business Blog. You need to actually put thought into your business blog posts so that they offer value. The Pro’s of a Business Blog.

Business Blogging 50

Business Blogging Lead Liaison Business Lead Scoring 50

Writing on the Web

OCTOBER 10, 2012

What happens when a business blog is attacked by rude comments from readers? Blogging connects business owners with customers and potential clients in ways that a basic website cannot. One of the best features of a blog is the comment section because it makes it possible for the writer to hear back from readers.

Business Blogging 100

Business Blogging Business Blogger Small Business Marketing 100

ClearVoice

JUNE 24, 2021

Here are the current data points that help you make the most of your content marketing strategy. Does this trend mean you should drop everything and put all your resources into video creation and development? Blogging content is still effective. Top content marketing statistics and trends for 2021. That’s an increase of 67% YoY.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

Predictive Response

DECEMBER 14, 2018

One of the best tools for inbound marketing is a business blog. A business blog is more than just a tool to promote new products and highlight your expertise. A blog is a way to give your target market information when they need it, which is the time to start drawing them in through the buyer’s journey.

Business Blogging 45

Business Blogging Leads Lead Marketing Qualified Leads 45

Webbiquity

JANUARY 27, 2014

So it’s not surprising that 76% of b2b companies and 72% of b2c enterprises now have corporate blogs. Still—not every company that blogs realizes the medium’s full potential. And blogs require significant effort and resources, so even companies that have effective blogs want to assure they are maximizing results.

Business Blogging 100

Business Blogging Tips Blogger Best Practices 100

Webbiquity

JANUARY 8, 2010

Blogs are not a traditional marketing medium. Blogs written like extended brochures (in promotional language) don’t get read. A blog is rather, a place to share useful content. Certainly you can promote your company and product in your blog, but this should be more in the form of sponsorship than selling language.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

Sharpspring

NOVEMBER 10, 2022

But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Clearly understand your primary reason for starting a business blog in the first place.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Webbiquity

SEPTEMBER 5, 2019

Thanks to the proliferation of inexpensive, simple-to-use online software for accounting , human resources , customer service , and other common business functions, it’s never been easier for smart, ambitious individuals to start their own companies. How to Grow and Scale Your Startup Business on a Budget.

Startups 195

Startups Budget Programs Marketing Budget Tips 195

NuSpark Consulting

OCTOBER 28, 2011

So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. I’m not convinced a blog is right for my business, plus I’m concerned over time and resources. Blogs Help You Get Found. From Apryl Parcher.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Webbiquity

OCTOBER 22, 2020

Taking measures such as building connections and encouraging friends and associates to endorse skills can help confirm your credibility. Too many businesses make the mistake of creating product-focused websites that can come off as cold and impersonal. This can increase your exposure and help you to build connections.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Zoominfo

JUNE 28, 2018

We won’t go as far as to say you should forgo important tasks to do some light reading—but we definitely recommend taking a well-deserved break once in a while to check out the leading resources for recruiters. Here are our ten recruiting blogs to bookmark today. 2. Society For Human Resource Management (SHRM).

Resource Management 170

Resource Management Zoominfo Enterprise Management Data Hygiene 170

SmartBug Media

NOVEMBER 16, 2022

Your team has invested valuable time and resources in creating content; don’t let that hard work stop there. Think about including an additional call to action, such as a survey, webinar, event invitation, or promotion—or using the thank you page to showcase new content offerings. Give Old Content New Life.

Inbound Marketing 105

Inbound Marketing Paid Search Agency B2B Marketing Peer-to-peer 105

Hubspot

MARCH 25, 2021

In our 2021 Executive Marketing Leadership Survey , 20% of marketing leaders described company blogs as one of their "most important channels" for hitting goals. The enduring importance placed on blogging isn't shocking. But, starting and running an effective, traffic-generating blog requires a lot of time and energy.

