Customer Experience Matrix

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BlueVenn Bundles Omnichannel Journey Management, Personalization, and Single Customer View

Customer Experience Matrix

Next year it will add display ad audiences and Facebook Custom Audiences. The messages can include different forms of dynamic content including recommendations, coupons, and banners. In addition to Web pages, BlueVenn can send batch and triggered emails, text messages, file transfers, and direct messages in Twitter and Facebook.

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V12 Launchpad Combines Prospect Database with Outbound Campaigns

Customer Experience Matrix

Since then, the company has added tools to help marketers make better use of this data, culminating in 2012 with Launchpad, which combined email and postal prospect lists, delivery services, display ads, and response analysis. Direct pricing starts at $50 per month for a bundle including 1,000 emails to V12-provided prospects.

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Marketo Conference: Small Changes, Big Picture

Customer Experience Matrix

Marketo wrapped up its three day Marketing Nation conference yesterday, having once more displayed its own marketing prowess by attracting national media attention (see here and here ) with an appearance by Hillary Clinton. This borders on integration of Web display with marketing automation, an extremely important trend.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

A dashboard lets users pick widgets to display selected information. sales enablement: systems to share marketing information with sales ( Genius , SalesFusion , LeadFormix , RightOn Interactive , Optify) distributed marketing: systems shared between central marketing organizations and local branches, dealers, distributors, sales agents, etc.

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Centrifuge Systems Offers Powerful, Flexible Link Analysis

Customer Experience Matrix

Users can refine their views by creating filters, derived values and bundles to combine selected items. Results can then be displayed from multiple perspectives including tables, link maps, charts (bar, line, pie, etc.), Links between data elements are also defined by dragging fields into place.

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