Sprout Social

NOVEMBER 21, 2016

We use tools like price-comparison apps and budget-prompted push notifications to help us shop better. Anchoring Bias: Set a High Price Point. If the lowest-priced Kindle was presented by itself, you would think that $79.99 is a high price for an e-reader. The anchoring bias shows up most often on a pricing page.

Facebook 103

Facebook Tips Lock-In Work Management 103

Convert

MAY 10, 2022

Shopify themes should make it easy for users to get from one page to the next, allow easy comparisons between products, and should provide access to product reviews. Pricing: Starts at $167 one-time payment. Pricing: $89 with 6 months support ($116.75 Pricing: Free. Keep it simple. Shoptimized TM. Ratings: 3.7 Ratings: 4.99

eCommerce 52

eCommerce Best Practices Click Rate Paid Search Agency 52

Convert

JANUARY 31, 2022

So, they decided to create a dedicated landing page for the campaign, drive traffic to it, and see how it performed in comparison to the website homepage. What you can learn from this: A free shipping incentive at a certain price minimum can improve the average order value. The website homepage ( Source ). Challenger ( source ).

Examples 52

Examples Landing Pages Click Rate Top of Funnel 52

Marketing Insider Group

JULY 1, 2020

They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. The Content Marketing Editor (Storyteller + Strategist). A lot of your technology is priced based on a monthly subscription or user-based fee.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363