Remove effective help satisfaction search-engine
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How Small Businesses Can Use Real-Time Case Studies to Acquire New Clients

Webbiquity

His blog’s search engine ranking improves by 15%. Think about it: if the above paragraph did not mention anything about Ned’s search engine ranking and ROI, would you still feel “compelled” to read it? Effective user acquisition strategy is the new Holy Grail for all small business owners and marketers.

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My Business Website: Content for Customers… or SEO?

Writing on the Web

Should my business website focus on keywords and getting search engine results ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” Search engines will not know which page to rank for what keywords.

SEO 100
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Six Ways to Search-Optimize a Blog

Webbiquity

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Furthermore, some of these are virtually worthless for search (e.g. Fresh content. Clean code.

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Report: Blogs Are An Important Part Of The Marketing Mix

Marketing Insider Group

For the self-employed, blogging is a means to attract new business and new clients to their business, whereas “hobbyists&# are simply looking for “personal satisfaction.&# Blogs help deliver information from the company to the consumer. Look for my notes on that shortly.

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Content SEO

Online Marketing Institute

Longer sales cycles due to more complex products and services and business purchasing processes often require more information. The content used to educate buyers of B2B products and services can be a very valuable asset when it comes to content optimization and acquiring leads via organic search. How many off site? Sub domain?

SEO 40
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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. By ‘we” I mean my 17-year old daughter who helped me a ton with the research. 63% of businesses do not have a recorded policy on content.

Stats 271
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Top 10 Digital Marketing Books to Read for 2020

Martech Advisor

We have compiled a list of the top ten books related to the various aspects of digital marketing to help you do that. Digital marketing consists of channels such as search engine optimization (SEO), content marketing, email marketing, digital advertising, social media marketing, and web analytics. Digital Marketing For Dummies.