Hubspot

FEBRUARY 23, 2016

This is especially true for those marketers who are just starting to ramp up their business blogging efforts and don't have much bandwidth. And after some thoughtful strategizing and hard work, they were able to start a new blog and increase the traffic to that blog by 2,512.5% Why start there?

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Hubspot

JUNE 16, 2020

For example, if you are writing for enterprise audiences, how are you framing that content to achieve your goals? If you're writing for the professional who is part of a large organization, how does your blog cater to their needs? Many marketers agree — blogging is an important part of their content strategy.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Directive Agency

MAY 24, 2017

Sometimes creating content is easier said than done. Business owners and bloggers get busy, and it’s all too easy to leave a blog idle for a few weeks or even months. When this happens, your business can suffer. When a site is idle for too long, customers can lose interest, and site traffic can drop.

Planning 40

Planning Marketing Plans B2B Marketing Ad Building 40

Hubspot

OCTOBER 17, 2011

To truly increase their presence (especially their search presence ) on the web, they have to create and deliver content. The best way of doing this is by creating and maintaining a blog. For most businesses, this is about where the line of intelligent internet marketing stops. Get a blog. Need a better web presence?

Business Blogging 28

Business Blogging Business Paid Search Agency Click Rate 28

Hubspot

MARCH 28, 2019

So it’s enough of a benefit to simply be notified when these works of art are published: However, most business blogs can’t compete on that standard (it’s wildly time consuming and expensive to produce content like that). Essentially, it’s a piece of premium content you can use to entice someone to sign up for your list.

Lead Scoring 101

Lead Scoring Lead Ranking Tools Leads 101

Hubspot

JANUARY 20, 2021

But then, vlogging evolved into what we know it as today: a sustainable income source for influencers and an effective content marketing tool for brands. Check out your competition – How many brands are currently creating the content you’d like to produce? Develop a content strategy. So, how do you start vlogging?

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Hubspot

NOVEMBER 29, 2018

If you are a photographer or want to display your artwork, these simple photography themes will allow you to share your content in a way that looks nice, organized, and doesn’t detract from your work. Lastly, Luisa is SEO-optimized to help you organically attract more traffic and visitors. Newspaper template. Lightweight theme.

Best Practices 76

Best Practices Enterprise Management Blogger Display 76

Buffer

MAY 4, 2022

A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation. Another benefit of blogging is your posts are “owned content,” meaning you have complete freedom to create your blog as you please without relying on third parties.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Webbiquity

MAY 4, 2010

the graph below compares the last three months of traffic on the WebMarketCentral blog, which after four and a half years had built up a sizable and consistent following, to the first three months after launch of the Webbiquity blog. Blog Traffic After Launch - Webbiquity vs. Blog Traffic After Launch - Webbiquity vs. WMC.

RSS 100

RSS Digg Tagging Blogger 100

Webbiquity

OCTOBER 19, 2012

From carrying out ideas and choosing a domain name to selecting a design and comparing web hosts on a site like webhostingchoice.com , the steps for publishing a blog should be carefully considered and taken to avoid poor aesthetics or a unreliable CMS program. Identify the type of blog that you want to create. Build Your Blog.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Online Marketing Institute

MAY 18, 2010

Longer sales cycles due to more complex products and services and business purchasing processes often require more information. The content used to educate buyers of B2B products and services can be a very valuable asset when it comes to content optimization and acquiring leads via organic search. How many off site?

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Webbiquity

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. The English is broken but the list of free template sources, like Wp Mojo , eBlog Templates and ThemeLab is excellent. WordPress Themes and Plugins. 20 Excellent Free WordPress 3.0

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Hubspot

APRIL 5, 2018

Last, if your audience is active on Google+, it may be smart to add the Google +1 share button to your website -- particularly to articles on your blog. Google uses social signals as a ranking factor, so making it easy for your website visitors to share your content on Google+ can help your content rank better in search.

Google 78

Google Adsense Tools Doubleclick 78

Hubspot

APRIL 28, 2014

Once in a while I''ll hear from someone who''s sold on the value of business blogging, starts doing it, and then doesn''t see any results. This isn''t because they''re looking for overnight results -- they''ve probably waited 3-6 months, but they still aren''t seeing a meaningful quantity of traffic and leads come through.

