Webbiquity

MARCH 15, 2018

Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives. What is the right social media scheduling tool for your business? What are your goals from social media marketing? Different goals mean different requirements.

Social Media 323

Social Media Tools Media Work Management 323

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Biznology

APRIL 10, 2013

During last month’s webinar on how to use web analytics and search marketing , Rob Petersen, Mike Moran, and I talked about how offering sharable content to your customers boosts both traffic and search engine ranking. Here are 5 quick tips to help you create and curate sharable content for your customers.

Tips 80

Tips Curation Internet Marketing Content 80

Webbiquity

OCTOBER 18, 2016

The New York Times reported back in 2009 that 95% of blogs are abandoned, and there’s little evidence that state has changed much since then. Of course, a steady stream of crappy content won’t attract a large or loyal readership. But blogging success is impossible without regular posting. Quality matters.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. Know your customers.

Rules 100

Rules Content Digg Press 100

Hubspot

OCTOBER 14, 2010

There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. With the rise of inbound marketing, content has become front and center in the minds of marketers.

Curation 28

Curation Content Aggregators Inbound Marketing 28

Webbiquity

MARCH 30, 2015

At the core of any successful blog is valuable content—helping readers solve a problem, increase their knowledge, work more effectively. But text alone isn’t enough; to really make a blog stand out, it needs to include compelling images as well. As noted on the CyberChimps blog , “a picture is worth a thousand words.

Best Practices 100

Best Practices Copyright Domain High Quality Lead 100

Industrial Marketing Today

DECEMBER 22, 2010

In keeping with that spirit, here are my five most popular industrial marketing blog posts from 2010. from my Google Analytics, the number of inbound links received, retweets and other social sharing. Marketing Automation vs. Inbound Marketing. Inbound Marketing. Source: Marketing Sherpa/ KnowledgeStorm).

Top of Funnel 60

Top of Funnel B2B Thought Leadership Marketing Analytics Tools Curation 60

Hubspot

MARCH 31, 2011

Chapman, author of Content Rules , joins us for another episode of Inbound Now ! is the founder of DigitalDads.com, a marketing consultant and frequently speaks at industry events on the topic of content marketing. In the show we talk about: Why producing content for your market is more important than ever.

Curation 28

Curation Business Content Inbound Marketing 28

Hubspot

MAY 23, 2013

Lately, the whole marketing community is abuzz about content. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it''s becoming increasingly difficult to stand out from the barrage of content out there -- a lot of which is, well.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

ClearVoice

JUNE 14, 2022

Before the internet, there were some huge barriers to entry for anyone who wanted to publish content. But does that mean there are no standards—or at least guidelines—that help people create quality content? Especially if you’re creating B2B content intended to strengthen your brand, conversions, and sales. Definitely not.

Conversion 52

Conversion B2B Top of Funnel B2B Sales 52

PureB2B

AUGUST 21, 2016

You need to stick to your content schedule and publish quality material like clockwork. Though time-consuming, churning out valuable content is a fool-proof way to ensure that your quality score remains high. Syndicating your content is one of the many ways to boost your reputation and enhance your visibility.

Tips 48

Tips Content Cable Thought Leadership 48

Webbiquity

JANUARY 9, 2024

Everyone wants their content to bring them hundreds of visitors quickly. Unfortunately, few types of content do. Peers are likely to be more active in promoting your content Reach out to them asking to provide a quote. Example Here’s mine: 25 Actionable Ideas to Smartly Re-Use Your Old Content (+ ChatGPT Prompts for Each Idea!)

Traffic 204

Traffic Peer-to-peer Linkbait Customer Surveys 204

Writing on the Web

APRIL 3, 2013

Google might like longer and more informative pieces, but quality is still king. Make your blog readable, and watch it become even more of a success. About our guest author: This post was written by Rob Reeve at Bright Local who are market leaders in bringing local SEO tools to businesses. Photo: Wikimedia Commons ).

Curation 100

Curation SEO Keywords Social Media 100

Marketing Insider Group

SEPTEMBER 21, 2020

Companies that practice blogging get 97% more links to their websites. B2B marketers who blog get 67 percent more leads than those who don’t. I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors.

Top of Funnel 317

Top of Funnel Paid Search Agency Companies Marketing Automation Services 317

Hubspot

JANUARY 2, 2012

On last week's episode of The Marketing Update , the marketing tip of the week was special. It took into account all the marketing news throughout 2011 and boiled it down to one main takeaway: Create quality content. Facebook's Timeline Calls for More Content. Google News Standout Tag Features Quality Content.

Content 28

Content Tagging Hubspot Public Relations 28

Online Marketing Institute

AUGUST 31, 2011

PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

BuzzSumo

DECEMBER 17, 2020

The business of content marketing is the business of ideas. Blog post ideas, newsletter or ebook ideas, ideas for courses or whitepapers—we need them all. click_to_tweet tweet=”A reliable source of inspiration for multiple topics can make-or-break our content marketing.

Marketing & Strategy 145

Marketing & Strategy Marketing Strategy Content Marketing SMB 145

Hubspot

SEPTEMBER 27, 2013

After months of sunny weather and hopefully a little vacation (come on, you deserve it), getting back to the grind can be difficult, and finding inspiration to create killer marketing campaigns can be a challenge. Review where marketing has been as a whole and where your company has been. Lesson 3: Marketing Analytics 101.

