SmartBug Media

FEBRUARY 11, 2021

Whether you are just getting started with HubSpot (as your first CRM platform), or you’re migrating from your current marketing automation platform into HubSpot, there are four defined phases that will help you run a smooth setup. Keep in mind that HubSpot does not provide SSL certificates for domains that exceed 64 characters.

Hubspot 105

Hubspot Planning CMS Development Marketing Automation Services 105

Hubspot

APRIL 12, 2021

I also spent a lot of time watching videos on YouTube , letting the autoplay feature take me down a rabbit hole of videos covering all kinds of topics. So, what should marketers expect on YouTube in 2021? YouTube data from July 2019 to July 2020 shows a 215% increase in daily uploads for content with "self-care" in the title.

Youtube 96

Youtube Trends Tips Keywords 96

Hubspot

MARCH 5, 2021

Did you know that the first video published on YouTube was only 18-seconds long ? Now, following a five-month beta test -- as well as the success of TikTok , Instagram Reels , and other viral video platforms -- YouTube will soon roll out a global short-form video feature of its own. When You Can Access YouTube Shorts.

Youtube 101

Youtube Planning Viral Marketing Paid Search Agency 101

Hubspot

DECEMBER 6, 2019

Regardless of how influencer marketing works, it doesn’t always look like what you scroll past on Instagram or YouTube. In fact, here at HubSpot, we’ve adopted a pretty unique approach to influencer marketing, and it’s yielded some amazing results — and relationships. How HubSpot Uses Influencer Marketing.

Hubspot 83

Hubspot Ad Building Work Management Paid Search Agency 83

Confessions of a B2B Marketer

NOVEMBER 22, 2023

Guillaume Moubeche on LinkedIn Guillaume Moubeche's YouTube Channel Guillaume Moubeche's Newsletter Iempire's website Iemlist's website Iemwarm's website Iemcal's website Check out our awesome sponsor, Fame , they start and grow the world's most profitable B2B podcasts Confessions of a B2B Marketer is handcrafted by our friends over at: fame.so

Spending 52

Spending Personalization Brand Identity Branding 52

SmartBug Media

APRIL 1, 2020

On the hunt for the best website-building software to develop your online presence? To help you find the right tool, we've collected five excellent website building tools that can help you launch everything from a blog to a business website to an e-commerce store—and more. Best Website-Building Software.

Work Management 134

Work Management Budget Programs CMS Development Marketing Management 134

Zoominfo

DECEMBER 13, 2018

Although Google is widely known as both a professional and personal resource, YouTube—a Google subsidiary—is seen mostly as a personal resource and has yet to earn the same reputation with business audiences. Now, on to the ultimate guide to the YouTube channels producing the best sales content today. Go check it out!

Youtube 100

Youtube Advertising Channels B2B Thought Leadership Work Management 100

Marketing Insider Group

JANUARY 24, 2022

So how can SaaS brands make their technical content exciting and build audience loyalty that ultimately translates to new business? Videos are a great way to make highly technical topics engaging while building a human connection with your audience. The Ahrefs YouTube channel has become a go-to resource for SEO professionals.

Paid Search Agency 325

Paid Search Agency Content Marketing Companies Case Study 325

Hubspot

APRIL 29, 2019

To help inspire your marketing team and kick-start your 2019 digital marketing strategy, we've cultivated a comprehensive list of digital marketing tips from marketers here at HubSpot. Ari Plaut, a Product Marketer at HubSpot, suggests: "Keep on top of the pulse of the customer, and hold yourself accountable to it. Know your customer.

Hubspot 101

Hubspot Tips Paid Search Agency Work Management 101

Hubspot

APRIL 10, 2019

Nowadays, almost every brand has a YouTube channel. Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. To help inspire you, we’ve put together a list of video ideas that HubSpot has experienced success with on our own YouTube channel. YouTube Video Ideas.

Youtube 76

Youtube Advertising Channels Video Marketing Word of Mouth 76

Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

Webbiquity

JUNE 21, 2022

For example, a customer might: Discover a product while browsing videos on YouTube. Image credit: HubSpot. Ultimately, having marketing campaigns on multiple channels will be vital to building trust and credibility with customers. Become a Brand Influencer on TikTok, Instagram, or YouTube.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Hubspot

APRIL 15, 2020

As a Program Coordinator on HubSpot's Recruiting Operations Team, I'm familiar with the struggles of creating a cohesive remote interview experience. But, as HubSpot continues to grow globally, I also know how important it is to create a scalable remote candidate interviewing process. Be human, and keep the personal touch.

