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Chris Koch
APRIL 2, 2010
Image via Wikipedia. Social media offers some new ways for us to build emotional connections with customers by connecting them with other people and their stories. I may need to keep an eye on these guys in case they say something else that moves me. These guys are smart. Ever wonder why Sockington is so popular?
Chris Koch
NOVEMBER 11, 2011
Building a world of difference. Building tomorrow’s enterprise. Passion for building stronger businesses. Image via Wikipedia. Agility made possible. Applying thought. At the speed of ideas. Confidence in a connected world. Creating business impact. Cutting through complexity. Experience certainty. Freedom to care.
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Chris Koch
NOVEMBER 11, 2011
Building a world of difference. Building tomorrow’s enterprise. Passion for building stronger businesses. Image via Wikipedia. Agility made possible. Applying thought. At the speed of ideas. Confidence in a connected world. Creating business impact. Cutting through complexity. Experience certainty. Freedom to care.
Chris Koch
JULY 28, 2010
Image via Wikipedia. An interesting article this week, Brand Building, Beyond Marketing, essentially argues that the issue of brand has gotten beyond the control of marketing and is increasingly embodied in the actions of individual employees. Individuals can afford to play it safe if they want to build and keep their audiences.
Chris Koch
FEBRUARY 24, 2010
Image via Wikipedia. Social media is another channel—one of many—for making the connection and building the relationship with customers. I’ve been working with my colleagues at ITSMA on another survey on social media for B2B marketers that I hope you’ll take by going here. I resisted treating it as a standalone in the survey.
Chris Koch
JULY 16, 2010
Image via Wikipedia. I’m guessing this is one of the reasons that bad books sometimes make great movies; the director has that much more freedom to create that waking dream for him or herself and then build it for the rest of us.
Chris Koch
DECEMBER 16, 2011
Image via Wikipedia. The dead guy(s) who used to build them or the president? In 1975, New York City was a real s—thole (I should know, I was a teenager growing up in the area at the time—yes, I’m that old). Dangerous, dirty, rundown, corrupt, without a trace of its current chicness and style, and, most significantly, broke.
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