Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. Source: HubSpot ).

Top of Funnel 60

Top of Funnel Business Blogging High Quality Lead Business 60

Optinmonster

OCTOBER 29, 2023

72% of online marketers describe content creation as their most effective SEO tactic. Blogging Traffic Stats Businesses that blog experience twice as much email traffic as businesses who don’t. Guest Blogging Statistics 60% of blogs write 1-5 guest posts per month. SEO leads have a 14.6%

Statistics 94

Statistics Paid Content Stats Blogger 94

Hubspot

JULY 13, 2010

Online marketing, or inbound marketing as well call it at HubSpot , has many moving pieces. But as a CEO, you don’t need to get caught up in the details of your company’s online marketing efforts. As a busy CEO, you likely don’t have much time. Why Online Marketing Is Important.

Online Marketing 28

Online Marketing Work Management Marketing Management Advertising Agencies 28

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Offend a blogger this way and they’ll likely post your sorry ass pitch online for all to see. Please don’t. It’s sad but true. Just like tip #1.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Biznology

MARCH 6, 2019

The Internet and social media provide small businesses with a great and accessible set of new tools, technologies and opportunities for success. Small business owners can now be more successful with a little knowledge on how online marketing works and very little budget. Tip #3 Set your online marketing budget.

Small Business Marketing 123

Small Business Marketing Online Marketing Tips Marketing Budget 123

Biznology

APRIL 7, 2016

If your online marketing fails to pull in prospects, then you may be missing some essential digital marketing features. Having a place for people to comment, send you information, and follow or sign up for content can reduce the amount of effort it takes to connect with online customers. SEO Plugin.

Marketing Websites 80

Marketing Websites Top of Funnel Business Digital Marketing Funnels 80

Writing on the Web

NOVEMBER 1, 2010

And here is the flow chart of all the steps I use for posting on my blog: Flow chart, continued: And, here are the final steps… If you’d like the transcript of the Brain Shark presentation, plus all the steps in a check list, please visit the Content Marketing Institute and download them. Add this to Google Bookmarks.

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

NOVEMBER 2, 2010

Why would I mess with that, I’ve got too much information packed into my brain and the thought of learning SEO secrets made my head swim. Besides, blogs are naturally search engine friendly…Then I thought, oh heck, I trust Brian Clark, let’s give it a whirl and I can always unsubscribe after a month.

Blogger 100

Blogger Tips Digg Traffic 100

Go Beyond SEO

DECEMBER 20, 2018

You have to have a strong online presence. Check out this guide on law firm marketing. After all, 85% of people hit the internet when they’re looking for local businesses, so a strong online presence goes a long way. For a more effective and revenue-boosting strategy, check out these law firm marketing tips.

Planning 79

Planning Social Media Marketing & Strategy SEO 79

Writing on the Web

JUNE 23, 2010

Here’s Suzanne’s product page (affiliate link): Wordpress Sales Page information. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Want to learn more about this great $37 product that makes landing pages easy to format and publish? Subscribe to the comments for this post?

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

JULY 15, 2010

When’s the last time you reviewed your site or blog banner? The name will remain the same, but the tag line will read, “ How to Use Online Content Marketing to Get Found, Get Known, and Get Clients.&#. Will marketers be able to influence online buying decisions with subconscious persuasion powers?

Content Marketing 100

Content Marketing Ning Work Management Content 100

Go Beyond SEO

DECEMBER 20, 2018

You have to have a strong online presence. Check out this guide on law firm marketing. After all, 85% of people hit the internet when they’re looking for local businesses, so a strong online presence goes a long way. For a more effective and revenue-boosting strategy, check out these law firm marketing tips.

Planning 68

Planning Social Media Marketing & Strategy SEO 68

Writing on the Web

JULY 12, 2011

This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? Add this to Google Bookmarks. Post on Google Buzz. Tweet This!

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

MARCH 31, 2011

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I share these key points with anyone who struggles with writing online for their business and needs ideas for what to write. Add this to Google Bookmarks. Post on Google Buzz.

Curation 100

Curation Digg Content Buzz 100

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape.

Digg 100

Digg Blogger Broadcasting CAN-SPAM 100

Writing on the Web

JUNE 15, 2010

It is about sharing worthwhile information with others and learning from the worthwhile information they share. And if you want a FREE step-by-step report on how to set up an effective Twitter profile, get my report “Twitter, Facebook and Your Website: A Beginning Blueprint for Harnessing the Power of 3 for Your Business” here.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Albacross

MARCH 19, 2019

Although warm contacts are usually the best way to start, the number of leads generated through online marketing far surpasses personal contacts exponentially. Advantages of Marketing Your Product on the Internet. You can reach millions of people online – far surpassing any traditional marketing model.

Lead Generation 58

Lead Generation Lead Ranking Sales Qualified Leads Lead Scoring 58

Writing on the Web

DECEMBER 26, 2012

Gates uttered this one-liner way back in 1996, but the flurry of updates to Google search algorithms during 2012 has ensured that his words still resonate. Google will love you. If there’s one thing that we know about Google, it’s that it loves fresh content. Related posts: Using a Business Blog: Are You Hard to Find on the Web?

