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10 Social Media Marketing Mistakes Businesses Must Avoid

Webbiquity

Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). Twitter, 255 million active users. If you offer professional advice, services or products, LinkedIn and Twitter will yield the best results. Failing to use (or optimize) hashtags.

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31 Influencers to Follow in 2017

Adobe Experience Cloud Blog

At Marketo, we finished the year by running a social countdown, called #marketocountdown , that highlighted some of the top influencers to follow so you can stay up to date on trends, tips, and best practices. He’s always on Twitter sharing what’s new and trending. Missed the countdown? Want more details? Jessica Northey.

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The Ultimate Cheat Sheet for Expert Twitter Marketing

Hubspot

With 200 million members, Twitter is one of the most popular social networks out there. Used effectively, Twitter can help you promote your content, provide helpful customer service, generate leads and customers, and much more. 35 Tips & Tricks for Getting the Most From Twitter. Optimize your Twitter profile.

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7 Ways to Use Social Media to Rock Your Next Event

Hubspot

We’ll help you out with a few tips to rock your next event. Tip #1: Create a hashtag. Creating a hashtag is the easiest way to keep track of the conversations people are having about your event. Tip #2: Promote regular updates about your event. Certain people may only follow you on Twitter.

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Tried and True Techniques for Fusing Offline and Online Marketing

Hubspot

#InboundWisdom is a weekly amalgamation of tips from Twitter users based on a question posed by HubSpot. On February 10, HubSpot asked for tips marketers wish they could have given Super Bowl advertisers , and on February 27, we asked for tips to give event marketers to keep their efforts inbound. Implement Hashtags.

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9 Top Twitter Tips You Should Start Using Today!

Marketing Insider Group

Yesterday was my 3-year twitter anniversary. To celebrate, I sent one small “ humble brag ” as one of my twitter friends called it. In the course of those 3 years, I have interacted with some of the smartest business and marketing people on the planet. Twitter Tip # 2 : Share Great Content.

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12 Social Media Tools for B2B Pre-Event Marketing

Online Marketing Institute

If you are running an event, consider promotion in the following areas: 1. LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), Twitter Twitter can offer limitless value in promoting your event.