Hubspot

JUNE 21, 2010

Does your business blog have a unique, recognizable voice? If it doesn't, you could be in trouble, since voice is one of the most important elements of a successful blog , according to our top inbound marketing of the past week. So what is voice, and how can you express it through your blog?

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Hubspot

AUGUST 11, 2013

There was a ton of stuff that happened in the news this week -- it seemed like Facebook, Twitter, and Google rolled out a bagillion features, and I was struggling to keep up with it all amidst my other marketing duties. Here''s what it will look like: As an inbound marketer, I am absolutely thrilled.

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Google Inbound Marketing Copyright Paid Search Agency 28

SmartBug Media

NOVEMBER 18, 2022

I remember my first marketing job like it was yesterday. My boss, the marketing director at the time, asked me: “Do you know what inbound marketing is?”. I knew marketing was about branding, sharing product information, and understanding consumer psychology. My boss told me about inbound versus outbound marketing.

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Hubspot

JANUARY 18, 2014

Participating companies should submit their blog URLs on this page to enter the challenge. Winner(s) will receive a complimentary ticket to INBOUND 2014 and be featured on the HubSpot inbound marketing blog. HubSpot Don''t be afraid to rock the boat sometimes. HubSpot Have patience.

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Tagging Tips Blogger Hubspot 28

Single Grain

DECEMBER 29, 2020

As a marketing (and SEO, specifically) expert, he helps companies like Amazon and NBC grow their revenue. He co-hosts the popular daily 10-minute podcast Marketing School with Eric Siu. He is a regular columnist for HubSpot ‘s blog and Entrepreneur ‘s blog. His posts on the blog are outstanding.

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Blogger Business Blogging Sales Management Enterprise Management 119

Hubspot

JANUARY 2, 2012

Perhaps that way, you can truly kick-start your 2012 marketing strategy with some inspiration to get your business blogging into full swing. Facebook's Timeline Calls for More Content. The new Facebook is here and brings with it features that call for some changes in Facebook marketing.

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Hubspot

MARCH 24, 2011

This blog post is based off of David Garland's interview with Seth Godin on his HubSpot sponsored web series " The Rise to the Top. " At HubSpot we constantly preach the concept that content is king. Creating remarkable content is crucial for any Inbound Marketing strategy, but there is no formula for success.

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Bundling Content Webinar Metrics Hubspot 28

Hubspot

MAY 19, 2011

Dan Zarrella , social media scientist, author, and speaker, joins us for another exciting episode of Inbound Now, HubSpot's Social Media and Inbound Marketing Podcast ! He is the author of The Social Media Marketing Book and the co-author of The Facebook Marketing Book , which he wrote with his wife, Alison.

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Hubspot

MARCH 3, 2011

In the world of inbound marketing and social media, lots of fluffy terms like engagement and conversation get thrown around. But for marketers social media should be about one thing: leads. If your social media marketing efforts aren’t driving revenue for your businesses, it is time to evaluate your strategies and tactics.

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Hubspot

JANUARY 25, 2012

Successful inbound marketing requires a hand in a number of different marketing channels, from blogging , to social media, to email, SEO, PPC, and even live events. Here are 8 ways you can give your marketing more leverage with a more integrated approach to the channels you're likely already working with.

Planning 28

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Marketing Insider Group

SEPTEMBER 14, 2020

Here are 199 Digital Marketing Stats to drive your marketing strategy… Content Marketing Stats. On average, inbound marketing overheads 62% less per lead than outbound marketing, which is more traditional. Optinmonster states that “research gets millions of shares on Facebook.” Optinmonster).

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Hubspot

MAY 9, 2019

Marketing Courses. Fundamental Marketing Courses. Inbound Certification by HubSpot Academy. From attracting leads to engaging prospects and delighting customers, this course covers the fundamentals of what inbound marketing is all about. Marketing Fundamentals: Who Is Your Customer?

Paid Content 101

Paid Content Course Best Practices Paid Search Agency 101

Hubspot

MARCH 27, 2012

As an inbound marketer, you spend so much time writing amazing blog content -- you conceive an engaging topic , research the subject matter, pour your heart and soul into writing the post, and beam as you hit the publish button for all the world to see. 1) Recommend Blog Posts About Similar Topics.

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Hubspot

APRIL 27, 2012

Any savvy inbound marketer "gets" that once you've done all that hard work to get visitors to your website, the next big step is to convert them into leads for your business. Unfortunately, there seems to be a major disconnect between the importance of landing pages and their use by marketers. Landing pages , that's what!

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Hubspot

OCTOBER 9, 2014

You''re going to learn how to use remarketing strategies with the Google Display Network to dramatically increase the effectiveness of your inbound marketing efforts. What should you be featuring in your image ads? But how do you know what content to feature in your ads? 4) Analyze social shares on your blog content.

