Writing on the Web

JULY 23, 2014

And, you can get a 10% discount on annual subscriptions with Content for Coaches , if you order before Thursday, July 31, 2014. If you’re interested, go to Content for Coaches Summer Sale, here. This is a special opportunity to save money on new subscriptions for quality leadership content.

Marketing Management 100

Marketing Management Service Newsletter Content 100

ClearVoice

JUNE 24, 2021

In 2021, content marketing continues to dominate for one simple reason: Your audience doesn’t want the alternative. That’s why an overwhelming 90% of all companies and other organizations use content in their marketing plans, including 91% of B2B marketers and 86% of B2C marketers. That’s more than any other kind of content.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

BenchmarkONE

AUGUST 13, 2020

With help from their simple content marketing tips , you’ll be able to achieve a strong online presence and, over time, see similar site traffic. Are you ready to make your business easily accessible and get the credibility required to attract more potential customers? . Create and Distribute Relevant Content Pieces .

Paid Content 66

Paid Content Marketing & Strategy Marketing Strategy Tips 66

Writing on the Web

DECEMBER 12, 2012

Should my business website focus on keywords and getting search engine results ? Or quality content for customers ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” You need to make your keywords obvious.

SEO 100

SEO Marketing Websites Business Content 100

Hubspot

AUGUST 10, 2013

If you don''t know what business blogging is get an introduction here. If you''re getting writer''s block, this Mad Lib-style blogging template should help. (Or, If you still feel uneasy, give yourself a gutcheck against these 15 common business blogging mistakes. Ready to start writing? Cool, let''s go!

Business Blogging 28

Business Blogging Resources Business Template 28

Hubspot

MARCH 4, 2019

While no content marketing tool can replace a solid strategy and talented humans, having the right tech stack can certainly help you get the job done better, easier, and more efficiently. There are hundreds of content marketing tools available, some free or cheap and some very expensive. The 19 Best Content Marketing Tools in 2019.

Marketing Automation Services 77

Marketing Automation Services Budget Programs Work Management Tools 77

Hubspot

JUNE 20, 2013

I firmly believe that if you want to be a great writer, you should read amazing content by writers you admire. One of the blogs I really admire is the KISSmetrics blog -- it consistently features very well written and researched posts that make me think. Why doesn’t the inverted pyramid work for online marketing content?

Business Blogging 28

Business Blogging Business Lead Ranking Eye-Tracking 28

nDash

JULY 21, 2022

Technology advancements have made it an important part of any business model to maintain an online image to gain and retain new customers. That means producing a lot of content each week. And, that’s where blog outlines gain importance. However, blogs are still a critical part of content development.

Lead Ranking 52

Lead Ranking Lead Scoring Trust Marketing Template 52

Directive Agency

MAY 24, 2017

Sometimes creating content is easier said than done. Business owners and bloggers get busy, and it’s all too easy to leave a blog idle for a few weeks or even months. When this happens, your business can suffer. A worthy goal is to publish up to three posts a week: two blog articles and one evergreen source.

Planning 40

Planning Marketing Plans B2B Marketing Ad Building 40

Writing on the Web

AUGUST 1, 2012

Too busy to keep up with posting on your business blog? A very smart tactic for small business professionals is to invite guest bloggers. Guest blogging is wise but only if done appropriately. I’ll even spell it out for you as a template. Specifically I enjoyed your post for the busy business blogger.

Blogger 100

Blogger Sample Blast Campaigns Small Business Marketing 100

Hubspot

OCTOBER 17, 2011

To truly increase their presence (especially their search presence ) on the web, they have to create and deliver content. The best way of doing this is by creating and maintaining a blog. For most businesses, this is about where the line of intelligent internet marketing stops. Get a blog. Need a better web presence?

Business Blogging 28

Business Blogging Business Paid Search Agency Click Rate 28

Hubspot

NOVEMBER 2, 2018

Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create a unique and professional-looking website for their business, blog, portfolio, and more. Similar to the wide range of hosting providers available, there are also hundreds of themes and templates to choose from.

