Marketing Insider Group

MAY 7, 2013

Social selling is not just about starting the sales process with social tools like Linkedin, Facebook or Twitter. Social selling is about sales people building a strong personal brand. The objective of personal branding is professional success and is directly linked to the success of the company we serve.

Personalization 100

Personalization RSS Social Networks Network Marketing 100

Biznology

OCTOBER 28, 2014

One of the biggest problems I have as a small businessman is keeping track of everything: RSS feeds, competitors, backend performance data, social media mentions and trends, sales cycles, reputation warnings, revenue data, my inboxes, my calendar, key RSS feeds, search performance, tasks, and a million other sources of data.

Adsense 80

Adsense RSS Adwords Doubleclick 80

TrustRadius Marketing

MARCH 2, 2022

It’s easier to show your brand’s personality and make genuine connections when your company has yet to reach Buy-n-Large proportions. Responding to messages is key for building those personal relationships your customers want. Your Small Business’s Social Media Marketing Strategy. Enter, social media marketing software.

Small Business Marketing 98

Small Business Marketing Social Media Social Marketing Tools 98

Content Marketing Institute

DECEMBER 7, 2018

But data shows that companies are spending far too much time producing emails. According to The Litmus 2017 State of Email Report , 68% of companies take at least one week to produce one email. With most companies reporting having one to five emails in production at any given time, that means a lot of time is spent just on email.

Automation 100

Automation Marketing Automation Services Work Management Marketing Analytics Tools 100

Biznology

DECEMBER 27, 2013

Neither is Facebook, Twitter, or LinkedIn (I’ll get to these guys in a minute). Each of these companies is doing its very best to take care of its shareholders. And, to a degree, took RSS with it. Again, in the spirit of fairness, RSS may have been dying (see here and here ) whether Google kept Reader or not.

Paid Content 80

Paid Content Google RSS SEM 80

Chris Koch

JUNE 26, 2009

In my last post, I hope I convinced you why you should establish a personal presence in social media even if your company hasn’t done so yet. Paul has been a B2B marketer for years for companies like BearingPoint and Avaya and has accomplished quite a bit with social media in those jobs. Pick an RSS tool.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Scoop.it

MARCH 18, 2021

To build a powerful content engine, you need to use content hubs as the backbone of your system. Before you start building out your content hubs, take some time to first define how you want to organize your content on paper. Let’s take the example of a marketing software company. You can add: RSS feeds. This is a Scoop.it

Process 53

Process Optimization Curation RSS 53

Valasys

FEBRUARY 20, 2023

Working collaboratively with teams and clients is vital as many companies strive towards centralizing processes, automating tasks, and improving productivity. They are renowned for their content curation, organization, scheduling, monitoring, and RSS integration. Pricing Their basic plan is priced at $249 per month.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Marketing Insider Group

JANUARY 28, 2015

We had nearly 1,600 people sign up for our webinar last week on “ How To Plan And Build An Effective Content Marketing Strategy. What are some of the biggest mistakes that companies make around content marketing? A second common mistake is that many companies focus too much on volume. We hope this helps. So what can you do?

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Anything Goes Marketing

AUGUST 3, 2009

Are you already tired of Twitter? Well think again because the popularity of Twitter is growing at an alarming rate. Many of these may not be worth it to you and your company but they’re good to keep in mind. I’ve already written a post on tips for using Twitter and email marketing but I wanted to take this to another level.

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Webbiquity

MAY 4, 2010

One of the primary reasons most blogs are abandoned is that it takes time to build an audience. How can you avoid that fate and build an audience more quickly? Build links to your blog from every possible source. Use Twitter. Twitter is the fourth-highest source of traffic to Webbiquity, just behind Google.

RSS 100

RSS Digg Tagging Blogger 100

Hubspot

SEPTEMBER 8, 2011

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think. feature=mhee.

RSS 28

RSS Paid Search Agency Blogger Youtube 28

Hubspot

NOVEMBER 18, 2011

Up until recently, the value of a LinkedIn Company Page was minimal. But ever since LinkedIn enabled company updates for pages , they've become monumentally more valuable for marketers. To be honest, it's very difficult to find many examples of companies using LinkedIn Company Pages to their fullest potential.