Thought Leadership 28

Thought Leadership Lead Gen Allocation Top of Funnel 28

Hubspot

SEPTEMBER 27, 2013

If you’re having trouble figuring out where to start with inbound, I''ll give you a hint: Content is never a bad choice. Start by scrolling through The Treasure Chest of Remarkable Content. Start now with this customizable template for buyer personas. Lesson 2: Developing a Content Strategy. Lesson 3: Business Blogging.

Landing Pages 28

Landing Pages Planning Inbound Marketing High Quality Lead 28

Hubspot

MARCH 10, 2014

According to our Marketing Benchmarks From 7,000 Businesses report, the average company will see a 45% growth in traffic when increasing total blog articles from 11-20 to 21-50 articles. In other words, the more content you create, the better your blogging results -- and building up to that amount of content takes time.

Paid Search Agency 28

Paid Search Agency Blogger Hubspot Lead Scoring 28

Marketing Insider Group

OCTOBER 11, 2021

There’s a lot that goes into launching and maintaining a successful blog — strategic content, SEO, CMS systems, social media, image selection, article promotion, and more. In this article, I want to show you how to design your company blog for success. Add the Blog to Main Navigation. Let’s dive in. Quick Takeaways.

Paid Search Agency 289

Paid Search Agency Companies RSS Ad Frequency 289

Hubspot

JULY 14, 2011

This is a guest blog post by Leo Widrich, co-founder of Buffer , a Twitter publishing application. He writes Twitter Tips every week on his blog. In order to get my startup off the ground, blogging and guest blogging was one of my most effective tactics I used to build traffic. Image credit: stressedtechnician.

Blogger 28

Blogger Template Startups Twitter 28

Webbiquity

JUNE 29, 2016

When it comes to search engine optimization and conversion rates, content marketing is an absolute necessity. Unfortunately, if you don’t have a dedicated team of writers, you might struggle with producing high-quality content consistently. Many companies leverage the power of their employees to produce content on a regular basis.

Tips 170

Tips Work Management Marketing Management Conversion Rate 170

Hubspot

SEPTEMBER 15, 2011

Used effectively, Twitter can help you promote your content, provide helpful customer service, generate leads and customers, and much more. Consider creating custom templates for your company that your employees can use for their personal Twitter accounts as well. Add Twitter sharing buttons to your content.

Paid Content 28

Paid Content Twitter Work Management Paid Search Agency 28

Optinmonster

AUGUST 23, 2023

Most business blogs prefer WordPress.org. The basic blog hosting service is free, but you can buy premium services like: a custom domain name, additional storage, and more. It integrates with various Google services, such as Google AdSense for monetization and Google Analytics for tracking blog traffic.

Marketing Management 52

Marketing Management Budget Programs Blogger Best Practices 52

SmartBug Media

NOVEMBER 18, 2022

Getting a business’s name out there is important, but I hadn’t realized there were legitimate philosophies behind marketing—especially digital marketing. She explained inbound marketing is a methodology , all about serving the right content to the right person at the right time. The foundation of inbound marketing is content.

Inbound Marketing 98

Inbound Marketing Top of Funnel Lead Ranking Sales Qualified Leads 98

KoMarketing Associates

MAY 2, 2017

Livestream reports that 81 percent of internet views reported viewing more content in 2016 than the year previous, and 67 million Americans reported that they listen to podcasts monthly, which is an increase of 14 percent in one year, according to Edison Research and reported on by Convince and Convert.

B2B Marketing 141

B2B Marketing Work Management Marketing Management B2B 141

Moz

MAY 6, 2019

Did you find a blog post on the search engine result page that attracted your attention? Did you find the content on the page helpful? If you answered “yes” to all of these questions, then the author who wrote this piece of content did their job very well: They created a piece of content that fulfilled your intent.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

Hubspot

MARCH 16, 2016

Business blogging "best practices" instruct bloggers to include a relevant call-to-action at the bottom of every blog post. This is nothing groundbreaking -- it's how you convert visitors to your blog into valuable inbound leads for your business. Putting Anchor Text CTAs to the Test.