CMS Development 101

CMS Development Marketing Websites Godaddy Domain 101

Hubspot

MARCH 28, 2019

So it’s enough of a benefit to simply be notified when these works of art are published: However, most business blogs can’t compete on that standard (it’s wildly time consuming and expensive to produce content like that). Essentially, it’s a piece of premium content you can use to entice someone to sign up for your list.

Lead Scoring 101

Lead Scoring Lead Ranking Tools Leads 101

Hubspot

NOVEMBER 29, 2018

If you are a photographer or want to display your artwork, these simple photography themes will allow you to share your content in a way that looks nice, organized, and doesn’t detract from your work. Salient is a simple, multi-purpose theme that offers over 250 different templates you can use to customize your website.

Best Practices 76

Best Practices Enterprise Management Blogger Display 76

Hubspot

JANUARY 20, 2021

But then, vlogging evolved into what we know it as today: a sustainable income source for influencers and an effective content marketing tool for brands. Check out your competition – How many brands are currently creating the content you’d like to produce? Develop a content strategy. So, how do you start vlogging?

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Hubspot

NOVEMBER 11, 2020

(Aside from remarkable content, of course.). Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. And to learn more about adding social buttons to your blog, check out this post.).

Design 101

Design Examples Best Practices Microsite 101

Hubspot

MARCH 25, 2021

To help marketers answer the question above, we surveyed nearly 300 consumers using Lucid software to learn if reading company blog posts had ever led them to make purchases from that brand. Do Blog Posts Lead to Purchases? When we asked, "Have you ever purchased something from a company after reading a blog post from them?",

Purchase 101

Purchase Sales Qualified Leads Lead Scoring Lead Ranking 101

The Effective Marketer

JANUARY 17, 2012

My biggest takeaway is that there is so much more to blogging for profit than great content. Yep, content is King, but even kings have armies, a staff, and a whole bunch of other things in place to make sure everything works out. Blogging well is a feat all on its own. Know when to stop marketing.

Online Marketing 100

Online Marketing Planning Blogger Template 100

Buffer

MAY 4, 2022

A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation. Another benefit of blogging is your posts are “owned content,” meaning you have complete freedom to create your blog as you please without relying on third parties.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Webbiquity

APRIL 29, 2010

Which tactics and plugins provide the most powerful SEO boost for a WordPress blog? How can you make WordPress easier to use for non-technical content contributors? What plugins and techniques should you use to truly personalize your blog? Custom Wordpress blog design checklist and walkthrough by The Design Cubicle.

Tools 100

Tools Tips SIC Best Practices 100

Hubspot

JUNE 16, 2020

For example, if you are writing for enterprise audiences, how are you framing that content to achieve your goals? If you're writing for the professional who is part of a large organization, how does your blog cater to their needs? Many marketers agree — blogging is an important part of their content strategy.

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Writing on the Web

JUNE 23, 2010

Depending on the theme you’re using, it may be easy or very difficult to create a page template that hides the header, navigation menu and sidebar(s) for the handful of specialty pages you want to create. Blog or Website: Do You Use Wordpress as a Website? Landing Pages: Where to Publish Your Advertorial.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Webbiquity

OCTOBER 19, 2012

From carrying out ideas and choosing a domain name to selecting a design and comparing web hosts on a site like webhostingchoice.com , the steps for publishing a blog should be carefully considered and taken to avoid poor aesthetics or a unreliable CMS program. Identify the type of blog that you want to create. Build Your Blog.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

Hubspot

SEPTEMBER 8, 2013

While I certainly appreciate pontification about industry trends and inspirational thought leadership pieces at times, the content I truly find valuable is content that helps me do my job better. You have a great blog post, ebook, or webinar idea and know exactly what you want to talk about in the body of your content.