Hubspot 88

Hubspot FAQ Transparency Video Marketing 88

Navigate the Channel

JULY 9, 2023

Build a Basic Structure in Five Easy Pieces Social media is no longer the new technology kid on the block, despite which outfit it wears (TikTok, Instagram, YouTube, et al.), If you’d rather be hit by a car than fill and follow an Excel sheet, choose another way to build your calendar. Microsoft even has directions.

Ad Building 65

Ad Building Tips Content Social Media 65

Hubspot

JANUARY 21, 2019

Starting a YouTube channel is a lot of work. To help inspire you, we found nine popular YouTube categories that you can start a channel about. Read on to learn why viewers love to engage with these types of YouTube videos, and start ideating your YouTube channel today. YouTube Channel Ideas. Comedy Sketches.

Youtube 94

Youtube Advertising Channels Word of Mouth Storytelling 94

Hubspot

OCTOBER 29, 2019

Below we'll review what an online presence is, and explore 16 effective ways to build your online presence. Build an email list. One of the top ways to build your online presence is to create and grow an email list. Additionally, off-site SEO also includes building credibility with backlinks. Master SEO. Create value.

CMS Development 100

CMS Development Ad Building Effectiveness Buyer Personas 100

Hubspot

MARCH 14, 2018

Every day, five billion YouTube videos are watched around the world. The average YouTube session by any one viewer is roughly 40 minutes, up 50% from the previous year, according to Omnicore. Well, YouTube isn't just for amateur filmmakers and people videotaping their zainy housepets anymore. How to Make Money on YouTube.

Youtube 77

Youtube Advertising Agencies Adwords Mobile Advertising 77

Marketing Insider Group

MAY 18, 2021

You might share employee-created content from a special page and ask employees to share it from their personal pages for the most impact. HubSpot, for example, has a dedicated page called HubSpot Life where they share user-generated content on their team members: Instagram. Sharing Content Marketing to Personal Profiles.

Content Marketing 276

Content Marketing Planning Webinar Metrics Content 276

Vidyard

JANUARY 7, 2020

Hubspot: The Event Invitation 7.3 It’s all about building hype and making your audience want to learn more. Whether you’re targeting YouTube, LinkedIn, Facebook, Instagram, promo videos should be short and sweet (30 seconds is ideal). How to Make a Promo Video 5.1 Set a Goal 5.2 Choose a Style 5.3 Produce It 6. Social Ads.

Video Marketing 102

Video Marketing Ad Building Top of Funnel Advertising Funnels 102

Contently

APRIL 19, 2021

In under a minute, I can watch enough content to produce a Ted Talk on why the pyramids were indubitably built by aliens, show you how to build a functional boat out of marshmallows, and recap 10 reasons that prove I am likely a hologram. So what do HubSpot and TikTok have in common? My TikTok feed is chaotic. Teach us (quickly).

Brand Identity 182

Brand Identity Branding B2B Paid Search Agency 182

Hubspot

MARCH 6, 2017

Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. The thing is, advertising on YouTube is very different from running a PPC or paid social campaign. What’s New With YouTube Advertising. The 2 Types of YouTube Video Ads.

Paid Content 101

Paid Content Youtube Advertising Agencies Advertisements 101

Webbiquity

AUGUST 18, 2020

Functionality includes attendee registration pages and management, email reminders and follow up, sponsor spaces, trivia and puzzle games, social media integration, presentation tracks, surveys, branding, real-time analytics, and integration with Eloqua, Marketo, Salesforce, Pardot, and HubSpot. Pricing: starts at $25,000. Communique.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Optinmonster

APRIL 4, 2024

Then, you’ll be able to find the option that’s best for your business and start building a winning email marketing strategy. If you’re growing your first email list or sending personalized emails to specific segments of your customer base, Brevo’s free tier can help you roll out your initial email marketing campaign.

Enterprise Management 64

Enterprise Management Email Marketing Marketing Automation Services Work Management 64

Hubspot

MAY 11, 2020

This is especially true in the context of distributed teams," says Meaghan Williams, HubSpot's Remote Work and Inclusion Program Manager. Essentially, this is why team building is important. Team building gives your team a greater sense of togetherness. But what does team building online look like? Remote MTV "Cribs".

Ad Building 101

Ad Building First-Mover Advantage Webinar Metrics Paper 101

Marketing Insider Group

APRIL 6, 2021

However, in today’s world, where we can utilize predictive analytics tools to create highly personalized experiences for customers, it’s critical to focus on delivering value over making a sale or focusing too much on cost. Focus on building value for customers over driving sales. Source: HubSpot. With content marketing.

