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Writing on the Web

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Business Newsletters: Is Your Newsletter Still Relevant?

Writing on the Web

When done well, a newsletter is very important for staying in touch with clients and prospects and a great way to build credibility and trust. The newsletter is an intimate way to stay in contact with clients and a non- threatening resource for potential clients to learn more about me and how my coaching can help meet their needs.”. “It

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I Just Googled Your Business Name: Do You Need to Improve Your SEO?

Writing on the Web

This may seem obvious, but like a call to a help desk, sometimes the most basic steps work. Submitting short articles to directories that demonstrate your knowledge helps in a number of ways: Drives targeted traffic to your blog or website. Builds your credibility with prospects looking for the type of services you provide.

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How a Product Funnel Makes Blogging Profitable

Writing on the Web

Building a product funnel on your blog is key to making all your hard work profitable. They are designed to build your reputation as an expert who can be trusted to deliver even when nothing is asked in return. If you haven’t yet, I hope you take advantage of these free content marketing resources.

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Small Business Content Marketing: When to Hire A Freelance Writer?

Writing on the Web

Either way, by working with a professional freelance writer , you’ll ensure that your site will be filled with well written, relevant and SEO optimized content that will help maximize the impact of your online presence. Once you’ve decided to hire a freelance writer, there are a number of sites and resources that can help you find candidates.

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Newsletters, Social Media, Blogs: What’s Best?

Writing on the Web

In a poll I did with professionals who publish a newsletter, people shared that they still send out regular e-newsletters, and told me why their subscribers like getting news: “It helps me stay connected and it provides me with thought provoking ideas, and useful tools to be successful in life.”.

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Business Blogging: How to Optimize Older Posts

Writing on the Web

For business blogging, you’ll need to become keyword-savvy , and use a plugin or two will help make it easy and automatic. While it seems like blogging should be pretty straightforward, there are a lot of nuances to building a successful business blog that your potential clients can actually find.

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How to Find Great Blogs for Better Business Blogging

Writing on the Web

If you want to build a better business blog, this is key: you must read the other great blogs in your field, and some others as well. What else is being published that can help solve their problems? When you find good info that’s helpful to your readers/clients, you’ll want to share that on your blog. and PostPost.