Hubspot 28

Hubspot Inbound Marketing Social Networks Blast Campaigns 28

Online Marketing Institute

MAY 18, 2010

Longer sales cycles due to more complex products and services and business purchasing processes often require more information. The content used to educate buyers of B2B products and services can be a very valuable asset when it comes to content optimization and acquiring leads via organic search. How many off site?

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Webbiquity

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. The English is broken but the list of free template sources, like Wp Mojo , eBlog Templates and ThemeLab is excellent. WordPress Themes and Plugins. 20 Excellent Free WordPress 3.0

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Hubspot

MAY 3, 2018

So why, oh why, does almost every marketer I talk to have a laundry list of excuses for why they can't consistently blog? Maybe because, unless you're one of the few people who actually like writing, business blogging kind of stinks. What Is a Blog? Blog Post: How to Create Detailed Buyer Personas for Your Business.

Template 101

Template CMS Development Domain Buyer Personas 101

Hubspot

MARCH 24, 2011

At HubSpot we constantly preach the concept that content is king. I think a lot of our followers take this the wrong way and assume that we are telling everyone to create content in a cookie-cutter manner. Creating remarkable content is crucial for any Inbound Marketing strategy, but there is no formula for success.

Bundling 28

Bundling Content Webinar Metrics Hubspot 28

Webbiquity

MAY 4, 2010

Add your blog name and link to company email signatures and include it in your corporate newsletter or marketing emails as well. Publicize the blog through offline channels. Include the URL on business cards, brochures, your corporate PowerPoint template, trade show booth signage, etc. SEO the blog. Use Twitter.

RSS 100

RSS Digg Tagging Blogger 100

PureB2B

OCTOBER 20, 2021

Developing a content marketing plan is not as simple as it may seem. Yes, knowing that you should be into content marketing is the first step. No matter how good it is, nobody will read your content if you aren’t offering something valuable, spreading it, and pushing it like crazy. An Overview Content Marketing.

Content Marketing 140

Content Marketing Tips Planning Work Management 140

Hubspot

SEPTEMBER 27, 2013

If you’re having trouble figuring out where to start with inbound, I''ll give you a hint: Content is never a bad choice. Start by scrolling through The Treasure Chest of Remarkable Content. Start now with this customizable template for buyer personas. Lesson 2: Developing a Content Strategy. Lesson 3: Business Blogging.

Landing Pages 28

Landing Pages Planning Inbound Marketing High Quality Lead 28

Hubspot

APRIL 30, 2018

So why, oh why, does almost every marketer I talk to have a laundry list of excuses for why they can't consistently blog? Maybe because, unless you're one of the few people who actually like writing, business blogging kind of stinks. Want to learn how to apply blogging and other forms of content marketing to your business?

Template 78

Template CMS Development Buyer Personas Lead Scoring 78

Hubspot

APRIL 5, 2018

Last, if your audience is active on Google+, it may be smart to add the Google +1 share button to your website -- particularly to articles on your blog. Google uses social signals as a ranking factor, so making it easy for your website visitors to share your content on Google+ can help your content rank better in search.

Google 78

Google Adsense Tools Doubleclick 78

Hubspot

DECEMBER 23, 2012

The original changes would have allowed Instagram to “share user content and your information” including data such as location, cookies, devices, and more with Facebook owned companies. The Business Blog Editorial Calendar Every Marketer Needs. Get your free template here. Will you use it in your marketing?

Privacy Policies 28

Privacy Policies Paid Content Privacy Mobile Advertising 28

Hubspot

APRIL 28, 2014

Once in a while I''ll hear from someone who''s sold on the value of business blogging, starts doing it, and then doesn''t see any results. Their blog is failing. These are the macro-level problems I always look at first when troubleshooting a failing blog. You''re using your blog as informal PR.

Thought Leadership 28

Thought Leadership Lead Gen Allocation Top of Funnel 28

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Read this blog post to learn more about the benefits of business blogging.).

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28