differences industry 
Webbiquity
FEBRUARY 9, 2010
Among the key findings from the report: Despite the lingering economic malaise, companies across virtually all industries plan to increase budgets for social media marketing in 2010. What is critical for marketers to understand is that buyers are talking about two distinctly different sets of products and services here.
Hubspot
NOVEMBER 7, 2012
But when you think about all the different types of content a marketer creates, that which helps to attract website traffic and convert visitors into leads tends to get the most attention. We bucket these two types of content together because they usually fall under the responsibility of a company's product marketer(s) to create.
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Online Marketing Institute
NOVEMBER 7, 2010
Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Â Pure content creation is demanding.
Hubspot
JULY 9, 2012
Still, according to The State of Inbound Marketing in 2012 , 57 percent of companies acquired a customer from their business blog last year. So let's see if we can't speed up this whole blogging thing so you can get more posts written in less time. Certain industries (e.g., Pretty impressive, eh? Let's do it.
Online Marketing Institute
JUNE 30, 2009
Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? Submit guest post ideas to rburnes[at]hubspot[dot]com. They seek and value data and logic, not warm fuzzies.
Hubspot
APRIL 26, 2013
When it comes to the role of business blogging in inbound marketing, there''s no question that it fits quite nicely into the ''Attract'' stage of the methodology. Not only can your blog help you bring in qualified visitors that you can convert into leads; it can also be a powerful lead nurturing tool. 1) Implement Smart CTAs.
B2B Marketing Zone Posts
DECEMBER 1, 2010
Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. There is now a Product and Services tab that lets you feature everything about your company and what you sell.
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