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Writing on the Web
SEPTEMBER 30, 2015
How are you doing on your business blogging strategies for 2015 ? I don’t believe in making New Year’s resolutions, but after 15+ years working with executive coaches and consultants , I know that having clearly defined goals and expectations for a business blog or website is critical to help you get found, get known, and get clients.
Writing on the Web
APRIL 27, 2016
This is the fifth element in the CAST system for effective blog content : C ontent (compelling). Here are the top five practices in business blog tracking, using analytic tools, and what to do to improve the performance of your blog so that you and your business blog get found, get known and get clients.
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Writing on the Web
DECEMBER 31, 2014
What goals have you identified for your blog and website for 2015? Have you created a map to help you reach your goals? I’ve found that many professionals are vague when it comes to setting their business blog goals. These are the goals of content marketing , whether with a website or a blog.
Writing on the Web
DECEMBER 12, 2011
Undoubtedly, you could learn how to write more effectively for the web. You must husband them for the crucial tasks of operating your core business. It’s hard to keep up your blog. Perhaps you don’t mind – or even enjoy – updating your blog. Who will upkeep your blog? How to Write a Content Marketing Blog Post.
Writing on the Web
JUNE 19, 2013
The Search Engine Optimization landscape has changed dramatically over the last couple of years. One of the side-effects of these changes has been the fact that many low-cost SEO tactics have lost their effectiveness and power. Aim your energies at quality blogs. Conduct Competitive Link Analysis Using Free Tools.
Writing on the Web
FEBRUARY 7, 2011
Undoubtedly, you could learn how to write more effectively for the web. You must husband them for the crucial tasks of operating your core business. It’s hard to keep up your blog. Perhaps you don’t mind – or even enjoy – updating your blog. Who will upkeep your blog? Blog this on Blogger. But why bother?
Writing on the Web
DECEMBER 12, 2012
Should my business website focus on keywords and getting search engine results ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” Search engines will not know which page to rank for what keywords.
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