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Hubspot

APRIL 26, 2013

When it comes to the role of business blogging in inbound marketing, there''s no question that it fits quite nicely into the ''Attract'' stage of the methodology. Furthermore, blogging also plays a critical role in the ''Convert'' stage, since we all know how effective it can be for lead generation.

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Hubspot

AUGUST 18, 2011

The problem with using outbound marketing as a primary strategy today is that it is becoming less and less effective while remaining ever so expensive. Luckily for us, inbound marketing was born and has become the next best thing since sliced bread (If you’re a marketer or sales professional, I hope you’d agree!).

Inbound Marketing 28

Inbound Marketing B2B Thought Leadership Advertising Agencies Paid Search Agency 28

Single Grain

FEBRUARY 17, 2022

Their social media marketing team has expertise in promoting products and services on LinkedIn, Facebook, Twitter, Instagram, and other leading channels. Single Grain has one of the best SEO and content marketing teams in the industry to improve organic traffic, leads, and conversions. 2) Bay Leaf Digital. 5) Accelerate Agency.

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Hubspot

AUGUST 21, 2017

But the truth is, LinkedIn can be extremely powerful -- especially when you're aware of all the platform's hidden features that don't get nearly as much attention as they deserve. Check out how Sam Mallikarjunan , Executive Strategist at HubSpot, uses his background photo: 3) Add a ProFinder Badge to your profile.

Network Marketing 101

Network Marketing Linkedin Tips Paid Search Agency 101

Hubspot

SEPTEMBER 17, 2018

According to a recent HubSpot Research report , four of the top six channels on which global consumers watch video are social channels. In addition, a Facebook executive recently predicted that the platform will be all video in less than five years. On Facebook? Video has absolutely dominated social. Why is this important?

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

B2B Marketing Zone Posts

AUGUST 3, 2010

Best of B2B Marketing. Featured Sources. The following are the top items from featured sources based on social signals. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter.

Ning 40

Ning Paid Content Facebook Sales Management 40

Hubspot

OCTOBER 28, 2016

The folks at IMPACT Branding & Design are providing expert website critiques live at this year's INBOUND event with the help of special guests like Marcus Sheridan and HubSpot's Luke Summerfield. 9 Lead Generation Mistakes Marketers Need to Stop Making. 3) You aren't using your blog to generate leads.

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B2B Marketing Zone Posts

DECEMBER 1, 2010

The following are the top items from featured sources based on social signals. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. Facebook Insights.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Hubspot

MARCH 1, 2012

When you ask marketers who their competitors are, they can rattle off a list quite quickly, and perhaps a few anecdotes about notable differentiators like product features, sales techniques, and site structure. Maybe they'd like to know more information about them (say, their marketing techniques?) Feature articles.

Analysis 28

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B2B Marketing Zone Posts

JULY 7, 2010

The Ultimate List: 100+ Twitter Statistics - Hubspot , June 2, 2010 Twitter , while simple, is often a confusing social media platform for. marketers and business owners. This information can empower businesses to better understand and leverage this simple yet powerful platform. What’s a Facebook fan worth?

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Hubspot

JULY 10, 2018

Facebook Lead Ad. You can learn more about the nitty-gritty of LinkedIn Ad strategies from this LinkedIn-HubSpot 2-week free course. Facebook Lead Ads. You should also integrate Facebook Lead Ads into your social media strategy. Facebook Lead Ad isn’t designed to replace your landing pages. LinkedIn Ads.

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Paid Content Lead Ranking Lead Scoring Lead Gen 95

Hubspot

MAY 23, 2012

If you're an inbound marketer, you know that investing in expensive tools and technology won't solve that problem for you -- you need to consistently create content to do that. Today, the smartest marketers are focusing on search engine optimization, blogging, and social media. Got low site traffic?

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Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. heck, even marketing acronyms. 2) Analytics.

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SnapApp

DECEMBER 22, 2016

If you need more convincing, their blog has tons of information about marketing, how to use Facebook, the best ways to engage through email, and more. Recommended reading: 5 Things Marketers Need to Know About Gen Z. #4. Duct Tape Marketing. An awesome feature of Duct Tape Marketing is their podcasts.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

Hubspot

OCTOBER 9, 2012

As Michelle Accardi-Petersen wrote in her 2011 book Agile Marketing , “the old integrated marketing methods don’t work. that is, unless you have an agile process that allows you to move much faster and to adapt to these marketing pressures on the fly where necessary.”. 2) Blogging. 6) Inbound Marketing.

Planning 28

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Hubspot

JULY 19, 2013

Examples: How to Write Stellar How-To Posts for Your Business Blog. How to Create a Facebook Business Page in 5 Simple Steps [With Video!]. In a Nutshell: Posts featuring content presented in a list format. Examples: What the Future Holds for Business Blogging. 8) The Feature Story.

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