Purchase 101

Purchase Sales Qualified Leads Lead Scoring Lead Ranking 101

Hubspot

MARCH 31, 2020

And, while it might sound a little out of the ordinary that blogs are popping up on social media channels, like Instagram, it's not an out of the ordinary practice. Blog owners can see great success on social media. They can engage with followers, use hashtags to find new ones and expand reach, and promote their posts.

Social Media 89

Social Media Advertising Channels Media Work Management 89

ClearVoice

DECEMBER 8, 2020

Through a lot of research, direct conversations with platform representatives, and years of overseeing and managing a social media department with various brands across many industries, I am here to help bring clarity (and hopefully peace of mind) to some major tips shared while either confirming or demystifying the claims.

Paid Content 128

Paid Content Social Media Media Word of Mouth 128

Hubspot

JANUARY 2, 2015

Too much of a focus on CTA’s in the right column instead of promoting what the reader wanted- more blog articles. Poor blog subscription rates. Promoted offers in a smarter way. A brand new blog that has been proven to knock socks clean off! 6) Updated blog author pages. Blogging' The end result?

Business Blogging 28

Business Blogging Ideal Customer Profiles Banners Business 28

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. Promote your products or services. But how exactly do you write a great (or even good) B2C blog post? Build trust and authority. Share news and deals.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Optinmonster

SEPTEMBER 12, 2023

Feel free to use the links below to jump to a particular topic: Business | Finance | Technology | Fashion | Beauty | Home | Lifestyle | Fitness | Travel | Leisure and Entertainment | Food and Drink | Useful | Educational | Roundup | Fun | Timely | Controversial | Promotional Are you ready to write your next blog post?

Marketing AI 98

Marketing AI Ethics Blogger Thought Leadership 98

Writing on the Web

AUGUST 26, 2014

If you’re a coach, consultant, or service professional , say a doctor, therapist, lawyer, financial adviser, or health expert, you need to create content that will help your clients. You need to become a trusted resource for insights, and a go-to curator of tips and information to be helpful to people who are interested.

Rules 100

Rules Custom Publishing Curation Small Business Marketing 100

Buffer

MAY 4, 2022

All the material on the site will be within your control, ensuring the tone and style of your blog are consistent with your brand values. Building a blog from scratch takes some work, but this article will help you get set up with the basics, while also providing insight into the various ways other businesses blog.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

The Lead Agency

MAY 12, 2022

By using specific keywords in your blog posts, you have the opportunity to target the very questions users are looking for answers to and drive them directly to deeper resource pages on your site, such as product pages and FAQs. So what else can fresh blog content do for your business?

Paid Search Agency 62

Paid Search Agency Companies B2B Top of Funnel 62

ClearVoice

APRIL 2, 2021

Evergreen content works daily, across all campaigns and promotions, as a support system to showcase knowledge about your industry, products and services. Evergreen content works daily, across all campaigns and promotions, as a support system to showcase knowledge about your industry, products and services.

Top of Funnel 103

Top of Funnel Content Work Management Lead Ranking 103

Valasys

JULY 19, 2021

Moreover, if you have got a brick-and-mortar business, you’ll be facing fierce competition from offline, as well as, online businesses. Therefore, I will be discussing some such killer marketing tips that can help grow your business. Killer Marketing Tips to Propel Your Business. Start a Business Blog.

Tips 52

Tips Planning Business Paid Search Agency 52

Contently

APRIL 25, 2018

So to help you with the sifting, here are the 10 most insightful and useful subreddits for marketers. Users tend to share resources rather than get mired in debates, and the board’s most popular post to date is a collection of free educational materials on Google Analytics. r/marketing. It just needs you.

Best Practices 158

Best Practices Marketing Analytics Tools Adwords Terms and Conditions 158

ClearVoice

JULY 12, 2022

This is the type of post that really made blogging take off by helping readers learn how to do something. This “how-to” post format is great for an SEO boost because it helps readers find the answers and help they’re searching for online. They can help readers decide between two cameras, computers, printers, etc.

