Online Marketing Institute

MAY 18, 2010

When assessing B2B client resources for optimization, most marketers focus on web pages and increasingly, digital assets and social media content. It’s helpful to know what types of documents or information is published as you build out your content strategy and optimization plan. How many off site? out of 5) Loading.

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Online Marketing Institute

DECEMBER 1, 2010

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. If you are running an event, consider promotion in the following areas: 1. Twitter Twitter can offer limitless value in promoting your event.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Industrial Marketing Today

JUNE 8, 2010

Any help that I can provide to my clients to alleviate the problem is greatly appreciated and rewarding for my business. Let’s say your business offers a software product designed to help business owners efficiently allocate revenue to related expenses to ultimately reduce costs. What has worked for you?

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. How can a company launch (or relaunch) a new blog properly? Write great blog post headlines? Optimize blog content for search?

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Convince & Convert

MARCH 23, 2010

Add Context to Your Blog Sure, you’ll give first-time visitors an idea of what the blog is about via the title or tagline, but how else can you help them go deeper? Also, don’t be afraid to link to other posts or resources from within your posts. Most of your blog readers have no idea who you are.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Online Marketing Institute

JANUARY 4, 2011

Second, having a huge blogging team that includes employees from throughout your organization makes your blog much more engaging for users. Your CEO should be blogging, but so should your interns. Lulu Lulu takes a different approach to their blog. It also sets you up as an expert resource.

Work Management 40

Work Management Blogger Marketing Management Custom Publishing 40

WebMarketCentral

SEPTEMBER 29, 2005

I've compiled everything I know and was able to find about business blogging onto these three pages: Why Write a Blog for Business ?, How to Create an Effective Business Blog , and Best Practices in Blog Marketing (how to promote your blog once it's built).

Business 20

Business Sample Internet Marketing Newsletter 20

Webbiquity

JULY 26, 2010

B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Content Marketing Results: Landing Pages Rule , July 12, 2010. Marketing Finger ( Resources Studies Social Media Consulting ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Biznology

APRIL 10, 2014

But there’s also a lot of internal work that needs to be done if you are a larger brand with an internal marketing department. Designating an editorial manager will help with ownership. Determine who needs to be involved in the creation processes for different content types (content resources, design and development resources).

Paid Search Agency 80

Paid Search Agency Optimization Process Work Management 80

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Online Marketing Institute

JANUARY 4, 2011

com : I have been struggling with getting the other managers here to help me update our corporate blogs. I’m already brainstorming some ideas to help inspire (and reward) my company’s. Blogging, particularly daily blogging can be a difficult task to be dedicated to but it is SO important, thanks for the ammunition.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Buzz Marketing for Technology

JULY 22, 2008

The “pitch&# was to offer a quick solution to increase their content and social networking offerings in a very rapid and inexpensive manner with minimal risk and resources required. Out of the gate, they said that it required a lot of internal resources and coordination between them. That was slowing things down.

Work Management 100

Work Management RSS Marketing Management Advertising Agencies 100

Webbiquity

SEPTEMBER 5, 2019

Thanks to the proliferation of inexpensive, simple-to-use online software for accounting , human resources , customer service , and other common business functions, it’s never been easier for smart, ambitious individuals to start their own companies. How to Grow and Scale Your Startup Business on a Budget.

Startups 195

Startups Budget Programs Marketing Budget Tips 195

Hubspot

AUGUST 8, 2014

Compelling copywriting is the key to effective marketing communications. “You need to blog every day.” ” I can’t help but wonder if HubSpot’s the reason people adopt this strategy. As a leader in inbound marketing, HubSpot aims to present the facts. Promote the hell out of your content.

Planning 28

Planning Inbound Marketing Paid Search Agency Funnel Advertising 28

Webbiquity

MAY 14, 2013

Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. more here in 30 of the best business blogging guides and resources of the past year.

Resources 100

Resources Tips Blogger Social Media 100

Hubspot

JULY 17, 2012

Clearly, employing tactics to help you earn media attention -- including newspapers, local TV, magazines, and bloggers -- is a winning combination. 2) Help Out a Reporter or Journalist in Need. A business blog is the perfect platform for this if you're just starting out. 7) Create Remarkable Press Releases.

Buy 28

Buy Guerilla Marketing Media Peer-to-peer 28

SnapApp

DECEMBER 22, 2016

And, 70% of B2B marketers plan to create more content in 2017 compared to 2016. With so much noise online these days, finding sources of consistent high quality content can seem like searching for a needle in hay stack. Marketing Technology. Top Marketing Blogs to Watch in 2017 (and Beyond). #1. Trends/ Insights.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48