Webbiquity

JUNE 30, 2010

Though blogging provides significant business benefits (e.g. increasing a firm’s credibility and visibility in search), developing a blog isn’t the right move for every organization. The web is littered with abandoned blogs; according to Technorati , only 7.4 Share this on LinkedIn. Share this on Mixx.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

FEBRUARY 23, 2010

How can you develop a steady stream of new topic ideas to write about on your blog? Attract more blog traffic? Which highly successful blogs should you emulate, and what can you learn from them? What common blogging mistakes should you avoid? 5 outstanding corporate blogs by iMedia Connection. Tweet This!

Business Blogging 100

Business Blogging Tips Business Best Practices 100

PureB2B

MAY 18, 2016

Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Why You Should Blog for Your Business. Blogging can help you generate leads. Business Blogging Tips. Key Learnings.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. However, you can do it too with some help. Please leave your comments below.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

NuSpark Consulting

OCTOBER 28, 2011

People prefer to buy from businesses that seem active online and produce helpful, quality content—not just sales messages. That being said, blogging once a month won’t help you all that much. Offering helpful, regular content via a blog doesn’t have to be a giant obstacle. Blogs Help You Get Found.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Writing on the Web

JUNE 19, 2013

Aim your energies at quality blogs. This will help you to develop referral traffic, cultivate thought leadership, and garner authoritative and quality links. Simply put, content curation involves: a) Researching and putting together top blogs on a subject. Conduct Competitive Link Analysis Using Free Tools.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

LeadSquared

APRIL 5, 2013

Self-hosted WordPress.org is the best blogging platform in our book. It is easily the most popular platform for business blogging and not without a reason. Built for hosting blogs. There is an enormous community of developers, enabling rich features on your blog. Free Developer Hosting.

Business Blogging 52

Business Blogging Best Practices Blogger Business 52

Webbiquity

APRIL 11, 2023

Image credit: Nguyen Dang Hoang Nhu on Unsplash AI can also be used—carefully—to help create more content for your blog and social media. While AI still won’t take your marketing job , it can help you be more productive. Content Curation The first way AI can help generate content is by curating existing content.

Marketing AI 313

Marketing AI Curation Content SERP 313

Sharpspring

NOVEMBER 10, 2022

But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. Clearly understand your primary reason for starting a business blog in the first place.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Anything Goes Marketing

JULY 15, 2006

In addition, ensure that you have a few topics lined up for your exec to help them out. An executive assistant or someone from marketing can help gather ideas on topics to write about. If someone in marketing says "I want to blog" make sure you set similar guidelines. Technorati tags: business blogs , GM , Emarketer

Business Blogging 100

Business Blogging Emarketing Business Blogger 100

Content Standard

DECEMBER 14, 2023

Including over 12 years at Autodesk, his experience spans business strategy and marketing, with an emphasis on product marketing, go-to-market strategy, campaign development, and breakthrough content. For one-to-many scenarios, a programmatic content development approach is utilized, emphasizing both inbound and outbound marketing.

Top of Funnel 91

Top of Funnel Enterprise Management Account Based Marketing Marketing & Strategy 91

Hubspot

DECEMBER 1, 2011

This is an excerpt from HubSpot's ebook, " An Introduction to Business Blogging." Download the complete ebook for more marketing tips about business blogging. Business blogging without measuring results is a complete waste of time. Visits are the count of people who actually read your blog content.

Business Blogging 28

Business Blogging Business RSS Eye-Tracking 28

Webbiquity

APRIL 30, 2019

Although business blogging is now widespread— 66% of all marketers and 75% of B2B marketers use blogs in their social media content—not all business bloggers are getting the results they’d like to see. If you’d like to increase the impact of your company blog, these insights from recent research can help.

Business Blogging 244

Business Blogging Enterprise Management Work Management Marketing Management 244

Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Mistake (And Why It Hurts): Your blog is published on its own domain, separate from your company’s main website.

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Webbiquity

OCTOBER 22, 2020

Taking measures such as building connections and encouraging friends and associates to endorse skills can help confirm your credibility. Too many businesses make the mistake of creating product-focused websites that can come off as cold and impersonal. Much like a blog, a YouTube channel can be used to offer advice.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Marketing Insider Group

FEBRUARY 23, 2021

Case studies help you build a story around your customers, products, and services. In 2020, 87% of consumers read local business reviews online. Creating deep connections with people will help them remember you better. Describe the outcomes your offering helped the client achieve. Start with an attention-grabbing title.

Case Studies 283

Case Studies Case Study Studies Top of Funnel 283

Hubspot

DECEMBER 10, 2010

Your blog provides the perfect opportunity for building inbound links—sharing insights about your industry prompts people to refer to your expertise from their sites and social media profiles. Also, covering certain people and organizations in your posts will help you develop relationships with them.

Business Blogging 28

Business Blogging Allocation Business Webinar Metrics 28

Hubspot

DECEMBER 20, 2012

Lucky for you, this is where our new blog editorial calendar template comes in handy! This free template is designed to keep you on track as you develop awesome content that your prospects, customers, and fans will fall in love with. First and foremost, accountability is the foundation to business blogging success.

Template 28

Template Business Blogging Planning Buyer Personas 28

ClearVoice

APRIL 21, 2022

Business blogs are a vital tool for any company looking to improve its online presence. Not only does a blog improve your search engine optimization, but it can also showcase your expertise, hone your brand identity, build customer relationships, and offer a space to create shareable content. Showcase your expertise.