Thought Leadership 96

Thought Leadership Curation Comparison Adsense 96

Convince & Convert

DECEMBER 8, 2014

First, the Reachpocalypse , where Facebook massively reduced organic reach of business pages. And now, the Promocalypse where Facebook has decreed that as of January, 2015 overly promotional posts from business pages will be treated like a North Korean political opponent. Posts that reuse the exact same content from ads.

Facebook 168

Facebook Paid Search Agency Marketing & Strategy Social Media 168

Biznology

MARCH 6, 2019

How can your product or service help them? Tip #2 Align your business and online marketing your goals. A cost-effective way to control the budget is to pick activities that can help each other out. Careful monitoring of digital analytics will help you to use even a small budget efficiently and effectively.

Small Business Marketing 123

Small Business Marketing Online Marketing Tips Marketing Budget 123

Hubspot

FEBRUARY 23, 2021

Ross Simmonds , a B2B marketer and the founder of the content marketing agency Foundation, says blogging has helped his clients triple their traffic and accelerate their sales close rates. "At At Foundation, blogging with intent has helped us generate millions of dollars in the pipeline for both us and our clients," says Simmonds.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Martech Advisor

MARCH 30, 2020

We have compiled a list of the top ten books related to the various aspects of digital marketing to help you do that. Whether you intend to be a digital marketing generalist or specialize in a specific area, it certainly helps to understand the entire digital marketing ecosystem. Digital Marketing For Dummies.

Paid Content 140

Paid Content Work Management Marketing Management Marketing Analytics Tools 140

Hubspot

JUNE 16, 2020

For instance, if the reason for starting your blog is to increase the number of enterprise leads you earn, all of your content should support this goal. Having a clear purpose will also help you fill in some of the blanks for the rest of your blogging strategy, like distribution and topic research. Conduct keyword research.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Crimson Marketing

MAY 1, 2015

Increased competition: An increasing trend toward self-conducted research means that your content is battling for visibility and engagement, with visitors consuming ten pieces of third-party content for every one piece created by your business. The Buying Process is More Competitive. ” Most Influential Research Channels. .

Peer-to-peer 100

Peer-to-peer Buy Process Top of Funnel 100

Hubspot

JULY 10, 2019

If you’re not properly targeting your buyer persona, your promotions and advertisements will likely fall on deaf ears. Where target audiences vary the most, though, is between individual consumers and businesses. Essentially, they’re asking themselves, How can your business help my business grow?

Paid Content 101

Paid Content B2B Marketing Work Management Marketing Management 101

Valasys

FEBRUARY 17, 2020

The process of sharing, publishing & promoting your pieces of content is called Content Distribution. Marketers must know where & how they’re going to publish & promote their content. It can boost your brand awareness; help you collect loyal followers as well as can entice your readers to become customers.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

SmartBug Media

JANUARY 23, 2019

This action keeps search engines like Google busy. That’s a lot of people looking for help. So how do you attract people looking for help relevant to your business? Businesses love to talk about themselves and how great they are. Check out HubSpot Academy’s free Business Blogging Strategy course.

Marketing & Strategy 83

Marketing & Strategy Content Landing Pages Education 83

Scoop.it

SEPTEMBER 11, 2018

Still haven’t started your business blogging efforts? Especially when you’re completely new to content marketing, it’s good to aim for frequent publishing as you want to fill up your blog with more than just a few pieces. In fact, an average blog post costs an average of $900 and takes 3 hours and 20 minutes to create.

Curation 67

Curation Content Paid Search Agency Custom Publishing 67

Webbiquity

FEBRUARY 3, 2010

Many social media experts believe a blog should be the core of a social media strategy , as the key vehicle for sharing thought leadership content which can then be promoted using Twitter, social networking and other tools. No question, there are many compelling reasons why blogs are important for business. Google Knol.

Thought Leadership 100

Thought Leadership RSS Digg Content 100