Webbiquity

JUNE 23, 2010

Though the ultimate objective of either a website or blog is ultimately to drive increased sales, the two platforms have fundamentally distinct characteristics. Here are six key differences between business blogs and websites. Blog: frequently updated content. Website: static content. Other than a few select areas (e.g.,

Enterprise Management 100

Enterprise Management Marketing Websites Marketing Management Tools 100

Writing on the Web

JUNE 29, 2010

“I’ve got a local business, I use Yellow Pages.&#. Others may have put up a crappy 1-4 page website and then wondered why it doesn’t bring in leads. And these people are all smart professionals, they’re not idiots, they’re all busy and profitable. lead generation. Blog this on Blogger.

Ning 100

Ning Business Digg Buzz 100

Webbiquity

MAY 4, 2010

If you’ve never had a guest post published, it’s extremely unlikely you’ll get your writing to appear on an A-list blog like TechCrunch or Mashable , but—as evidenced by the fact that both do publish guest posts—it is possible to work one’s way up to that level. Submit your blog to AllTop. Post this on Diigo.

RSS 100

RSS Digg Tagging Blogger 100

Writing on the Web

APRIL 13, 2011

I’m leading a free webinar next Wednesday April 20 at 5 p.m. ET on content marketing for coaches and other small business professionals. We’re going to discuss articles, e-newsletters, blogging, videos, and why your marketing may not be working. Blog this on Blogger. Who is your audience? Email this via Gmail.

Rules 100

Rules Content Digg Press 100

Webbiquity

FEBRUARY 9, 2010

When asked which objectives they planned to target and measure, 88% of “strategic&# social media marketers (those who have reached the highest level of social media marketing maturity) answered “increase website traffic&# while 75% said “lead generation.&# Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

Social Media 100

Social Media Social Marketing Marketing & Strategy Marketing Strategy 100

Webbiquity

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Among the many reasons for the popularity of WordPress : it’s affordable, search engine-friendly, reasonably easy to use, and extensible through an incredible array of plugins.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Writing on the Web

NOVEMBER 4, 2010

Give traffic to get traffic – if you build it, they won’t come, but if you lead the way, they just might. Blog this on Blogger. Related posts: The REAL Reason I Love Blogging. Business Blogging: Blast Past the Blunders. The Real Problem: What NOT to Write About… Blog or Newsletter? Tweet This!

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Webbiquity

NOVEMBER 21, 2011

Over the last decade, business blogs have gone from being a novelty to a leading-edge practice to an essential element for any company seeking to optimize its presence on the web. Why are so many companies now embracing blogging? Why are so many companies now embracing blogging?

Business Blogging 100

Business Blogging CMS Development Work Management Marketing Management 100

Hubspot

OCTOBER 19, 2010

You are also creating great link bait and engaging with your subscribers, customers, potential leads, industry professionals, etc. Helpful Links: Learn more about why every business should blog and learn a few Business Blogging Lessons From Google's Chief Blogger. Helpful Link: Want More Leads?

Marketing Mix 28

Marketing Mix Inbound Marketing Allocation Work Management 28

Online Marketing Institute

NOVEMBER 7, 2010

You will be navigating your prospects through this sea of content by leading them to the most relevant important information. It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information. Consider Netconcepts. Other stuff?

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Webbiquity

JANUARY 8, 2010

Blogs written like extended brochures (in promotional language) don’t get read. A blog is rather, a place to share useful content. Two to three posts weekly is decent frequency for a business blog, with Monday and Tuesday posts generally drawing the best traffic. They’re boring. Avoid being derivative.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

JANUARY 2, 2013

The first place I always start when evaluating a business' marketing is figuring out where the heck all their site traffic, leads, and customers come from. It's important to keep this curveball in mind when evaluating organic search as a traffic and lead generation source. But now, that is all changing. 2) Referrals.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

LeadSquared

JULY 28, 2015

A Contact Form Plugin: A well-set blog and good blog posts would definitely be rewarded with quality traffic. However, once the traffic starts coming in, you need to make sure that you do not miss out an opportunity to turn those visitors into leads. Get started now, and start setting up your blog. Happy Blogging!

Business Blogging 40

Business Blogging CMS Development Digg Domain 40

Online Marketing Institute

MARCH 24, 2011

In fact, for most businesses, it will be an utter waste of precious selling time that will not meet your expectations. Cutting corners or half-assing this exercise will do nothing more than lead you to produce advertorial dribble. Or is it the amount of business (leads/sales) the blog can create for the small business?

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Convince & Convert

MARCH 4, 2010

Blogging for Commerce Related to the first, but commerce-oriented blogs are more interested in conversion events than in traffic generation. Funneling traffic from the blog to some other Web destination (typically a corporate site or lead form) is the prime objective. Mark, you're spot on!

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Webbiquity

JULY 12, 2010

Recent surveys have shown that while businesses are embracing social media in droves, many are doing so without any real strategy in place. Yet developing such a strategy can be challenging; where does one start? Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Tweet This!

Social Media 100

Social Media Media B2B Thought Leadership Marketing & Strategy 100

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

AUGUST 30, 2010

Okay, so you understand the benefits of business blogs , and you’re ready to make the commitment to developing and maintaining a blog for the long haul. The next question is: where should I put the blog? There are five common options: Free hosting on a blogging platform site. by SEO Inc Blog.

CMS Development 100

CMS Development Enterprise Management Marketing Websites Domain 100

Online Marketing Institute

MARCH 24, 2011

Instead of just getting subscribers, I’m getting more inquiries and leads for what I sell.&# Failure to Link Links should be an integral component of anything that calls itself a blog. Guha suggests setting a minimum number of links for each blog post to get in the habit of linking out. Great post.

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Convince & Convert

JUNE 15, 2010

Companies should follow, not lead, their customers across the social Web. If you have a contact us form, an online lead generation form, an email newsletter sign-up, or a shopping cart, why are you still only asking for name, address, and email address? Because there really is no benefit in beating your customers to the punch.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

B2B Marketing Zone Posts

NOVEMBER 2, 2010

3 Cool Lead Conversion Testing Tools , October 19, 2010 Stop Guessing.Start Testing. In lead generation marketing our goal is to get visitors to take action. With over 30 clients running their appointment setting programs through us, having volumes of accurate contact names is essential to our business. It scored 8.6.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

AUGUST 3, 2010

- Marketing Interactions , July 11, 2010 As the business environment becomes more interactive and “social,&# content must follow step and become more experiential. Content is not just about an email send, or a blog post, or a white paper, or a Tweet. Yes, corporate blogs are an excellent resource for Lead generation.

Ning 40

Ning Paid Content Facebook Sales Management 40

WebMarketCentral

JUNE 10, 2008

Not every blog has one, though I would highly recommend it. The blog subhead helps establish the personality of your blog. For example, my blog subhead includes the text "B2B lead generation and marketing, Web 2.0 That's rambling and unfocused—so it matches my blog perfectly.

Blogger 20

Blogger SEO Web 2.0 RSS 20

Webbiquity

MAY 14, 2013

Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. more here in 30 of the best business blogging guides and resources of the past year.

Resources 100

Resources Tips Blogger Social Media 100