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

Webbiquity

AUGUST 23, 2011

Six conclusions that can be drawn from this graph: It takes time to build a blog audience. But it makes sense: the more often your blog is “seen&# on other sites, the more people will bookmark it, subscribe to your RSS feed, and type in the URL directly. Patience is a virtue, and persistence is rewarded.

Traffic 100

Traffic RSS Social Media Social Networks 100

Hubspot

MARCH 20, 2012

Back in November, I set out to write a post to highlight businesses that were using LinkedIn's company page features effectively. Needless to say, I couldn't find enough examples to create a compelling post, so in my dismay, what I actually ended up writing was, " 11 Reasons Your LinkedIn Company Page Sucks.".

Linkedin 28

Linkedin Paid Search Agency Features RSS 28

Convince & Convert

MARCH 19, 2013

To be effective on social media you need to engage with people, build strong relationships, and then continue to nurture and maintain those relationships. In the example above, the source is a blog’s RSS feed and the destination is a Twitter account. Manage Your Relationships More Efficiently With Nimble.

Social Media 167

Social Media Tools Product Media 167

Customer Experience Matrix

DECEMBER 8, 2011

Social media monitoring: watching social media for mentions of the company or other topics and responding when appropriate. This can be tricky for the marketing automation vendors to build but it lets their clients take greater advantage of social media possibilities.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Make Your LinkedIn Profile Work for You. LinkedIn is a professional network built around one’s employment capabilities. People who use LinkedIn expertly, like Christopher S. Here are some thoughts on amping up your LinkedIn presence. LinkedIn has an official opinion on connecting up with others. Newsletters.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

Biznology

JUNE 30, 2015

The SOCi platform is an enterprise platform, best suited to agencies and medium and large companies, allowing property management companies, for example, to harvest all the online content best suited to the needs of both the residents and prospective residents over some or all of the rental properties. Makes sense, right?

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

Chris Koch

JANUARY 22, 2010

We need to believe that more engagement between our companies and the people we want to reach is a good thing that ultimately leads to sales—but down a long, narrow, winding path with a few jumps between cliffs thrown in there. Here are some metrics, mostly for blogs, that help build engagement with customers and prospects.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Adobe Experience Cloud Blog

JANUARY 26, 2011

When you leverage the power of a positive reputation, you build your prospects’ confidence. LinkedIn is an ideal platform for developing and maintaining business relationships. Check out these five reasons why LinkedIn should be a permanent part of your lead generation strategies: 1. LinkedIn helps you survey the scene.

Linkedin 48

Linkedin Demand Generation Agencies B2B RSS 48

The Effective Marketer

MAY 10, 2010

More recently even Twitter mascots have been showing up as a company’s public face. The company reported $9.7 You can follow any responses to this entry through the RSS 2.0 They are one of the most powerful marketing tools a company can use to build a strong brand, if they are designed and deployed the right way.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

Chris Koch

AUGUST 5, 2011

I’m not saying that B2B companies shouldn’t be on Facebook. I think every company should be on Facebook. So I think B2B businesses should have a Facebook page that shares whatever content the company is already producing. There are just too many people passing through those turnstiles not to put up a sign somewhere.

Facebook 100

Facebook B2B Marketing B2B Thought Leadership B2B 100

Hubspot

DECEMBER 8, 2017

But besides company software, salespeople can also download productivity, educational, travel, sales tools , and other just plain useful apps for work to optimize their time away from their desks. 2) LinkedIn. Don't walk into a meeting without looking at the person's LinkedIn profile first. 3) Twitter. Profit Story.

Ideal Customer Profiles 101

Ideal Customer Profiles Hubspot Mobile Marketing Pricing 101

Biznology

FEBRUARY 5, 2013

And, if you have no activation plan and are just collecting name, company, email, and phone number, then you have a block to your marketing plan. The true results might surprise you — your best performers may well not be Facebook, Twitter, and LinkedIn, as you may expect. Social media is a trap. Who would’ve known?

