Industrial Marketing Today

AUGUST 3, 2010

Defining B2B Customer Engagement Forrester Research has proposed a definition of customer engagement that makes a lot of sense to me. If you have a blog, look at the number of comments left by your readers. Influence: This is a measure of the likelihood of a person recommending your company or brand.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

WebMarketCentral

OCTOBER 13, 2009

Find free and legal images to add to your blog posts? Make money from your blog? Discover the answers to these questions and others here in the first set of the best posts about business blogging so far this year. share your posts using social media platforms, link to other blogs often).

Forrester 20

Forrester Landing Pages Business Best Practices 20

Industrial Marketing Today

NOVEMBER 1, 2010

A business blog is an important and integral component of inbound marketing. While there are plenty of business blogs from B2B marketing consultants (including this one), industry portals and vertical search engines, there aren’t too many from manufacturers and industrial companies. times increase in blog traffic; 6.0

Business Blogging 60

Business Blogging Enterprise Management Paid Search Agency ROI 60

Hubspot

APRIL 3, 2012

His top-rated business blog, Understanding the Sales Force , is read by thousands of sales and marketing leaders. 3) Remember that blogging isn't just for marketers. Video content can feel more personal than written content, and it helps sales organizations tremendously as a follow-up content asset.

Ideal Customer Profiles 28

Ideal Customer Profiles Salesforce.com Enterprise Management Marketing Proposals 28

Marketing Insider Group

SEPTEMBER 14, 2020

Blogging Stats. Industries that blog tend to reach 55% more web traffic. About 57% of industries have gained a customer through their business blog. Content marketing lead generation figures show that most marketers blog as one of their key content marketing strategies. Cisco; Optinmonster). Optinmonster.

Stats 271

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 271

Hubspot

OCTOBER 9, 2014

According to Forrester Research , 96% of people who visit a website leave without completing the action the marketer would have liked them to take. If you analyze your blog content, what you’ll usually find is that around 5% of your pages generate half of the shares on social media. Increase repeat visitor rates and engagement.

Paid Content 28

Paid Content Cost Per Click Work Management Clickthrough 28

Webbiquity

OCTOBER 8, 2019

It’s often (wrongly) assumed that B2C marketing is much bigger than B2B because 1) it’s much more visible to most people, and 2) there are a lot more consumers than businesses in the market buying stuff. Actually, the B2B market is about twice as large, according to Forrester. Multiple Users / Stakeholders.

Enterprise Management 232

Enterprise Management Work Management Marketing Management B2B Marketing 232