Remove build relationship trust work

Paul Gillin

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Five Often-Overlooked Reasons Senior Executives Should Use Social Media

Paul Gillin

“I don’t have time to build my LinkedIn profile. We constantly seek connection points in all our interactions because they create a foundation for trust. He’s reinforcing a relationship that matters to his business. Compliments are one of the most powerful ways we had to support others and thereby earn their trust.

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IBM’s Beck: Social Business is About Enablement, Not Control

Paul Gillin

It’s basically using social stuff to do work stuff,” he said. They hang out where customers hang out, build relationships and help them become part of our family,” he said. The tools help build trusted relationships.”.

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The Power of B2B Communities

Paul Gillin

Spiceworks builds the community into every facet of its operations, even asking members to vote on proposed new features. In the process, it has learned much about what makes communities work. That’s actually how it works in real life, too. Their technical questions are now routinely answered within minutes.

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Attack of the Customers: The Pampers Dry Max Crisis

Paul Gillin

The company was well aware that the entire Pampers franchise depended upon customer trust. Building on early charges that P&G had failed to adequately disclose changes in the product, members began complaining of leakage and flimsy construction. Becoming a trusted voice requires an investment of time, people and money.”.

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The Appeal of B2B Social Networks

Paul Gillin

When people create friend relationships, they exchange information that is not visible to others and they form persistent connections based upon trust. That’s actually how it works in real life, too. Prior to the introduction of personal profiles, it was difficult for participants in online networks to build visibility.