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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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How Content Accelerates Lead Generation

Brandpoint

They’re certainly an important part of the sales and lead-generation process but, at best, the effectiveness of cold calling has been stagnant over the last five years, according to sales and marketing expert, Toby Marshall. for valuable information, which could be an eBook, template or other helpful guides.

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9 Lead Generation Mistakes Marketers Need to Stop Making

Hubspot

Need help diagnosing your website's lead gen issues? The folks at IMPACT Branding & Design are providing expert website critiques live at this year's INBOUND event with the help of special guests like Marcus Sheridan and HubSpot's Luke Summerfield. 9 Lead Generation Mistakes Marketers Need to Stop Making.

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5 Major Challenges Marketers Face (And How to Solve Them)

Hubspot

Well, it means there’s always room to optimize the various components of your strategy and turn your marketing into an even more effective revenue generator. To help you figure out where your greatest potential for improvement lies, HubSpot has created a super quick 3-question quiz called “What’s Your Biggest Marketing Opportunity?”

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Well, we thought it was time to create a blog post that could serve as a holistic marketing glossary -- one that not only defines each term, but also offers some helpful resources in case you want to learn about them in more depth. 6) Blogging. An individual or group of people usually maintains a blog. 1) A/B Testing.