Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. Blog this on Blogger. Share this on del.icio.us.

Rules 100

Rules Content Digg Press 100

Webbiquity

MAY 4, 2010

One of the primary reasons most blogs are abandoned is that it takes time to build an audience. How can you avoid that fate and build an audience more quickly? Use social bookmarking. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Share this on Technorati.

RSS 100

RSS Digg Tagging Blogger 100

Writing on the Web

JULY 27, 2010

Of course, I have to point people to my consulting services if they want me to spend time doing a good analysis and provide specific solutions. I can almost predict where the low traffic problems come from based on looking at a lot of blogs over the last five years. The blog you save may be your own! Blog this on Blogger.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

SEPTEMBER 7, 2010

Will your business fall in the water if you don’t? Remember, your target audience determines where you should be and how you spend your time. If your target audience spends their day on Twitter, then that’s where you should be engaging with them. This will tell you where you should be spending your time.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

Hubspot

OCTOBER 19, 2010

Spend 40% on Blogging / Content Creation. Each time you publish a blog post you are increasing the indexed page volume of your site and the ability to rank for important keywords. Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger.

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

Online Marketing Institute

NOVEMBER 7, 2010

At the same time, prospects are increasingly spending more time searching for relevant content. It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information. Brands are increasingly competing to get their content noticed. Other stuff?

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Webbiquity

JANUARY 8, 2010

Certainly you can promote your company and product in your blog, but this should be more in the form of sponsorship than selling language. The Marketing Eye blog once recommended an 80/20 rule for content; spend 80% of your words sharing knowledge, and 20% on promotion. Avoid being derivative. Share this on del.icio.us.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

Hubspot

JANUARY 2, 2013

Evaluate what's working, and what's not, so you can spend your time and dollars more wisely? The first place I always start when evaluating a business' marketing is figuring out where the heck all their site traffic, leads, and customers come from. You know how we're always on your case to measure your marketing? 4) Email Marketing.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Convince & Convert

MARCH 23, 2010

Most blogs aren’t visually aggressive enough in the promotion of RSS, and very few do a good job at emphasizing the opportunity to subscribe via email (as 40% of C&C subscribers do). Spend some time tractor beaming your current visitors and watch that recurring visits stat rise. You see where I'm going here.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Webbiquity

JULY 26, 2010

B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). What Works ( Vendor Government PR Trends Spending Release ). 7 Reasons Every Business Needs to be on Twitter , February 10, 2010. Business Blogging.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

AUGUST 30, 2010

Okay, so you understand the benefits of business blogs , and you’re ready to make the commitment to developing and maintaining a blog for the long haul. The next question is: where should I put the blog? There are five common options: Free hosting on a blogging platform site. by SEO Inc Blog.

CMS Development 100

CMS Development Enterprise Management Marketing Websites Domain 100

Online Marketing Institute

MARCH 24, 2011

Josh Chan, an online marketing specialist at Chromatix design admits that his company’s blog underestimated the commitment. “Trying to come up with valuable content even just once a day means someone in your small business has to spend at least 30 minutes to an hour preparing and posting it,&# he says. Great post.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

B2B Marketing Zone Posts

AUGUST 3, 2010

Even though they spend plenty of money on television advertising, Geico doesn’t need to spend much money at all for this incredibly effective commercial which is one of a series that are similarly effective. Checklist: How to Start a Business Blog , July 23, 2010. Mayflower Marionette Gets It All Wrong. Tweet This!

Ning 40

Ning Paid Content Facebook Sales Management 40

Webbiquity

MAY 14, 2013

Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. more here in 30 of the best business blogging guides and resources of the past year.

Resources 100

Resources Tips Blogger Social Media 100