Business Blogging 98

Business Blogging Business Paid Search Agency Lead Scoring 98

SendX

DECEMBER 28, 2020

CRM tool is designed to help you manage and improve the relationship between you and your customers. All geared towards helping you make a marketing decision for every customer you come across. CRM focuses on helping you manage the relationship with your customers - both current and prospective.

Work Management 195

Work Management Marketing Management CRM Email Marketing 195

ClickZ

JUNE 15, 2023

Too many ecommerce brands start a blog for no reason by copying competitors. The common strategy, “If they have a blog, so should we,” is doomed to failure. And most brands struggle with developing a successful blogging strategy. Ecommerce blogs often exist as islands.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

nDash

JULY 21, 2022

With social media gaining popularity, some think blogs are an outdated marketing tactic. However, blogs are still a critical part of content development. Forbes lists eight reasons businesses should still use a blog, pointing out how it helps drive traffic to your website from SEO keywords and ranking on Google.

Lead Ranking 52

Lead Ranking Lead Scoring Trust Marketing Template 52

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Webbiquity

MAY 6, 2020

It helps foster brand growth and loyalty. Here’s how blogging helps build customer engagement. Blogging enables you to showcase your knowledge and become an authority in your subject of expertise. Apart from sharing information, Google also uses local blogs to engage with regional customers.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

Webbiquity

AUGUST 22, 2017

Use photos of your employees and customers, to show the people behind your company: who they are, what they do, how people like working at your company, and how your business helps customers. Publishing a series of blog posts around interviews of industry experts and influencers. Build your own online platform. Be consistent.

Ad Building 273

Ad Building Brand Identity Branding Enterprise Management 273

Single Grain

DECEMBER 29, 2020

There are a number of incredible SaaS bloggers who not only write for business owners, entrepreneurs and startups, but who are business owners, entrepreneurs and startups. Blogs can offer exceptional insight because the best SaaS bloggers have their own successful businesses and want to help others achieve that same milestone.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Writing on the Web

AUGUST 26, 2014

If you’re a coach, consultant, or service professional , say a doctor, therapist, lawyer, financial adviser, or health expert, you need to create content that will help your clients. You need to become a trusted resource for insights, and a go-to curator of tips and information to be helpful to people who are interested.

Rules 100

Rules Custom Publishing Curation Small Business Marketing 100

ClearVoice

MAY 26, 2022

Stuck on content ideas for your business? Do they need help using your product or service? Are they unsure about how to handle a problem that your business addresses? Putting yourself in your target customers’ shoes is one of the easiest was to generate ideas for your blog. 97% more inbound links.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

Writing on the Web

FEBRUARY 20, 2015

The importance of using a LinkedIn blog is that it will add dimension and help in building a well-documented profile. According to Business 2 Community , in-depth content works best, don’t hesitate to write very detailed and specific posts about your industry.

Linkedin 100

Linkedin Ideal Customer Profiles Social Media Consulting 100

Writing on the Web

MAY 29, 2013

You already know that, “ Content is King ” on the Internet, but great content is what helps you build a community of loyal blog readers who buy from you. Your goal should be to engage blog readers with the highest quality content you can muster, with absolutely no fluff. 4 Common Blog Writing Stumbling Blocks.

Content 100

Content RSS Opinions Business Blogging 100

Adobe Experience Cloud Blog

SEPTEMBER 24, 2018

This is where a business blog can help. In fact, there are many great reasons why businesses should add a blog to their website, and the following 10 reasons are some of the best. . Blogs Can Establish Companies as an Authority in Their Field. Adding fresh content each week can help to keep rankings high.

Paid Search Agency 134

Paid Search Agency Ads Marketing Websites Lead Scoring 134

Webbiquity

JANUARY 8, 2019

As business buyers get more challenging to reach—thanks to email filters, ad blockers, and caller ID—influencer marketing is becoming more popular as a way to break through the clutter and connect with these hard-to-reach buyers. Done wrong, it can seriously damage both your personal and brand reputation. This is a bad idea.

Outreach 235

Outreach Autoresponders Blogger Marketing Proposals 235

Directive Agency

FEBRUARY 4, 2022

As a result, providing excellent content is a delicate gesture that demonstrates a willingness to assist readers and, as a result, draws them to your site, helping rather than interfering with their journey and motivating them to engage with you. Content audits can help you improve your site’s reach with effective SEO for SaaS.

Work Management 52

Work Management Marketing & Strategy Marketing Management SERP 52

Writing on the Web

OCTOBER 30, 2014

Knowing and communicating your back story – the background about the why and who of your business – is especially important in service businesses where people hire you to help them solve a problem. I can help. The clients on his list loved “his” newsletter, and he got many responses. What do you think?

Personalization 100

Personalization Storytelling Thought Leadership Newsletter 100

Webbiquity

APRIL 10, 2018

But which developments are real and imminent, and which are hype? Within the next two years, 49% say an increased business focus on lead quality (rather than volume) will help them improve on their ability to deliver on marketing objectives. 12: Business Blogging Turns 20 This Year (Plus 12 More Stellar Stats and Facts). #13:

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Navigate the Channel

JULY 23, 2021

If a property owner, developer, or project manager is searching the internet for a general contractor, there’s a good chance they had a need. Make sure your blog posts focus on their pain points and provide some sort of solution to the challenge they’re facing. Add Photos to Your Blog Posts. That’s okay!

Paid Search Agency 65

Paid Search Agency Companies Work Management Marketing Management 65