Customer Experience Matrix

NOVEMBER 19, 2010

Given that Marketo’s list prices start at $2,000 per month for the smallest implementation of its full-featured edition, this is pretty firm evidence that the company has indeed been aggressively discounting its system – as competitors have long stated. The bad news is they have quite a way to go before they’re selling at full price.

Marketo 120

Marketo Enterprise Management Marketing Automation Services Marketing Management 120

Customer Experience Matrix

AUGUST 4, 2022

From a tech vendor perspective, uncertainties make it harder to raise new capital or increase prices, and we’ve begun to see some scattered industry layoffs as a result. Consumers themselves are feeling the pinch of inflation and higher interest rates today, and worry about a recession tomorrow.

Marketing AI 292

Marketing AI Work Management Marketing Management Paid Search Agency 292

Customer Experience Matrix

SEPTEMBER 20, 2011

These featured a flock of first-rate speakers who presented more useful information than I can jam into a single blog post. Let's face it: the reason most people buy there is price.) I spent three days last week at the Inbound Marketing Summit and Hubspot User Group in Boston. That said, here are highlights from my notes.

Inbound Marketing 120

Inbound Marketing Hubspot Burn Rate Marketing Management 120