Writing on the Web

FEBRUARY 7, 2011

Undoubtedly, you could learn how to write more effectively for the web. You must husband them for the crucial tasks of operating your core business. It’s hard to keep up your blog. Perhaps you don’t mind – or even enjoy – updating your blog. Who will upkeep your blog? Blog this on Blogger. But why bother?

Business Blogging 100

Business Blogging Business Blogger Digg 100

NuSpark Consulting

OCTOBER 28, 2011

Give me some reasons how a blog on my site can contribute to lead generation and business growth”. Because Google and other search engines place so much emphasis on frequency and quality content, committing to the creation and regular delivery of a blog is one of the best ways to raise your position in organic search.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. Improve your search engine optimization (SEO) results. But how exactly do you write a great (or even good) B2C blog post? Decision stage.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Webbiquity

APRIL 10, 2018

But how can B2B marketers most effectively achieve those results? And communicate the business benefits? Within the next two years, 49% say an increased business focus on lead quality (rather than volume) will help them improve on their ability to deliver on marketing objectives. Or at least, not important yet?

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Webbiquity

MARCH 30, 2015

At the core of any successful blog is valuable content—helping readers solve a problem, increase their knowledge, work more effectively. But text alone isn’t enough; to really make a blog stand out, it needs to include compelling images as well. But a 1000-word blog post with a great picture to go with it?

Best Practices 100

Best Practices Copyright Domain High Quality Lead 100

SmartBug Media

JANUARY 23, 2019

This action keeps search engines like Google busy. In fact, Google processes more than 336 million search queries in just one hour. That’s a lot of people looking for help. So how do you attract people looking for help relevant to your business? What’s an example of this in action?

Marketing & Strategy 83

Marketing & Strategy Content Landing Pages Education 83

Directive Agency

FEBRUARY 4, 2022

Content is a valuable resource and can repeatedly add value across platforms if managed, optimized, repurposed, and updated effectively. Content audits can help you improve your site’s reach with effective SEO for SaaS. Specifically, it can help: Learn and Discover new Marketing Channels.

Work Management 52

Work Management Marketing & Strategy Marketing Management SERP 52

Webbiquity

FEBRUARY 25, 2016

His blog’s search engine ranking improves by 15%. Think about it: if the above paragraph did not mention anything about Ned’s search engine ranking and ROI, would you still feel “compelled” to read it? Effective user acquisition strategy is the new Holy Grail for all small business owners and marketers.

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

Biznology

APRIL 7, 2016

The offense of marketing automation takes the shape of content marketing campaigns that help you build a sales funnel. This will help you adapt more effective marketing campaigns. Last year Google reported more searches on mobile than desktop in 10 countries, including Japan and the United States. Business Blog.

Marketing Websites 80

Marketing Websites Top of Funnel Business Digital Marketing Funnels 80

Hubspot

JUNE 16, 2020

For instance, if the reason for starting your blog is to increase the number of enterprise leads you earn, all of your content should support this goal. Having a clear purpose will also help you fill in some of the blanks for the rest of your blogging strategy, like distribution and topic research. Conduct keyword research.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Convince & Convert

AUGUST 20, 2013

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? What are the most effective ways to get blog posts read? Purchasing Google or Facebook advertising to drive awareness.

SEO 159

SEO Keywords RSS Adwords 159

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Furthermore, some of these are virtually worthless for search (e.g. Fresh content. Social media.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Webbiquity

OCTOBER 18, 2016

To be sure, a thoughtfully written business blog can generate leads (and sales). In my consulting days, I attracted new clients through this blog, and I worked with companies that generated some pretty respectable lead gen and conversion rate figures through blogging. It helps earn high-quality links to your blog.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

QuanticMind

JULY 10, 2019

Google’s mobile search has a new look. They have rolled out a mobile search redesign with a black ad label replacing the previous green ad label. Search results for “Visit San Francisco” taken on 6/6/19 on both mobile and desktop. If you take out your phone and do a search on Google you can see it for yourself.

Paid Search Agency 40

Paid Search Agency Mobile Advertising SEM Guidelines 40

Go Beyond SEO

DECEMBER 20, 2018

One of the most effective ways to build your practice is to have the right digital marketing strategy. After all, 85% of people hit the internet when they’re looking for local businesses, so a strong online presence goes a long way. For a more effective and revenue-boosting strategy, check out these law firm marketing tips.

Planning 79

Planning Social Media Marketing & Strategy SEO 79

Go Beyond SEO

JULY 27, 2018

One third of all potential clients start their search online, so you need to make sure your website is easy to find, up-to-date, and mobile ready. 57 percent of users say they won’t recommend a business with a poorly designed mobile site. Nowadays, many people start their searches on their smartphone. Lawyer Video Marketing.

Budget Programs 84

Budget Programs Work Management Planning Marketing Management 84

Albacross

MARCH 19, 2019

The internet has created the most effective commerce model in history. With the knowledge of how to get traffic to a website and market effectively online, you can be within reach of people who are actually searching for your products or business model. Start a Blog. Social Networking.

Lead Generation 58

Lead Generation Lead Ranking Sales Qualified Leads Lead Scoring 58

Go Beyond SEO

DECEMBER 20, 2018

One of the most effective ways to build your practice is to have the right digital marketing strategy. After all, 85% of people hit the internet when they’re looking for local businesses, so a strong online presence goes a long way. For a more effective and revenue-boosting strategy, check out these law firm marketing tips.