Landing Pages 28

Landing Pages Planning Inbound Marketing High Quality Lead 28

Scoop.it

SEPTEMBER 11, 2018

Still haven’t started your business blogging efforts? Especially when you’re completely new to content marketing, it’s good to aim for frequent publishing as you want to fill up your blog with more than just a few pieces. Why blogging is worth your investment. No idea how or where to start?

Curation 67

Curation Content Paid Search Agency Custom Publishing 67

Hubspot

JANUARY 4, 2011

The fundamental principle behind inbound marketing success is that you need to create valuable content in order to generate leads. Asking your entire organization to get involved in the process of content creation eliminates the need for hiring an army of professional writers. Train Employees to Understand Content Creation.

Generation 28

Generation Leads Lead Marketing Qualified Leads 28

Hubspot

JULY 8, 2011

Here are several title examples of top-viewed blog posts we've written and the lessons you can learn from them: Title Tips From Top-Performing Blog Posts. 12 Quick Tips to Search Google Like an Expert " (196,462 Views to Date). To date, this is our top-performing blog post ever on the HubSpot blog.

Tips 28

Tips Stats Urgency Marketing Hubspot 28

Online Marketing Institute

MARCH 30, 2011

Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed. Rohit describes this position as: Someone whose job it is not to create more content , but to make sense of all the content that others are creating. Heres what they found.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

Hubspot

JANUARY 18, 2012

Well luckily, every business blogging challenge we've heard has a solution that you can implement immediately if you truly want to keep that New Year's blogging resolution. Set and enforce reasonable deadlines for blog submissions so both you and your employees stay accountable. I'm not a writer.".

Long Tail Marketing 28

Long Tail Marketing Work Management Cost per Lead RSS 28

Hubspot

MAY 3, 2018

You've probably heard how paramount blogging is to the success of your marketing. But it's important that you learn how to start a blog and write blog posts for it so that each article supports your business. The Curated Collection Post. Step 2: Create your blog domain. ugh, where do you even start?

Template 101

Template CMS Development Domain Buyer Personas 101

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

ClearVoice

JULY 12, 2022

Mention the term “blog,” and what might come to mind are personal musings on everything from fashion to relationships. But blogging has also become a crucial marketing and retention strategy for brands. According to Ahrefs , more than 600 million blogs are online, and 77 percent of all internet users read blog posts.

Thought Leadership 96

Thought Leadership Curation Comparison Adsense 96

Hubspot

APRIL 30, 2018

You've probably heard how paramount blogging is to the success of your marketing. But it's important that you learn how to write a blog post correctly. So why, oh why, does almost every marketer I talk to have a laundry list of excuses for why they can't consistently blog? The Curated Collection Post.

Template 78

Template CMS Development Buyer Personas Lead Scoring 78

Only B2B

FEBRUARY 9, 2018

So does your startup business. Especially, with your business blog! Blogging is one of the FASTEST ways of widening your online presence, increasing your industry authority and attracting leads. Oh yeah, let’s write about the trends or the latest apps which are creating a buzz in the market. It is that simple.

Startups 97

Startups Newsletter Custom Publishing Internet Marketing 97

Webbiquity

OCTOBER 31, 2017

Expert roundup blog posts have become a staple of influencer marketing and content marketing programs. After all, what’s a more appealing blog post title? Expert Advice on Building an Effective Content Marketing Campaign ) to more than 100 (such as 104 Digital Pros Share Their Top Christmas Marketing Tips ).

Opinions 224

Opinions PR Outreach Paid Search Agency 224

Single Grain

MARCH 18, 2020

As an SEO, you know that Google constantly changes. Google doesn’t reveal its algorithms. So a big part of the SEO industry involves figuring out what these updates are and revising best practices to take advantage of them in order to optimize a brand’s web presence and make sure they don’t incur penalties from Google.

Google 144

Google Guidelines Paid Search Agency Content 144

ClearVoice

OCTOBER 19, 2022

Using social media is a powerful strategy for B2B businesses. Because it allows businesses to create content that informs and engages their audience. This helps build trust between the business and the customer. Companies must learn what their audiences want to see and then add it to their social media content strategy.

Social Media 72

Social Media Media Marketing & Strategy B2B 72

Mailmunch

MARCH 30, 2021

That is the number of active blogs as of 2021, only set to increase in the upcoming years. Blogging is a great way to build an engaged audience, regardless of your business goals. If you are starting a new business, blogs can be a great way to build a potential customer base. Build a strong email campaign.

Marketing Websites 63

Marketing Websites Word of Mouth Budget Programs Blogger 63

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Webbiquity

JANUARY 27, 2014

Maintaining a company blog has numerous benefits for businesses of almost all shapes and sizes: blogging is an SEO best practice; it drives more website visitors lead conversions; it draws new visitors, expanding the reach of the company website; and it’s core element of a content marketing and online presence optimization strategy.

Business Blogging 100

Business Blogging Tips Blogger Best Practices 100

Biznology

AUGUST 16, 2017

Since this single goal unites nearly all businesses, many companies have turned their business blogs into publishing powerhouses. It’s a company that sells a software program that helps brands maximize their marketing efforts. Why should businesses become publishers? Visit the GoPro blog , for example.

CMS Development 128

CMS Development Business Blogging Top of Funnel Work Management 128

Webbiquity

FEBRUARY 11, 2014

” The general consensus is that the practice of SEO is becoming more strategic, less tactical; more content-driven, less technical. 'As ” The general consensus is that the practice of SEO is becoming more strategic, less tactical; more content-driven, less technical. A page-relevant unique meta description?

Tactics 100

Tactics SEO Tips Keywords 100