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

KoMarketing Associates

JANUARY 22, 2015

A recent comparable study from IDG Enterprise and the B2B Technology Marketing Community on LinkedIn showed similar results. Companies with a documented strategy are much more likely to be very effective (36%) versus those without (11%). RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Martech Advisor

JANUARY 24, 2020

It helps you prepare a long-term content strategy, build a content creation framework, and generate content ideas. The successful completion of the test qualifies you for a free certification that you can embed on your website and LinkedIn profile. Become a Content Marketer - LinkedIn Learning.

Course 87

Course Top of Funnel Copywriting Content Marketing 87

Marketing Insider Group

MAY 18, 2010

For B2B companies, social media is more about interaction and knowledge sharing (think whitepapers, videos, thought leadership blogs, etc.). Expecting instant results – Social Media is not a one-way street and requires time to build trust and relationships within a community. Share your thoughts, post a comment.

Social Media 100

Social Media Social Marketing B2B Marketing Paid Search Agency 100

Customer Experience Matrix

JULY 9, 2010

More specifically, Curata lets marketers build Web sites that republish content on selected topics, such as news of a particular industry. Once the audience is assembled, the site can also deliver the company’s own content and advertisements. Sources can include social media, news feeds, patent registrations and RSS subscriptions.

Aggregators 120

Aggregators Marketing Automation Services RSS Classified Ads 120

Marketing Insider Group

SEPTEMBER 4, 2012

Common mistakes include talking too much about your products, promoting your company before you’ve allowed them to get to know you at all, or even “creative storytelling” that is an obvious or insidious attempt at getting the reader to enter into a sales conversation before they are ready. Build Your Own Content Marketing Destination.

Content Marketing 100

Content Marketing Advertising Agencies Planning Paid Search Agency 100

markempa

DECEMBER 30, 2008

Blogging became a way to help build my company’s reputation, and your reputation helps people make conclusions about your brand. Here’s a case study that MarketingSherpa released earlier this month that follows one company through its social media adventure. .        Created a LinkedIn group.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Convince & Convert

MARCH 8, 2012

This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. The RSS feed is: [link]. Today, on the show, in just a moment, Jonathan Wichmann from the Maersk Line, which is the world’s largest container shipping company. Listen Now. ” Bull!

Paid Search Agency 120

Paid Search Agency Companies Work Management Facebook 120

The Effective Marketer

MARCH 10, 2011

The money flowing to companies like HubSpot is impressive, and the results of the investment will not only benefit them but also the whole marketing automation and marketing software industry in general. You can follow any responses to this entry through the RSS 2.0 I know these companies well. Great images and great ideas.

Work Management 100

Work Management Marketing Management Marketing Automation Services Hubspot 100

Scoop.it

JULY 7, 2020

On top of that, if you curate more than those five pieces a day, and especially if you get other people and teams in your company involved in curation, you’ll easily end up with a lot more than just 100 curated pieces per month. Curated content can be useful to everyone in your company. The teams in your company.

Curation 89

Curation Top of Funnel Organization Marketing Analytics Tools 89

Convince & Convert

JULY 6, 2012

Read on for insights from DJ and some social media news from Eric and Jim ( this week : LinkedIn and Twitter break up). The RSS feed is: [link]. Before we get into the show, I want to give a quick thanks to our sponsors, which includes my company, Argyle Social , makers of the finest data-driven, social media marketing software.

Marketing Automation Services 114

Marketing Automation Services Linkedin Twitter Work Management 114

Chris Koch

MARCH 19, 2010

First, here’s what we do as part of monitoring: Track conversations about your company. You need to know what’s being said about your company online. Trouble is, we’re finding in our research that most companies stop here. Build influence by answering questions. Build loyalty be being timely. Track propagation.

Social Media 100

Social Media B2B Thought Leadership Peer-to-peer Media 100

Convince & Convert

AUGUST 24, 2012

Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.). The RSS feed is: [link]. Listen Now. Click the play button to listen here: Download the audio file: [link]. Find us on iTunes: [link]. Please Support Our Sponsors.

Social Media 115

Social Media Media API Twitter 115