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Business Blogging: Boosting Your Financial Institution's Organic Traffic

SmartBug Media

Is business blogging a part of your financial institution’s marketing strategy? If the answer is no, keep reading to learn how blogging can help drive traffic to your website. The History of Blogging. The concept of blogging was introduced in 1994, when a college student wanted to publish his writing online.

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How Do You Write a Good B2C Blog Post?

ClearVoice

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. Improve your search engine optimization (SEO) results. But how exactly do you write a great (or even good) B2C blog post? Decision stage.

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Should You Be Blogging For Enterprise Customers? Yes, Here's Why.

Hubspot

For instance, if the reason for starting your blog is to increase the number of enterprise leads you earn, all of your content should support this goal. Having a clear purpose will also help you fill in some of the blanks for the rest of your blogging strategy, like distribution and topic research. Determine your persona.

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The Ultimate Guide to B2B Marketing in 2019

Hubspot

Effective marketing is difficult to get right. The biggest determinant of effective marketing, however, is your audience. If you’re not properly targeting your buyer persona, your promotions and advertisements will likely fall on deaf ears. HubSpot’s customers are other businesses, not individual consumers.

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Are Blogs Dead in 2021? We Asked 10 Marketing Experts

Hubspot

within the same five-year span, podcasts have risen in popularity and surpassed blogs in searches. However, marketers still consider blogging a top marketing channel. At Foundation, blogging with intent has helped us generate millions of dollars in the pipeline for both us and our clients," says Simmonds. "At

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How Content Accelerates Lead Generation

Brandpoint

They’re certainly an important part of the sales and lead-generation process but, at best, the effectiveness of cold calling has been stagnant over the last five years, according to sales and marketing expert, Toby Marshall. for valuable information, which could be an eBook, template or other helpful guides. You can gate it.

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How To Make a Vlog [Step by Step]

Hubspot

But then, vlogging evolved into what we know it as today: a sustainable income source for influencers and an effective content marketing tool for brands. Starting with your audience: Does vlogging align with your user persona? So, start by reviewing your persona and ensuring this venture is a worthy investment.