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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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7 Fatal Business Blogging Mistakes (And Easy Fixes!)

Hubspot

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Mistake (And Why It Hurts): Your blog is published on its own domain, separate from your company’s main website.

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10 Common Business Blogging Questions Answered

Hubspot

When creating calls-to-action, use active voice and verbs that convey educational offers. ” Also, as Dan mentioned in his research, the most linked-to words in blogs include “recent,” “insights” and “answers. What are some blogs that do it right? View the Science of Blogging!

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The Ultimate Inbound Marketing Glossary

SmartBug Media

I remember my first marketing job like it was yesterday. My boss, the marketing director at the time, asked me: “Do you know what inbound marketing is?”. I knew marketing was about branding, sharing product information, and understanding consumer psychology. My boss told me about inbound versus outbound marketing.

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Top 16 SaaS Bloggers: Best Business Blogs You Can Learn From

Single Grain

Only the most strategic and versatile SaaS companies are able to survive the unpredictable ups and downs of the software as a service market. Educate yourself. As a marketing (and SEO, specifically) expert, he helps companies like Amazon and NBC grow their revenue. His posts on the blog are outstanding. 4) Alex Turnbull.

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13 Types of Product Content Sales Needs to Close More Deals

Hubspot

As inbound marketers, we create a lo- hot of content. It fuels our whole marketing strategy, after all! But when you think about all the different types of content a marketer creates, that which helps to attract website traffic and convert visitors into leads tends to get the most attention. 3) Product Blog Content.

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The Business Blogger's Ultimate Guide to Mastering Lead Generation

Hubspot

Your blog is, without a doubt, one of the most powerful inbound marketing tools at your disposal. 8 Lead Gen Opportunities for Your Business Blog. On Your Blog's Homepage. For HubSpot's blog, we've found that banner CTAs that stand out from the rest of the page tend to perform the best.