Hubspot 28

Hubspot Lead Scoring Lead Ranking Generation 28

Hubspot

OCTOBER 28, 2016

For many businesses, the key to making sales is to first generate leads. Leads are valuable because they're the people who have indicated organic interest in your content and your business by giving you their information in some way, whether it's by filling out a form to download an ebook, completing an online survey, or something else.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Lead Generation Sales Qualified Leads 28

Single Grain

OCTOBER 16, 2019

I know what you're thinking: What business owner has the time to build a blog from scratch? It doesn't matter if you're a one-person-band or the CEO of an international company, the thought of creating a business blog is a daunting prospect. 3 Benefits of Business Blogging. The answer is yes. Absolutely.

Business Blogging 73

Business Blogging Linkbait Business Marketing Budget 73

Hubspot

AUGUST 25, 2014

Use this free template as a guide to help you set your SMART goals. Even if you''ve been focusing on traditional tactics, c hances are you already have content and resources to fuel your inbound efforts. Mistake #4: Trying to do inbound without a blog. New blog posts are also new opportunities to generate more leads.

Inbound Marketing 28

Inbound Marketing Clickthrough Top of Funnel Paid Search Agency 28

Hubspot

OCTOBER 21, 2014

What does being in a "content rut" mean to you? Perhaps the words "content rut" remind of those times you find yourself with writer''s block and can''t think of fresh topic ideas. (We''ve Or maybe it makes you think of those days or weeks -- or even (shudder) months when your content seems to be falling kind of flat. 4) Courses.

Landing Pages 28

Landing Pages Lead Gen Leads Lead 28

Single Grain

SEPTEMBER 11, 2019

This post on pillar content has been updated for 2019 and beyond. It’s no secret that publishing blog posts or articles on your business website is a great way to both build the content needed to enhance your site’s SEO strategy and to connect with your audience on a more personal level. What Is Pillar Content?

Paid Content 111

Paid Content Top of Funnel Lead Scoring Lead Ranking 111

Hubspot

SEPTEMBER 17, 2018

For most videos, the more simple and raw it is, the more authentic the content seems … and that’s what really matters to your audience. 2016 saw a surge in the popularity of video as a content marketing format. In short, 2018 has transformed video from a singular marketing tactic to an entire business strategy. But, don’t fret.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

Hubspot

JANUARY 13, 2014

You probably know what content marketing is by now, but do you know all those little nitty gritty terms you need to know to be fluent in content marketing speak? Having the ability to move quickly in the world of content creation is a necessity for inbound marketers. (And And trust me, there will be failures.). Buyer Persona.

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

CoSchedule

FEBRUARY 27, 2023

Whether you’re starting a new blog or you’re in the marketing trenches day in and day out, inspiration can be hard to come by. Learning from other successful blog examples can help you create a content strategy of your own. That’s where these templates come in. Download Now Marketing & Business Blog Examples 1.

Creativity 98

Creativity Examples Work Management Marketing Management 98

Hubspot

AUGUST 26, 2013

With so much emphasis on quality content these days (and rightfully so!), it''s easy to forget about some of the other things that make an effective blog tick. But let me tell you -- building a successful business blog isn''t just about creating content. Include Text-Based CTAs Within Blog Copy.

Leads 28

Leads Lead Marketing Qualified Leads Top of Funnel 28

Hubspot

NOVEMBER 13, 2012

Although we typically share similar goals, some marketers are stuck on lead generation , while others are having trouble converting leads into customers, and some just aren’t generating the traffic to their site they need in the first place. 1) Generating Awareness and Driving Traffic. Do you have a business blog?

Work Management 28

Work Management Marketing Management Top of Funnel Buyer Personas 28

Hubspot

JANUARY 3, 2013

So you want to maximize the conversion potential of your business blog, eh? Your blog can be a powerhouse when it comes to lead generation and reconversion, but you have to know how to use it. ebook vs. webinar vs. kit vs. template, etc.) Does your blog audience generally prefer certain formats of offers over others?

Top of Funnel 28

Top of Funnel Clickthrough Sales Cycle Marketing Funnels 28