Planning 68

Planning Social Media Marketing & Strategy SEO 68

SnapApp

AUGUST 22, 2017

In a way, brochures were an indicator of legitimacy for brands – but their effectiveness was difficult to gauge at best. . Needless to say, this wasn’t a highly effective marketing tool for the brand. In 1998, Google was officially introduced as a search engine, but back then it wasn’t the go-to search tool we know it as today.

Content Marketing 90

Content Marketing Advertising Agencies Television marketing Paid Search Agency 90

The Lead Agency

NOVEMBER 11, 2019

When you’re already working to maintain your own business blog, the thought of spending time writing articles for another one can seem overwhelming. The following are some of the reasons that guest posting is such an effective strategy, and one that you should definitely consider including in your digital marketing campaigns.

SEO 48

SEO High Quality Lead Marketing Budget Advertising Agencies 48

Webbiquity

JUNE 25, 2012

Blogging: for any new business blog, traffic typically starts out modest but grows over time. One reason is that reader subscriptions (when via email or RSS feed) tend to grow over time as the blog establishes its voice and readership. The major search engines also seem to give blogs more respect over time.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Go Beyond SEO

JULY 27, 2018

One third of all potential clients start their search online, so you need to make sure your website is easy to find, up-to-date, and mobile ready. 57 percent of users say they won’t recommend a business with a poorly designed mobile site. Nowadays, many people start their searches on their smartphone. Lawyer Video Marketing.

Budget Programs 68

Budget Programs Work Management Planning Marketing Management 68

Webbiquity

FEBRUARY 8, 2011

Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Increased search engine visibility, targeted traffic and enhanced brand image are just a few of the benefits of business blogging. So what’s next for B2B blogging?

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Webbiquity

JANUARY 22, 2014

The post was widely misinterpreted to mean “stop doing guest blogging,” as even Matt acknowledged in a later addition to his original post: “I’m not trying to throw the baby out with the bath water. There are still many good reasons to do some guest blogging (exposure, branding, increased reach, community, etc.).

PageRank 100

PageRank Link Building Lead Scoring Lead Ranking 100

Hubspot

JANUARY 20, 2021

But then, vlogging evolved into what we know it as today: a sustainable income source for influencers and an effective content marketing tool for brands. To get your answer, head to YouTube, put your keywords in the search bar and go through the videos on the results page. So, how do you start vlogging? We’ll cover that and more here.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Valasys

MAY 7, 2020

Many of us have heard the hoax “Guest Blogging is dead” so many times. While this concept was prophesized back in the year 2014 by Matt Cutt, Former Head of Web Spam at Google, the fact remains far from today’s reality.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Go Beyond SEO

JULY 27, 2018

One third of all potential clients start their search online, so you need to make sure your website is easy to find, up-to-date, and mobile ready. 57 percent of users say they won’t recommend a business with a poorly designed mobile site. Nowadays, many people start their searches on their smartphone. Lawyer Video Marketing.

Budget Programs 60

Budget Programs Work Management Planning Marketing Management 60

Hubspot

NOVEMBER 23, 2011

You just wrote an awesome blog post. It's well researched, it will help your audience, and the tone is spot on. No matter how remarkable the content of that blog article is, there are still countless things that could be wrong with your post. You're (probably) not business blogging just for fun. Maybe some leads?

Business Blogging 28

Business Blogging PageRank Business Tagging 28

Hubspot

FEBRUARY 23, 2021

In all fairness, this question surrounding blogs is not without reason. Google Trends shows that in the last five years, the interest in blogs has steadily declined worldwide. within the same five-year span, podcasts have risen in popularity and surpassed blogs in searches. Image Source. In the U.S. Image Source.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Writing on the Web

SEPTEMBER 26, 2012

Then determine which ones are more likely not only to read your blog’s content, but also share it with others. Share your posts on Facebook , Twitter , Google +, and the many other popular Internet gathering places. Enlist services like StumbleUpon, Tumblr, and Reddit to help spread your message. Use social media.

Traffic 100

Traffic Blogger RSS Opinions 100

Hubspot

DECEMBER 29, 2011

You've been reading up on search engine optimization, and have started applying the best practices to your website. You even opened up a company Facebook page and Twitter account, though your venture into Google+ is still tenuous. This blog post (how meta is that?) Is blogging really effective?

Business Blogging 28

Business Blogging Stats Business Inbound Marketing 28

Webbiquity

FEBRUARY 9, 2021

How can businesses use blogging effectively to increase online visibility and build relationships with their target audiences? To answer that, the team at Designhill put 15 questions to four blogging pros. If blogging will be part of your strategy, get started now! The second-best time is today.

Paid Content 294

Paid Content Traffic Lead Ranking Blogger 294

Atomic Reach

JANUARY 3, 2019

According to Content Marketing Institute , content marketing receives 3 times the leads per dollar spent when compared to paid search. Currently, among other initiatives, Pulizzi fundraises for the Orange Effect Foundation. Mark Schaefer - Speaker, Business Consultant, Author. Find him on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

PureB2B

JUNE 13, 2017

As a customer, you’ve seen online ads, search engine rankings, social media, and hundreds of different content marketing formats. It facilitates the increased adoption of various marketing automation software, allowing brands to grow more cost-effectively. Google Analytics is probably the most used analytics tool.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

ClearVoice

MAY 26, 2022

Stuck on content ideas for your business? Do they need help using your product or service? Are they unsure about how to handle a problem that your business addresses? Are they searching for solutions just like what you sell? Maybe most of your business comes from referrals. Improve customer trust in your business.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52