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Convince & Convert

MAY 15, 2012

If there’s anything I’ve learned throughout this crazy ride of working in digital marketing, it’s that reading all the blog posts ever written, staying up-to-date on all the latest news, and watching all the how-to YouTube videos you can find is still not enough. But do you really “get it”?

Conference 131

Conference Social Media Network Marketing Trade Show 131

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? You have to find what works for you in your business, with your target audience. Add this to Google Bookmarks. Post on Google Buzz.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Webbiquity

OCTOBER 25, 2010

To give credit where it’s due, both the TopRank Online Marketing Blog and Robin Good have provided nice lists in the past, but as changes in the blog directory world can be challenging to keep pace with, both now include dead links and directories that have significantly changed their policies (e.g. FyberSearch.

RSS 100

RSS Promotion PR PageRank 100

Go Beyond SEO

JULY 27, 2018

These five ideas will be marketing a much easier process. One third of all potential clients start their search online, so you need to make sure your website is easy to find, up-to-date, and mobile ready. All of your vital contact information must be accessible and the more effortless you make contacting your firm, the better.

Budget Programs 84

Budget Programs Work Management Planning Marketing Management 84

EMagine B2B Blog

APRIL 23, 2015

In today’s digital age, having a blog for your company website is no longer an option, it’s a necessity. Any B2B marketing maven should know a business blog is an absolute must have for a successful content strategy. Whether you want to believe it or not, a blog truly is one of the most important pages on your website.

B2B 40

B2B Traffic Lead Ranking Lead Scoring 40

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. Add this to Google Bookmarks.

Rules 100

Rules Content Digg Press 100

Single Grain

DECEMBER 29, 2020

They focus on tried-and-true (and data-driven) strategies instead of mere guesswork or anecdotal evidence, and provide exciting, original information that you won’t find anywhere else. Even if you aren’t in the SaaS or tech industry, you’ll gain valuable and actionable data that can change your business for the better. .

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Go Beyond SEO

JULY 27, 2018

These five ideas will be marketing a much easier process. One third of all potential clients start their search online, so you need to make sure your website is easy to find, up-to-date, and mobile ready. All of your vital contact information must be accessible and the more effortless you make contacting your firm, the better.

Budget Programs 68

Budget Programs Work Management Planning Marketing Management 68

Writing on the Web

JANUARY 3, 2011

This is a guest post from Sam Briones, a freelance writer, who explains how to get targeted traffic to read your online content. Have the right domain name : You may love to write about web design, but if your domain name is something like Katlovesdogs.com, then nobody will ever associate your website or blog with design.

Tips 100

Tips Peer-to-peer Digg Domain 100

Go Beyond SEO

JULY 27, 2018

These five ideas will be marketing a much easier process. One third of all potential clients start their search online, so you need to make sure your website is easy to find, up-to-date, and mobile ready. All of your vital contact information must be accessible and the more effortless you make contacting your firm, the better.

Budget Programs 60

Budget Programs Work Management Planning Marketing Management 60

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Online Marketing Institute

MAY 18, 2010

Longer sales cycles due to more complex products and services and business purchasing processes often require more information. It’s helpful to know what types of documents or information is published as you build out your content strategy and optimization plan. Guru J Great information and comments below.

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. I searched Wikipedia for information but couldn’t find an exact definition. So I Googled “content curation&# and lo and behold, it returned 77,600 results. David Brazeal´s last blog. What is content curation?

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Online Marketing Institute

DECEMBER 1, 2010

LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), It’s a year old but the information is still useful. You can even track your registration page in Google Analytics.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Biznology

OCTOBER 14, 2011

Instead I went through my career and found that I have a knack for business writing. I like to take reported information and give opinions on it. Over time, through my life in the world of Internet marketing, I met people like Andy Beal and Mike Moran. I had my own blog that a small number of people used to check in at.

Blogger 80

Blogger Internet Marketing Opinions Intent 80

Industrial Marketing Today

JULY 23, 2010

Today, technical buyers and engineers expect suppliers to have a substantial online presence with a website packed with relevant content in a variety of formats and easily searchable. That depends, see my earlier post, Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog. And yes, it does cost money.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

AUGUST 20, 2010

Here are my top five industrial marketing lessons: Lesson #1: Save them time Most engineers, especially design engineers are already overloaded with work. Anything you can do to help them find the right information quicker will score big with engineers. You need to move beyond the free Google Custom Search tool for websites.

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Hubspot

DECEMBER 23, 2012

This week, Instagram updated its privacy policy, officially allowing Facebook to share information with Instagram, and vice versa. The original changes would have allowed Instagram to “share user content and your information” including data such as location, cookies, devices, and more with Facebook owned companies.

Privacy Policies 28

Privacy Policies Paid Content Privacy Mobile Advertising 28

Hubspot

OCTOBER 14, 2010

There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. With the rise of inbound marketing, content has become front and center in the minds of marketers.

Curation 28

Curation Content Aggregators Inbound Marketing 28