Writing on the Web

MARCH 28, 2012

Maintaining a business blog is time-consuming. As you establish your blog, define your goals to determine whether to keep it alive. Below are five common uses for feeding regular content into a business blog. Related posts: Business Blog Writing and Content Marketing: Come on, light my fire!

Business Blogging 100

Business Blogging Business Copywriting Sales Qualified Leads 100

Writing on the Web

APRIL 13, 2016

Because if you want to engage your business blog readers and grow your reader base, you need to use social media. We’ve been writing about the CAST system for effective blog content: C ontent (compelling). Buying followers and likes. Avoid posting irrelevant content that can lead to spam feeds.

Social Media 100

Social Media Blogger Media Ideal Customer Profiles 100

Writing on the Web

MARCH 13, 2013

Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. Yet the content on your website or blog is the key component of your content marketing strategy. In order to get the online results you deserve (leads: phones calls, emails, sales!)

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Writing on the Web

MAY 26, 2010

It may seem like a stretch… like building a bridge over a river and leading readers across. Dare I attempt a pun … like, how do you lead them Over the River Buy ? What’s the most important thing to remember when you’re writing for your business blog? I’m an affiliate.).

Trigger Marketing 100

Trigger Marketing Sales Qualified Leads Trust Marketing Tagging 100