Top of Funnel 336

Top of Funnel Work Management Marketing Management Content Marketing 336

SocialPilot

JANUARY 31, 2024

These personalities have a great online presence, and their audience strongly trusts them. HubSpot (#INBOUND2023) HubSpot is a leading B2B SaaS Customer Relationship Management (CRM) platform trusted by several agencies worldwide. HubSpot wants to gain more reach in the online and offline sales and marketing industry.

Case Study 90

Case Study Case Studies Work Management Studies 90

Hubspot

JUNE 17, 2019

It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. I saw an opportunity to engage and grow an audience for my company, Niche Site Project's YouTube channel , and decided to double down. The results exceeded my expectations for YouTube metrics.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Vidyard

JANUARY 7, 2020

HubSpot: The Event Invitation 6.3 It’s all about building hype and making your audience want to learn more. Whether you’re targeting YouTube , LinkedIn, Facebook , Instagram, promo videos should be short and sweet (30 seconds is ideal). If the goal is click-throughs, build as much curiosity as possible.

Video Marketing 65

Video Marketing Ad Building Top of Funnel Advertising Funnels 65

Navigate the Channel

JANUARY 8, 2024

These brief, intent-driven interactions represent critical opportunities for businesses to connect with their target audiences in a personalized and timely manner. Content must address consumers’ specific needs at each micro-moment, so personalization and understanding the consumer’s intent are key.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Hubspot

JULY 5, 2021

In middle school, my best friend and I used to have a show on YouTube where we performed a dare from our audience each week. If you're a HubSpot customer, you might already have access to HubSpot's video hosting, creation, and management tool. You can also see if a prospect has watched the video in HubSpot's tool.

Video Marketing 101

Video Marketing Best Practices Business Marketing Management 101

EveryoneSocial

AUGUST 2, 2022

And not only is it critical to understand, but it’s also necessary to know how to actually build it within your company. . Why is building brand affinity important? It builds stronger relationships with customers, employees, and general audiences that could one day become customers. What is Brand Affinity?

Ad Building 52

Ad Building Brand Identity Branding Word of Mouth 52

Heinz Marketing

MARCH 4, 2021

There are a handful of types of social media, which differ depending on who you ask, however, I like how Hubspot breaks it down. Blogging/Community Building is also important in B2B marketing however, most companies have a blog on their website and can instead use blogging platform as a means for content syndication, more on that later.

Paid Content 132

Paid Content Social Media Media B2B 132

Hubspot

JANUARY 17, 2018

YouTube announced yesterday that it has modified the eligibility requirements for its Partner Program (YPP), which will change the ways and ability Creators can monetize their content on the platform. What YouTube’s New Partner Program Requirements Mean for Marketers. Changes to the YouTube Partner Program.

Youtube 75

Youtube Advertising Agencies Adsense Planning 75

Hubspot

JUNE 22, 2017

Last year at Sundance, YouTube unveiled a new ad format to brands : the unskippable, six second "bumper" ad. Suffering through 15, 30, or even 60 second pre-roll ads prompted so many head shakes and back button clicks that eventually YouTube added a skip button to their ads in 2009. 1) YouTube. But you wouldn't want to anyway.

Paid Search Agency 76

Paid Search Agency Youtube Ads Advertising Agencies 76

Navigate the Channel

JANUARY 23, 2024

The Hubspot study, State of Video Marketing Report 2023 , is only one of the many indicators that video is beginning to take over digital marketing. This does not mean that you have to buy a six figure camera and build an AV addition to your headquarters to compete! Take your most vibrant, personal shot and place it as your thumbnail.

Cost 65

Cost Video Marketing Ads FAQ 65

Outgrow

SEPTEMBER 12, 2022

So, if you’re ever stuck or can’t find what you’re looking for, the 404 page can guide you in a personalized way! This triggers users to find out that Outgrow is an interactive content platform, where you can create personalized assessments, calculators, quizzes, recommendations, and widgets that build trust and help customers. .

Demand Generation Agencies 52

Demand Generation Agencies Demand Generation Demand Outgrow 52

The Marketing Blender

MARCH 22, 2024

It requires building strong relationships with potential business clients, understanding their specific needs and pain points, and tailoring marketing strategies to address those concerns effectively. They often listen to podcasts or YouTube videos. Understand their needs, pain points, and decision-making processes.

Paid Content 97

Paid Content Sales Management B2B Marketing Marketing Strategy 97