Paul Gillin

OCTOBER 31, 2011

Panelists: Alfred Spector, Google; Rodney Brooks, MIT, Heartland Robotics, David Ferrucci,IBM. Alfred Spector, Google. Google search results don’t have to be 100% accurate, so it can focus on a bigger problem set. Google cars are an example of that. I’m sure Google data centers will continue to grow.

Barriers 50

Barriers Google Differentiation Research 50

Paul Gillin

OCTOBER 9, 2014

Ello has attracted attention because of its pugnacious attitude expressed in a “ manifesto ” that begins, “Your social network is owned by advertisers” and ends “You are not a product.” Platform Markets are Different. Oracle is a platform and so are iOS and Google Maps. Windows is a platform.

Facebook 50

Facebook Social Networks Cross-Selling Network Marketing 50

Paul Gillin

JANUARY 25, 2012

While it’s pretty easy to create a Facebook page, the task of convincing visitors to create persistent relationships through the “Like” button and to engage in conversation requires different skills. Depending on the business, goals might range from generating orders to attracting subscribers to building thought leadership.

Small Business Marketing 50

Small Business Marketing Facebook Tips A/B testing 50

Paul Gillin

OCTOBER 12, 2011

The result will be a transformation of corporate productivity fueled by deep insights into customer needs. It used to be product-centric vs. customer-centric. I will create this product and you will buy it.” ” Now the customer is saying “Here’s what I want and you build it for me.”. They conduct experiments.

Enterprise Management 50

Enterprise Management Work Management Forecasting Burn Rate 50

Paul Gillin

JANUARY 16, 2012

There are many ways to apply these benefits, ranking from improved product design to global sales contests. The Social Business platform that IBM is building has these components: Social networking. The user interface is a Facebook/Google+-like internal social network. Looks just like Google Hangouts. User Presentations.

Enterprise Management 50

Enterprise Management Work Management Social Networks Ideal Customer Profiles 50

Paul Gillin

JUNE 24, 2010

With split testing, you can try two different experiments, each targeting a different segment of your customer base. The basic features of the free Google Analytics service match the capabilities of products that cost thousands of dollars just a few years ago. PUTTING IT ALL TOGETHER.

ROI 50

ROI Paid Content Social Marketing Webcast 50